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April 13, 2021
Machines For Freedom Launches New Category In Versatile Off-Road Collection
Los Angeles, Calif. (April 13,2021) – Machines For Freedom®, the inclusive women’s cycling apparel brand has launched two new spring collections, the Versatile Off-Road Collection and the Foundations Collection. A foray into an entirely new category of cycling for the previously road-specific apparel brand, the Versatile Off-Road Collection is a dirt-inspired...
April 13, 2021
UltrAspire Elite Jeff Browning secures his 22nd 100-mile victory at the Zion 100
After little to no racing during the 2020 season, the competitive field is looking to be stellar this year as ultramarathoners gear up to tackle the race season. For Jeff Browning, the Zion 100 was on his list and there were some big goals attached to it. This past weekend,...
April 13, 2021
Miami Dolphins host Record Breaking Dolphins Challenge Cancer 100 Mile Ride Raising $5.5M for Cancer Research at Sylvester
MIAMI GARDENS, Fla. – The Miami Dolphins hosted its eleventh annual Dolphins Challenge Cancer (DCC XI) on Saturday, April 10, 2021. Led by its iconic 100-mile ride throughout the most scenic parts of South Florida, the DCCis the largest fundraising event by any sports franchise raising funds for life-saving cancer...
April 13, 2021
Wiley X® Announces Move to Frisco, Texas
Livermore, CA. (April 13, 2021) - Wiley X®, the leading premium protective eyewear brand, announced plans to move its operations from Livermore to Frisco, Texas. The new global headquarters, manufacturing and distribution site is set to be located in the Star Business Park and completed by Q2 2022. Wiley X...
April 13, 2021
Sportstats Extends Timing Agreement with The IRONMAN Group for Three Years Across All North America IRONMAN, IRONMAN 70.3 and Rock ‘N’ Roll Running Series Events
SALT LAKE CITY, Utah, USA / NEPEAN, Ontario, Canada (April 13, 2021) – Throughout a 24-year partnership, a genuinely great union has flourished between The IRONMAN Group and Sportstats. It was announced today that the partnership has been renewed for an additional three years across all IRONMAN®, IRONMAN 70.3 and...
April 13, 2021
Marathon-Photos goes LIVE!
New technology developed by Marathon-Photos.com saw images uploaded and identified within seconds of being taken at Christchurch Marathon last weekend. It meant friends and family could chart their runner’s progress live through the event and right to the finish. It isn’t the first time the company has led in the...
April 13, 2021
The RunnerBox and RiderBox Help Athletes Spring into Action with their Latest Edition
The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and (potential) racing as successful as possible. “Spring represents new beginnings, and we are...
April 13, 2021
Space Technology Boost to Outlaw Triathlon Series
The Outlaw Triathlon Series has partnered with AWOL to access their state-of-the-art facial recognition photography, in conjunction with the UK & European Space Agencies. Free race photography is a popular feature at Outlaw events and the new partnership with AWOL will benefit every competitor taking part across the five events this year. Using facial...
April 12, 2021
Dick’s Sporting Goods Opens Interactive Store ‘House of Sports’
If you’re looking to get in a quick workout with gear off the shelf, you’ll want to check out the 100,000-square-foot building in the Eastview Mall. Called House of Sport, the store includes an indoor rock-climbing wall, golf driving bay, putting bay, and health and wellness store. A track-and-turf field sits...
April 12, 2021
Challenge Cancun: green light for the pearl of the Mexican Caribbean
CHALLENGECANCUN, in conjunction with the Quintana Roo Tourism Promotion Council and the Municipality of Benito Juárez, announces the progress of the event’s second edition, slated to take place May 2, 2021. CHALLENGECANCUN, touted as the best medium-distance event in the Mexican Caribbean, has the privilege of announcing that after a...
April 12, 2021
Osborne, Kingsford win 18th XTERRA Rotorua Festival Off-Road Tri Titles
Rotorua, New Zealand - Sam Osborne and Samantha Kingsford captured the 18th XTERRA Rotorua Festival off-road triathlon elite titles on Saturday, April 10, 2021, with winning times of 1:59:01 and 2:21:53, respectively, on a wet day at Lake Tikitapu in the Bay of Plenty region of New Zealand's North Island....
April 12, 2021
Honey Stinger Launches Rapid Hydration Mix, First-Ever Hydration System Fueled by Honey
STEAMBOAT SPRINGS, Colo. (April 12, 2021) — Honey Stinger is excited to introduce Rapid Hydration Mix, an all-natural, three-part system to help athletes of all abilities perform at their peak. Developed by a team of nutritionists and tested by top competitors, six uniquely formulated powder mixes hydrate athletes across three phases of their...
