PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
January 11, 2024
Bikes could soon use AI to think for themselves, Shimano patent suggests
Published earlier this week, the patent for a “learning model” details a product that draws on artificial intelligence (AI) to control dropper seatposts, front suspension and saddle tilt. The device, a small screen attached to the handlebar, is designed to learn from a rider’s preferences in different situations, in order...
January 10, 2024
The best wearable and fitness tech of CES 2024: from smart rings to AI coaches
Every year CES – the Consumer Electronics Show – introduces us to a treasure trove of innovative technologies, and that’s no truer than in the fitness and wearables category. CES 2024 has been no different. This year we (thankfully) don’t have toilet-based gadgets we want to highlight, but there are...
January 10, 2024
Nike’s Record-Breaking Marathon Sneaker Will Return With a New Colorway in April
The latest iteration of Nike’s record-breaking marathon franchise helped ring in the new year, and unsurprisingly, the Alphafly 3 sold out immediately. Those still looking to get their hands on the top-of-the-line runner will be relieved to find out that the sneaker will return in April with a new (and...
January 9, 2024
The Padded Paradox: The Cost Of Cushioned Running Shoes
Many runners find that max running shoes feel great—like soft, bouncy moon boots or like the shoe is doing the work for you. But highly cushioned shoes are not actually linked to lower levels of impact than traditional running shoes; in fact, they come with a higher vertical average load...
January 8, 2024
Scam Alert: Pivot Cycles Warns Against Fake Vendors Offering High Discounts
Pivot Cycles has raised the alarm about fraudulent websites and social media accounts attempting to deceive potential buyers, usually with enticing discounts on their high-end bicycles. The company warned consumers, urging them to exercise caution and be vigilant against falling victim to these scams. Pivot leaders clarified that they don’t...
January 3, 2024
Hyperice Sues Therabody Over Massage Gun Patent Infringement
Hyperice has filed a lawsuit in federal court against Therabody, asserting that the company infringed its recently issued U.S. Patent No. 11,857,482. The patent claims technology dating to 2013, which is used in Hyperice products like its Hypervolt Go 2, Hypervolt 2 and Hypervolt 2 Pro massage guns. In the...
December 22, 2023
Muuvr secures $4.16 million in post-seed funding round
Muuvr, the activity app that motivates runners, cyclists, and triathletes to be more active through rewards and community, has announced a significant investment into the brand’s future. The $4.16 million secured capital will fuel the next chapter of Muuvr’s growth strategy. This includes advancements in app development, marketing and acquisition...
December 14, 2023
iFit Plans AI Coach, Touts Tech in New Brand Campaigns
iFit, a global health and fitness technology subscription company with brands such as NordicTrack, ProForm, Weider and Freemotion, is gearing up for the upcoming launch of its new AI Coach, set to debut in January of 2024. iFit’s spot highlights the power of intelligent fitness integration across NordicTrack, ProForm and Freemotion...
December 14, 2023
Jumbo-Visma is selling its Tour de France bikes
The festive season is upon us, and Jumbo-Visma superfans the world over are grappling with what memorabilia to put on their list for Santa. Perhaps they want a GC Kuss t-shirt, or a copy of the team’s Officially Licensed Children’s Book, Look, I can do it, a 12-page cycling manifesto...
December 12, 2023
Nike Opens a Store in Tokyo That’s Dedicated to the City’s Running Community
Nike Ginza is the athletic giant’s new retail outpost, which is open now and is located in downtown Tokyo’s busy shopping district. Nike stated this area is also the home to a passionate running community. The store —which spans 12,765 square feet — utilizes its Nike Rise concept, one that is...