News Topics
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July 8, 2021
IZIP Bikes Celebrates 15 Years of Innovation and Good Vibes
KENT, Wash. (July 8, 2021) — IZIP Bikes, a long-standing leader in the electric bike industry, celebrates its 15 year anniversary this summer. Founded by electric car pioneer Malcolm Currie, the company’s origins are rooted in the innovative technology of the EV1 automobile—the world’s first mass-produced electric car. Today IZIP...
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July 8, 2021
Kitsbow Unveils Updated Haskell Mountain Bike Short
Old Fort, N.C. (July 8, 2021)– Kitsbow, maker of premium cycling clothing and accessories, is now accepting pre-orders for its updated and fan-favorite Haskell mountain bike short. Leading the outdoor apparel industry in lean manufacturing, Kitsbow artisans will be sewing the Haskell Short one at a time at its factory...
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July 8, 2021
Michael Avenatti sentenced to 2.5 years in prison for attempting to extort Nike
A federal judge on Thursday sentenced celebrity lawyer turned criminal defendant Michael Avenatti to 30 months in prison for attempting to extort millions of dollars from Nike. Avenatti, who rose to fame as Stormy Daniels' lawyer, was convicted in February 2020 of three counts for threatening to publicly accuse the sportswear company...
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July 8, 2021
Adidas auction of Reebok takes a hit as key bidder Authentic Brands drops out
A key bidder has dropped out of the auction for Reebok, making it more likely that German-based Adidas will take an even bigger hit on its disastrous, 15-year stint as the owner of the struggling sneaker brand, The Post has learned.
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July 8, 2021
World Champion Signs On With Mana
Mana Sport and Entertainment Group today announced Paralympic world champion Lauren Parker and long course specialist Magnus Ditlev have joined the growing list of names on MANA’s athlete management program. Australian paratriathlon star Parker has dominated on the world circuit since winning bronze at the Commonwealth Games in 2018, and...
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July 8, 2021
Vittoria Tires Announced as Official Tire Provider of USA Cycling
COLORADO SPRINGS, Colo. – USA Cycling announced a new partnership today with Vittoria Tires, making them the official tire of USA Cycling. Vittoria Tires will be supporting the USA Cycling National Team, the USA Cycling Olympic Development Academy, USA Cycling Development Camps, and USA Cycling’s National Championships. This broad reaching...
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July 8, 2021
LEOMO partners with elite Tokyo International University Ekiden Club
Boulder, CO (July 8, 2021) — LEOMO Inc., a company that helps runners and triathletes of all levels improve their technique and form with products and direct-to-customer services that enable faster, stronger, more efficient, injury-free running, has signed a partnership agreement with the successful Tokyo International University Ekiden Club. Under...
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July 8, 2021
GFNY Peru: high altitude racing on Incan grounds
NEW YORK CITY, Jul 08, 2021– As race season commences, GFNY Endurance Sports Series continues with the inaugural GFNY Peru where two amazing routes will challenge riders in different ways this weekend, Sunday, July 11. GFNY Peru presents two distance options: a long route of 135km long and a (non-competitive) medium...
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July 8, 2021
The IRONMAN Group names Geoff Meyer Managing Director for Oceania
TAMPA, Fla. (July 14, 2021) – The IRONMAN Group is pleased to announce that Geoff Meyer has been named the company’s new Managing Director for Oceania. Meyer brings to the position a significant wealth of experience and knowledge through his almost 20 years in the mass participation sports industry working...
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July 8, 2021
World leading race calendar, Ahotu.com, expands coverage to include all major endurance event formats
In preparation for the long-awaited reopening of the endurance event scene, Ahotu.com has become the biggest and the most comprehensive endurance calendar on the planet. The Ahotu team has added 15 new verticals. With the addition of triathlon, cycling, swimrun, swimming and other popular disciplines, Ahotu is now the place...
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July 8, 2021
Asobi Ventures acquires majority stake in Cinelli and Columbus brands
Asobi Ventures has acquired a majority share in Gruppo Srl, the parent company of Italian bicycle manufacturer Cinelli and tube manufacturer Columbus. In partnership with Austin, TX-based Asobi Ventures, Cinelli and Columbus plan to expand their footprint with bike dealers globally while building on the foundations it has established in...
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July 8, 2021
Olympics host city Tokyo bans spectators amid COVID-19 emergency
The Olympics will take place without spectators in host city Tokyo, organisers said on Thursday, as a resurgent coronavirus forced Japan to declare a state of emergency in the capital that will run throughout the Games. Organizers were still uncertain how much revenue would be lost due to the absence of spectators,...
