PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

June 1, 2022
Enduro Bearings Launches Information-Packed D2C Website
Oakland, California (June 1, 2022)/ENDURANCE SPORTSWIRE/ – For the first time in its 25-plus years, Enduro Bearings full line of cycling products – a list that tops 1200 unique SKUs – will be available directly to consumers in the USA through an info-rich website which officially launches today. The new site provides...

June 1, 2022
To Celebrate Pride 2022, Schwinn Partners With LGBTQ+ Artists, Lisa Congdon & Rae Senarighi, to Create One-Of-A-Kind Bikes That Will Support The Venture Out Project
MADISON, Wis. (June 1, 2022)/ENDURANCE SPORTSWIRE/ – Schwinn, a brand of Pacific Cycle, Inc., announces the launch of its first-ever Pride Artist Series bikes in collaboration with LGBTQ+ artists, Lisa Congdon and Rae Senarighi. Congdon’s canvas was a Schwinn Coston DX Step Thru Electric Bike and was created using digital art...

June 1, 2022
Showcased100%® Unveils Unique Retro Styled Take on Trending Glacier Performance Eyewear
SAN DIEGO, California – June 1, 2022/ENDURANCE SPORTSWIRE/ – 100%® the San Diego-based sports performance company, has released NORVIK®, a new Sport Performance sunglass that sets a standard in versatility by tastefully blending style with unmatched performance. The unique glacier design was inspired by classics from the past; taking cues from racing...
June 1, 2022
Award-winning producer teaming up with renowned documentary filmmaker on Cycling Documentary
/ENDURANCE SPORTSWIRE/ – Allyson Davis and Jill Yesko – both avid cyclists – are working in tandem on film director Yesko’s latest documentary, “Uphill Climb: The Women Who Conquered the Impossible Race.” Davis, an award-winning veteran of television, sports production, marketing, and partnerships, is the film’s executive producer. The project,...
May 31, 2022
ShowcasedEVENT INSIGHTS: How To Create an Event Marketing Plan That Works
Whether you are a seasoned event professional or new to the field, there are a number of things to consider when putting your event promotion together, and a solid marketing plan will ensure that your event goes off without a hitch. Discover the basics of event marketing, some practical tips...

May 31, 2022
SummaForte™ Adds All-Natural Sleep Aid SummaRest™ to Its Lineup of Innovative Performance and Recovery Products
BLOOMINGTON, IN/ENDURANCE SPORTSWIRE/ - SummaForte has added a fast-acting, all-natural sleep aid to its innovative, best-selling kinesiology tape and CBD drink mix. SummaRest combines CBN, a cannabinoid with great restorative sleep benefits, with its premium CBD and sleep-enhancing valerian root botanical to help athletes and others fall asleep fast, sleep...
May 31, 2022
Peloton Has to Get Off the Bike
Peloton’s new CEO Barry McCarthy, who’s trying to turn a great big bulky barge around with pep talks and a puny paddle, is in a whole lot of hurt right now. He’s short on cash and trying to borrow a bundle from big banks with their own problems and he’s...

May 27, 2022
ShowcasedPaka Introduces The First Ever High-Performance Alpaca Running Socks
Los Angeles, CA (May 27, 2022)/ENDURANCE SPORTSWIRE/ –Paka, the sustainable alpaca fiber apparel company, has launched the first-ever high-performance alpaca running socks. Tested in both the Boston and L.A. marathons, the socks blend Paka’s dedication to sustainable sourcing and manufacturing with high-performance design that stands up to countless miles of road...
May 26, 2022
World’s Sports Group launches the marketplace World’s Cycling
World’s Sports Group, the company behind the marketplace World’s Marathons and the endurance event calendar Ahotu, recently launched the platform World’s Cycling. It is meant to help athletes discover amazing cycling events all over the globe and provide support for event organisers in finding new participants. The pandemic has resulted...
May 26, 2022
Shimano Forces Hammerhead to Remove All Di2 Related Functionality From Karoo
Effective next Thursday, Hammerhead will remove all Di2 functionality from the Hammerhead Karoo series, via firmware update. This is at the request/demand of Shimano, who according to Hammerhead, now sees them as a competitor. This means all Di2-related functionality including Di2 battery status, gear indicators, page changes via Di2 hood...