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October 30, 2025

Polar Paws & Santa Claws 5K Adds a Touch of Holiday Magic with Color-Changing Medals

TOLEDO, OH (October 30, 2025) /ENDURANCE SPORTSWIRE/ — The annual Polar Paws & Santa Claws 5K, hosted by the Toledo Zoo, is bringing extra holiday cheer to runners this season — with a medal that changes color under sunlight. The 2025 medal, produced by X T-shirt, features a playful polar...

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Running

October 30, 2025

Be My Valentine Run 2026 Lights Up the Course with a Magic Shirt That Sparks Emotion

INDIANAPOLIS, IN (October 30, 2025) /ENDURANCE SPORTSWIRE/—  This year’s event shirt, designed and produced by X T-shirt, brings the theme of passion to life through color-changing and sweat-activated effects. Indoors, it starts as a clean pink base with a heart design. Under sunlight, that heart ignites into vivid flames —...

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October 28, 2025

Wiley X Opens First-Ever Pro Shop at Frisco, Texas Headquarters

FRISCO, Texas (October 28, 2025) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader in premium protective eyewear, is proud to announce the opening of its first brick-and-mortar retail location. The new Wiley X Pro Shop is located at the company’s global headquarters in Frisco, Texas. The Wiley X Pro Shop gives customers a...

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October 28, 2025

Momentum Builds for The Running Event 2025 with 360 Brands Confirmed

PORTLAND, Maine (October 28, 2025) /ENDURANCE SPORTSWIRE/ - The Running Event (TRE), North America’s premier run specialty retail conference and trade show, is gearing up for its largest show to date. Taking place December 2–4, 2025, at the Henry B. González Convention Center in San Antonio, Texas, TRE will bring together the global...

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October 28, 2025

The Big Apple Just Got Bigger: Zwift’s Biggest Expansion in Years Is Here

/ENDURANCE SPORTSWIRE/ - Zwift’s New York map just got better. Starting today, with Stage 4 of Zwift Unlocked, Zwifters will be able to ride or run Zwift’s latest expansion. 31km makes this Zwift’s biggest map expansion in five years. Zwift’s take on New York City comes with a twist. Set...

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Triathlon

October 28, 2025

New Online Store Launched for Dave McGillivray Finish Strong Foundation

BOSTON, Mass. (October 28, 2025) /ENDURANCE SPORTSWIRE/ – The Dave McGillivray Finish Strong Foundation is debuting a new online store on its website. The store features the Supporter’s Medal and McGillivray’s children’s books. By shopping directly through the foundation’s site, shoppers will be supporting the organization’s programming and mission. More...

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October 28, 2025

Take The Guesswork Out Of Fuelling Puresport Launches New Energy Gel For Runners

London, UK (October 28, 2025) /ENDURANCE SPORTSWIRE/ – Puresport is shaking up endurance sports nutrition with the launch of its new Energy Gel. Developed in collaboration with world-renowned performance nutritionist Dr. Sam Impey, it is designed to deliver 30g of carbohydrate every 30 minutes - providing runners with exactly what...

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