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July 7, 2021
X2 Performance, a manufacturer of sports drinks and supplements, raised $16 million
Giants running back Saquon Barkley has joined Bucs linebacker Lavonte David and the NBA’s Kawhi Leonard as an investor in X2 Performance, the makers of non-carbonated energy drinks. Barkley’s investment comes as part of a $16 million Series D raise, led by previous investor L Catterton. The company started in...
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July 7, 2021
Japan to Declare State of Emergency 16 Days Ahead of Tokyo Olympics
Officials from the Japanese government, the International Olympic Committee, and Tokyo organizers will meet Thursday or Friday to discuss how to proceed with spectators at the Games. Women's Running
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July 7, 2021
SoulCycle Thrives As People Return ‘In Droves’
Equinox’s SoulCycle is reaping the benefits of renewed interest in in-person fitness experiences. In May, the company said New York’s new membership sales had increased 55%. By then, all fitness centers nationwide had reached 83% of their January 2020 traffic levels. Front Office News
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July 7, 2021
BASE Performance – Energy Bar Provider for Aspen Skiing Company
Boulder, Colorado (July 7, 2021) – BASE Performance, LLC, industry-leading provider of endurance sports nutrition products, announced today that it will serve as the newest energy bar provider to Aspen Skiing Company for 2021-2024. "We are thrilled to partner with BASE Performance, said Daragh Kneeshaw, Manager, Event Marketing at Aspen Skiing Company....
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July 7, 2021
Fitbits Detect Lasting Changes After Covid-19
Some people recovering from a coronavirus infection had an elevated heart rate for months, according to a new study. NYT
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July 7, 2021
Küat Racks Adds a Second Distribution Facility in Gardena, CA
July 7, 2021 (Springfield, MO)– Küat Innovations, Inc., a Springfield, MO based company, has added a second distribution facility in Gardena, CA, just 16 miles from the Port of Los Angeles and Port of Long Beach. This second distribution facility will add 8500 square feet of space and will allow...
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July 7, 2021
The Huey P Long Bridge Run is proud to announce Ochsner Fitness Center as the Presenting Sponsor
Elmwood, LA. – The Huey P Long Bridge Run is excited to have Ochsner Fitness Center become the Presenting Partner and host of the Finish Line party scheduled for Saturday, October 16, 2021. Traditionally held in the Spring, the pandemic forced the race to take a year off in 2020. This...
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July 7, 2021
The IRONMAN Group Welcomes Roshanie Ross as Chief Digital Officer
TAMPA, Fla. – The IRONMAN Group is pleased to announce the addition of Roshanie Ross as the company’s new Chief Digital Officer. With over 20 years of relevant experience, Ross will oversee the direct-to-consumer efforts, digital experience enhancement, and operation of the digital suite of products and platforms for the...
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July 7, 2021
GiveSignup | RunSignup Closes Q2 with 8% Increase in Transaction Volume Compared to 2019
Moorestown, NJ – GiveSignup | RunSignup, the leading technology provider for fundraising and endurance events, closed out Q2 with encouraging signs of recovery and growth for both the company and their customers. With vaccination rates going up and reductions in event modifications, events re-emerged rapidly through the quarter, culminating in...
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July 7, 2021
Leslie Jordan, Inc. Certified by the Women’s Business Enterprise National Council
[Portland, OR]—Leslie Jordan, Inc is proud to announce national certification as a Women’s Business Enterprise by WBEC Pacific, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC). Leslie says, “Thanks for the warm welcome to WBENC. We are excited to connect with other women who have worked...
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July 7, 2021
Kodiak Commits to Sustainability with “Built for What Matters” Initiative
Cambridge, Ontario, July 7, 2021– Kodiak, the 110-year-old Canadian boot brand, is taking steps to reduce its environmental footprint and improve sustainability through a new multi-year, multi-faceted initiative dubbed, Built for What Matters. The initiative kicks off with a focus on design and manufacturing, incorporating fewer, more sustainable materials and...
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July 7, 2021
25th Annual Air Force Marathon ‘Blue Mile’ honors service and sacrifice
WRIGHT-PATTERSON AIR FORCE BASE, Ohio – The Blue Mile is back this year paying tribute to fallen service members and their sacrifice at the 25th Annual Air Force Marathon and the Race to 75, the official kickoff to the 75th Air Force Anniversary. As the most patriotic mile of the...
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July 6, 2021
Chane, Billouin win XTERRA France on July 4
Maxim Chane and Solenne Billouin captured the 14th XTERRA France off-road triathlon elite titles on a rainy day in the Vosges mountains of Xonrupt on Sunday, July 4, 2021. It’s the second XTERRA World Tour win for Chane, who got his first at the 2020 XTERRA Nouvelle-Aquitaine off-road tri in...