PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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November 2, 2021
TrainerRoad Announces Release of Adaptive Training Platform, Making Machine Learning-Powered Training Available to Cyclists
RENO, Nevada (November 2, 2021) /ENDURANCE SPORTSWIRE/ – TrainerRoad, cycling’s most complete and effective training system and the market leader in making athletes faster, announced today the official release of their Adaptive Training system, making TrainerRoad the world’s leading machine learning-driven training platform for cyclists. TrainerRoad’s Adaptive Training system uses machine...
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November 2, 2021
Engo Eyewear Unveils Smart Sunglasses Designed to Enhance Athlete Performance
BOSTON, Mass., Nov. 2, 2021 /ENDURANCE SPORTSWIRE/ – Engo Eyewear, a leading manufacturer of lightweight and functional smart glasses, today announced the launch of its new line of sports glasses that meet the needs of endurance athletes. Created for cyclists, runners, triathletes and other long-distance athletes, users can better control their pace...
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October 29, 2021
Romanian police recover Italy’s stolen gold Pinarello track bikes
A week after the Italian national track team had 22 bikes stolen from their hotel at the UCI Track World Championships in Roubaix, Romanian police have recovered the several hundred thousand Euro haul in their country. The Pinarellos, which included four gold bikes used by Filippo Ganna and his gold medal-winning team pursuit teammates,...
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October 28, 2021
Facebook Rebrands to Meta, Rolls Out VR Fitness Apps
Facebook is looking to become a different type of company, starting with its name: The social networking giant is rebranding its parent company to Meta. Meta will oversee Facebook, Instagram, WhatsApp, and Oculus, the latter of which is of growing importance to Facebook’s ambitions in the metaverse — hence the name. The rebrand was revealed by...
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October 27, 2021
RunSignup Launches Participant SOS Alerts in RaceJoy
October 27, 2021 – Moorestown, NJ /ENDURANCE SPORTSWIRE/ - GiveSignup | RunSignup announces the launch of RaceJoy’s new SOS participant emergency alert feature. GiveSignup | RunSignup’s race day mobile app, RaceJoy, offers live participant tracking and spectator engagement while empowering race organizers with the ability to monitor and communicate directly...
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October 27, 2021
MYLAPS and Hermes partner up to offer best-in-class road race timing
ATLANTA/CLEVELAND (27 October, 2021) /ENDURANCE SPORTSWIRE/ - More than 80,000 runners in the Ohio region will benefit from the latest developments in timekeeping. Cleveland based timing company Hermes Sports & Events and MYLAPS partner up to offer best-in-class sports experiences to event organizers and their participants and fans. Hermes is...
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October 26, 2021
Pic2Go’s Finishers Experience Platform RunPage Exceeds 100,000 Registrations
/ENDURANCE SPORTSWIRE/ -RunPage is Pic2Go’s standard finisher gallery, claimed to be the richest finisher gallery in the market including: Race photos are auto-tagged and available for participants early on race day. Includes finisher's distance, finish time and custom digital medal. Industry leading sharing rate - 85% of participants using the...
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October 25, 2021
Compass Diversified-Backed Marucci Sports Announces Acquisition of Lizard Skins
BATON ROUGE, La. – October 25, 2021 /ENDURANCE SPORTSWIRE/ - Marucci Sports, LLC (“Marucci”), a subsidiary of Compass Diversified (NYSE: CODI) and a leading designer and manufacturer of baseball and softball equipment and apparel, today announced it has acquired Lizard Skins LLC (“Lizard Skins”), a designer and seller of branded grip...
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October 25, 2021
GU Adds New Small-Bite Energy Chews to its Lineup
Berkeley, Calif. — October 25, 2021 /ENDURANCE SPORTSWIRE/ - GU Energy Labs announces a new addition to its popular Energy Chews lineup with small-bite mini Chews now available in a convenient pouch. The new format complements the existing original Energy Chews stick pack, giving athletes more options for fueling on...
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October 22, 2021
Pic2Go Delivered Race Photo Based Video Clips at the Warsaw Marathon 2021
/ENDURANCE SPORTSWIRE/ - Pic2Go has successfully delivered Race Photo based Video Clips to participants of the 43. Warsaw Marathon, while boosting social reach and engagement to the activation sponsor – Bridgestone Poland! Pic2Go’s photo-based videos let organizers offer finishers with video clips to share, while keeping affordable activation costs (saving...
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October 21, 2021
ShowcasedMarathonPhotos launches LIVE in Canada
October 21, 2021 /ENDURANCE SPORTSWIRE/ - MarathonPhotos.Live isn’t wasting any time in conquering the world. On the same day the world-leading endurance photo company launched its ground-breaking service in Canada, teams were also photographing events live in the UK and Europe. With the traditional Scotiabank Toronto Waterfront Marathon shortened this...
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October 21, 2021
ROUVY takes Workouts to another level by combining them with beautiful augmented route videos of your choice
ROUVY is a well known and popular indoor app that enables cyclists and triathletes to ride anywhere in the world from home, be it an exotic or iconic cycling location or the next race. Less talked about is the number of features and the other training options of the platform....
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October 21, 2021
ROAD iD Teams Up with the American Cancer Society to Raise Funds for Cancer Research and Life Saving Services.
