PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

July 10, 2025
Limited 2025 Maryland Cycling Classic Commemorative Jersey Revealed
BALTIMORE (July 10, 2025) /ENDURANCE SPORTSWIRE/ – The Maryland Cycling Classic, America’s top-ranked cycling race, today unveiled its official 2025 commemorative jersey designed by Athlos Sportswear. With offices in Baltimore, Athlos Sportswear is a custom cycling apparel company and returns as an official licensee and a founding sponsor of the...
July 10, 2025
Giant Bicycle recalls about 6,200 Momentum Vida E+ e-bikes
Giant Bicycle is recalling about 6,200 Momentum Vida E+ e-bikes because a faulty steerer tube poses a fall hazard. Four cases of a broken steerer tube have been reported, but no injuries resulted. Bicycle Retailer

July 10, 2025
ORTOVOX Enters Mountain Bike Market
BOULDER, Colo. (July 10, 2025) /ENDURANCE SPORTSWIRE/ – ORTOVOX, a global leader in mountain safety and alpine gear, is proud to announce its entry into mountain biking with the debut of the SEQUENCE series in Spring 2026. The new line includes performance-focused apparel, waterproof outerwear, ergonomic liners, and minimalist bike...

July 10, 2025
Tactical Athletes in Fire Services Turn to Nix Biosensors for Personalized Hydration and Heat Stress Management
BOSTON, MASS (July 10, 2025) /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, today announced new partnerships with South Kitsap Fire and Rescue (SKFR) and 211 Performance Therapy to bring advanced sweat-sensing technology to the fire service for the first time. Both organizations are leveraging...

July 10, 2025
ShowcasedINSCYD and Velocity Launch First Fully Automated Metabolic Testing Integration for Coaches
Chicago, IL (July 8, 2025) /ENDURANCE SPORTSWIRE/ — INSCYD, the global leader and gold-standard in metabolic testing, and Velocity, the premier coach-led virtual training platform, have partnered to launch the world’s first fully automated metabolic testing integration. This groundbreaking collaboration empowers cycling and triathlon coaches to deliver lab-accurate performance assessments at...

July 8, 2025
Eternal Launches Personalized Nutrition Product for Active Individuals, Powered by 70+ Biomarkers
San Francisco, CA (8 July 2025) /ENDURANCE SPORTSWIRE/ — Eternal, the science-backed performance health company for lifelong athletes, today announced the launch of Foundations, a $499/year membership that brings lab-driven, personalized nutrition guidance to active people everywhere. Designed for athletes and high-performers who want more than just “in-range” results, Foundations...

July 8, 2025
Best Bike Split Elevates 2025 Tour de France Stage Previews with AI‑Powered Performance Modeling and Stage-by-Stage Workouts
Austin, TX /ENDURANCE SPORTSWIRE/ - Best Bike Split is revolutionizing race analysis for the 2025 Tour de France by unveiling its AI‑driven performance models for all 21 stages—offering both pros and enthusiasts a cutting-edge insights experience. “Our approach to modeling the Tour is grounded in the dynamics of the peloton....

July 8, 2025
Injinji Unveils Upgraded Compression Series
SAN DIEGO, Calif. (July 8, 2025) /ENDURANCE SPORTSWIRE/ — Injinji, the innovator of the patented five-toe Performance Toesock™ with nearly three decades of experience designing high-quality performance socks, is proud to announce the launch of the newly upgraded Compression series, designed for athletes, outdoor enthusiasts, and everyday lifestyles. Injinji’s Compression...

July 8, 2025
Fastest Woman to Run Around the World Shares Her Record-Breaking Journey
Washington, DC (July 8th, 2025) /ENDURANCE SPORTSWIRE/ - Mascot Books is pleased to announce the release of Lootie's World Run: The Extraordinary True Story of the Fastest Woman to Have Run Around the World by Marie Leautey, a former international CFO with 20+ years’ experience turned global record-breaking runner. Lootie’s World...

July 8, 2025
ShowcasedVelosurance Releases The Definitive Guide to the Best Bike Insurance for 2025
Boca Raton, FL /ENDURANCE SPORTSWIRE/ - Velosurance, the specialty bicycle insurance company that launched bike insurance on the US market in 2012, today released "The Definitive Guide to the Best Bike Insurance in 2025." The comprehensive guide addresses the critical insurance gaps facing today's cyclists as bike values soar and traditional...