April 12, 2021
Sun Valley Ski Resort Closes Out Successful 2020-21 Winter Season
Sun Valley, ID (Apr 12, 2021)– Sun Valley Resort is pleased to report a successful and safe 2020-21 winter season. April 11, 2021 marked a celebratory closing day after a banner season that held plenty of unknown barriers. “We are so thankful to our employees, guests and the wider community...
April 12, 2021
Patagonia Run sets standards for a safe return to racing in Argentina, as part of the Spartan Trail World Championship.
SAN MARTÍN DE LOS ANDES, ARGENTINA (April 12, 2021)– A huge weekend for Argentina’s trail running scene was lived in the stunning mountain village of San Martín de los Andes, in Argentina’s Northern Patagonia. Following guidelines and protocols from the local and national authorities, Patagonia Run was held with over...
April 12, 2021
Nike Will Soon Sell Refurbished Sneakers in Select Stores Throughout the U.S.
The athletic powerhouse revealed Nike Refurbished today, its latest initiative in sustainability. The brand described it as a “fully circular consumer offering” where it will refurbish by hand gently worn, like-new or slightly imperfect footwear, both performance and lifestyle, in men’s and women’s sizing. Footwear News
April 12, 2021
Super League Triathlon Announces Global Partnership With OFX
Super League Triathlon has announced a wide ranging deal with OFX that will see them become a Global Partner for 2021 and beyond. OFX, who are world leaders in international money transfers, will work closely with Super League on marketing initiatives to grow the sport of triathlon, to help deliver a 2021...
April 12, 2021
MYLAPS and GivenGain partner up to enhance charity fundraising
Haarlem/Villars-sur-Ollon - MYLAPS Sports Timing and GivenGain have announced an agreement to offer free charity fundraising to mass sports events in the EMEA, Asia & Pacific regions. The partnership helps sports events to increase their social impact by giving back to the community. MYLAPS is the inventor of automated sports...
April 11, 2021
Tokyo 2020 expected to use hotel as isolation facility during Olympics and Paralympics.
The hotel will be used to isolate any athletes suspected of having contracted COVID-19 at the Olympic and Paralympic Games. Those isolated would remain quarantined for 10 days. Inside The Games
April 11, 2021
Strong running Max Neumann wins Challenge Shepparton
After a particularly strong race – and especially an impressive run – Max Neumann just won CHALLENGESHEPPARTON. In the women’s race, it was top favorite Ellie Salthouse who led the race from start to finish, eventually winning and thus winning her fourth race in a row. Despite a clear blue sky,...
April 10, 2021
Western States, GU Energy Labs Reach Sponsorship Agreement
AUBURN, California – The Western States Endurance Run (WSER) and GU Energy Labs are proud to announce that GU Energy Labs is now the exclusive performance nutrition sponsor for Western States. “We are so excited to have GU as our exclusive nutrition sponsor,” said Diana Fitzpatrick, president of the Western...
April 10, 2021
Skol Sporting Management LLC announces acquisition of TriUtah
Skol Sporting Management is excited to announce the acquisition of TriUtah, Utah’s premier multi-sport event management company. “I’ve absolutely enjoyed being at the helm of TriUtah these last few years and meeting new friends while reconnecting with old ones. I’ll miss all the smiles, energy and high 5’s at each...
April 10, 2021
2021 Toyota USA Triathlon Age Group National Championships in Milwaukee Sold Out
COLORADO SPRINGS, Colo. — USA Triathlon today announced that the Toyota USA Triathlon Age Group Sprint and Olympic-Distance National Championships, scheduled for Aug. 6-8 in Milwaukee, are sold out. While both National Championship divisions are at capacity, a limited number of spots remain available for the sprint- and Olympic-distance Time...
April 10, 2021
Race Roster Continues Support for Running Industry, Returns as Title Sponsor for 2022 and 2023 Running USA Conference
(April 10, 2021) - Race Roster, a trusted technology partner for thousands of endurance events, will continue its support of the Running USA Industry Conference, the leading education and networking event for running event professionals in North America. The 2022 Running USA Industry Conference will be held in-person in February...
April 9, 2021
Arkansas cycling industry responds to trans legislation
BRAIN has reached out to several industry members based in Arkansas for their take on the recent state legislation regarding transgender people. Bicycle Retailer
April 9, 2021
Boston Marathon runners may have to produce negative virus tests
Participants in this year’s Boston Marathon may be required to show proof of up to two negative COVID-19 tests before the race even if they have been vaccinated. Boston.com
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