/ENDURANCE SPORTSWIRE/ - For the entire month of October, ROAD iD is promoting Limited Edition Pink IDs. In honor of Breast Cancer Awareness Month, the company will be donating $10 from each Pink ID sold directly to the American Cancer Society to support research efforts and services. Located in Northern...
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October 20, 2021
State Bicycle Co. X Ozzy Osbourne
/ENDURANCE SPORTSWIRE/ - Celebrate the season of Halloween with a limited-edition collaborative collection of bicycle jerseys and gear from Ozzy Osbourne and State Bicycle Co. This officially licensed program (through Ozzy’s merchandising partner, Global Merchandising Services) was Inspired by the Prince of Darkness himself. The collection from SBC features clothing...
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October 20, 2021
361º Announce the Launch of The Camino – A Mid-Cut Waterproof Hiking Shoe
/ENDURANCE SPORTSWIRE/ - The team at 361° (https://www.361europe.com/) are pleased to launch their newest trainer the Camino WP. A durable trail shoe designed with features to extend the life and the performance of the shoe. This a great shoe option for off-road explorers, trail enthusiasts and those up for a...
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October 20, 2021
ShowcasedShort Film “What’s in A Name” Addresses Discrimination and Racism in American Climbing Culture and Route Names
Rohnert Park, Calif.— Oct 20, 2021 /ENDURANCE SPORTSWIRE/ - Marmot, in partnership with REI Co-op Studios and Bedrock Film Works, releases “What’s In A Name,” a short film directed by Jules Jimreivat, chronicling the spirit and triumph of muscling through the challenge of route development in a sport whose practices...
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October 20, 2021
BMW Dallas Marathon Festival Will Be First U.S. Marathon Course To Feature SuperStarch-based Energy Pouch ‘UCAN Edge’
(DALLAS) /ENDURANCE SPORTSWIRE/ - The UCAN Company will return this year as an official sponsor of the BMW Dallas Marathon Festival weekend, where it will debut its innovative new product UCAN Edge, the first and only SuperStarch-based energy product in a portable pouch. “Races are a wonderful opportunity to bring people...
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October 20, 2021
ShowcasedToday’s Plan launches “Communities”
/ENDURANCE SPORTSWIRE/ - Today’s Plan has announced an extensive suite of digital tools to allow coaches, clubs and federations to create their own training community, whether they have 10 or 10,000 members or athletes. This suite of tools is known as “Communities”. “Communities” allows these organisations to offer a much...
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October 20, 2021
The RunnerBox and The RiderBox Encourage Athletes to “Smash Goals, Not Pumpkins“ with their Fall Edition
/ENDURANCE SPORTSWIRE/ - Fall is finally here and rather than sip on a pumpkin spice latte, The RunnerBox and The RiderBox are encouraging athletes to celebrate the season with its Fall Edition endurance subscription box. The brands’ latest creations are bursting with seasonally flavored nutrition that will satisfy fall cravings...
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October 19, 2021
Aquasphere Launches Innovative R&D Hub to Supercharge Product Development and New Global Brand Ambition
SOPHIA ANTIPOLIS, France (October 19, 2021) /ENDURANCE SPORTSWIRE/ - Aquasphere, the premier swimming brand, has created an innovative new R&D Hub designed to maximize its product development and new global brand ambition by utilizing swimmers of all levels for research and development, marketing programs, and retail and merchandising solutions. Launching...
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October 19, 2021
ShowcasedBikeFlights Makes It Easier To Ship E-Bikes
PORTLAND, OR (October 19, 2021) /ENDURANCE SPORTSWIRE/ - BikeFlights.com, a bicycle shipping service and bike box supplier, has just made it easier for individual cyclists and businesses to ship e-bikes within the contiguous U.S. “As more people have purchased e-bikes, the need to buy and sell as well as travel...
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October 19, 2021
Elite Runner Releases New Book about Running and Training Throughout Pregnancy and into the Fourth Trimester
/ENDURANCE SPORTSWIRE/ - Natasha LaBeaud Anzures, an elite runner for Canada, has just released a new book entitled, “Pregruncy: An Elite Runner’s Journey Training Through Pregnancy.” The book details every day of pregnancy and the first 90 days postpartum, which workout logs, personal thoughts, and training notes from both the...
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October 18, 2021
Lululemon Awarded Patent for Branded Shoe Line
Lululemon is preparing to launch a sneaker line with help from talent associated with the biggest names in athletic apparel, after being awarded a patent on October 12 for its shoe brand, leaning on designers who previously worked for Nike, Under Armour, and Adidas. Front Office Sports
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October 15, 2021
ROUVY releases the augmented city tours around the European capitals with language localization
Prague, Czech Republic / October 15, 2021 - If anyone ever dreamed of a trip around the European capitals, he or she can do one from home on ROUVY’s indoor cycling reality platform now! The release brings the possibility to cruise through and get familiar with the impressive historic streets...
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October 15, 2021
Nathan Sports Launches First Collection of Polarized Performance Eyewear
Fountain Valley, CA (October 15, 2021) – Nathan Sports, the performance running company specializing in hydration, storage, safety and apparel, is excited to announce their entry into the eyewear market with their first-ever line of performance-quality polarized sunglasses. Nathan strives to find purpose-driven solutions to offer the best quality products...