News Topics
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August 28, 2020
XTERRA VR Racing Season Starts Today
It’s a whole new (VR) world for the XTERRA family starting today. Participants for the first-ever XTERRA VR race are being encouraged to envision themselves in the image above, 12,000-feet high atop the majestic Jade Mountain in Taiwan. “Imagine it's a cool misty morning, the sun is breaking through the...
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August 28, 2020
SweatWorks Makes Inc. 5000 for the Second Time
NEW YORK – Inc. magazine today revealed that SweatWorks, LLC is No. 2,519 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses....
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August 27, 2020
UCLA Sues Under Armour For Ending $280 Million Sponsorship Deal
UCLA filed a lawsuit against Under Armour for ending the University’s $280 million sponsorship deal. The school is seeking more than $200 million in compensation, claiming that Under Armour is opportunistically using the global pandemic to try to walk away from a binding agreement it made in 2016 but no...
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August 27, 2020
Skirt Sports, Inc Acquired by ZOOMA Women’s Race Series
ZOOMA Women’s Race Series, known for their stunning race medals and destination races, is proud to announce that Skirt Sports, the originator of the running skirt, is joining the family. Both brands were on the early cusp of the unprecedented growth wave of the women’s running movement and over the...
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August 27, 2020
iFit Connected Fitness Now Streaming Family-Friendly Workouts for Back to School
LOGAN, Utah — iFit, the leading interactive, connected fitness platform, is now streaming treadmill, stationary bike and elliptical workouts designed to ease the transition into the unique school year ahead. Many iFit Global Workouts are educational and are now supplemented with fun geography activities to motivate children to learn while...
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August 27, 2020
Diamondback Expands Haanjo Gravel Bike Collection
KENT, Wash., (August 27, 2020) — Diamondback Bicycles is furthering its commitment to exploring the road less traveled with the introduction of new gravel and adventure bikes. Defined by versatility and premiere capabilities on road or dirt, the Haanjo gravel and adventure bike collection will feature eight new and updated...
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August 27, 2020
YMCA of Greater Pittsburgh Opens Registration for the 30th Annual YMCA Turkey Trot Virtually
PITTSBURGH, PA (August 27, 2020) – P3R and the YMCA of Greater Pittsburgh announced their partnership for this year’s YMCA Turkey Trot presented by UPMC Health Plan. The two organizations are bringing their expertise together to deliver the best Turkey Trot for not only families in Pittsburgh, but also across...
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August 27, 2020
100%® launches Peter Sagan Limited Edition Collection in time for Tour Debut
SAN DIEGO, Calif. – August 27, 2020– 100%®, the San Diego-based sports performance company, has announced the launch of the 2020 Peter Sagan Limited Edition “White/Gold” Collection. Just in time for one of the most highly-anticipated Tour de France races in history, 100%® has debuted the one-of-a-kind “White/Gold” look that...
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August 27, 2020
Abbott World Marathon Majors Launches Global Run Club
The Abbott World Marathon Majors Global Run Club launched today, providing a virtual platform for the global community of marathon runners to connect, challenge and celebrate. The club wants to provide runners around the world with a community where they unite, inspire and cheer on each other. The platform allows...
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August 27, 2020
Next Phase of The IRONMAN Virtual Club Launches with 2020 IRONMAN VR World Championship Celebration and Five-Week IRONMAN VR Kona Series Build Up
TAMPA, Fla. (August 27, 2020) — Building upon the success of the IRONMAN® Virtual Racing Series and in celebration of the IRONMAN World Championship®, IRONMAN has launched a five-week-long IRONMAN VR Kona Series that will take athletes on a training journey that culminates in a virtual full-distance IRONMAN race, to...
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August 27, 2020
Professional Triathletes Organisation Announces Prize Purse for UK Helvellyn Triathlon
LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it will provide a $15,000 professional prize purse at the Helvellyn Triathlon to be held on 6th September. The Helvellyn Triathlon is one of the sport’s gruelling gems where athletes experience the beauty of England’s Lake District and the joy and...
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August 27, 2020
Trifecta Partners with Onegevity Health and Thorne to Offer End-to-End Personalized Nutrition
AUGUST 27, SACRAMENTO – Today, Trifecta, the nation’s largest organic meal delivery service, is announcing its new partnership with Onegevity Health, and Thorne, two health and technology companies that are disrupting prevention and wellness, to offer end-to-end personalized nutrition solutions. As the leading multi-omic health intelligence platform using research-grade evaluations...
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August 27, 2020
Outspoken: Women in Triathlon Summit and Live Feisty Media announce the [un]phased podcast addressing diversity in Triathlon and Endurance Sport
Denver, Colorado, USA — August 27, 2020 – Live Feisty Media and the producers of the Outspoken: Women in Triathlon Summit are excited to announce the launch of a new podcast: [un]phased. A LIVE launch event will be held virtually on Tuesday, September 1st, 2020 at 5pm PST. Sign up for the event...
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August 27, 2020
Paul Sherwen Project and ROAD iD Announce Limited Edition Wrist ID in Honor of the Late Paul Sherwen
NBC Sports commentator, Phil Liggett, and Paul Sherwen’s wife Katherine Sherwen, announced the launch of the Paul Sherwen Project, to honor Tour de France commentator and former professional cyclist, the late Paul Sherwen. The Paul Sherwen Project will serve to continue supporting the good that Paul was enacting in Uganda and across...
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August 27, 2020
Triathlon Freestyle Simplified Launches on Amazon in Paperback and Kindle Editions
August 27, 2020, Essex Junction, VT – Expert coaches and authors Conrad Goeringer (The Working Triathlete), and Rob Sleamaker (SERIOUS Training for Endurance Athletes) have announced the publication of their new book, Triathlon Freestyle Simplified. The 188-page book is available in both paperback and Kindle versions on Amazon.com. Throughout the...
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August 27, 2020
GFNY Alpes Vaujany marks comeback for GFNY Organization
NEW YORK CITY, August 27, 2020 – At a time when 99% of events around the world are getting canceled or postponed, GFNY is demonstrating as an organization that they are able to hold a safe event during the pandemic. GFNY Alpes Vaujany, European Championship will be the first GFNY...
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August 26, 2020
What do the Tour de France jerseys mean?
The Tour de France is a colorful affair, with multiple competitions going on simultaneously. Their jerseys are just as colorful, with the leader of each competition wearing a special yellow, white, green, or polka-dot jersey. Read more on VeloNews.
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August 26, 2020
Dick’s Sporting Goods Reports 194% Q2 Increase in Online Sales
A number of sporting goods retailers have reported major boosts to their sales, with people embracing fitness and outdoor activities, while other pastimes are inaccessible. Dick’s Sporting Goods’ digital sales skyrocketed in the quarter running April to June. Online sales, including curbside pickup, grew 194% year-over-year. The company reported that...
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August 26, 2020
Exercise May Boost Your Vaccine Response
Athletes may gain greater immunity from a flu shot than people who are less active, according to two complementary and timely new studies of exercise and vaccinations. The studies suggest that intense training amplifies vaccine response, a finding with particular relevance now as the flu season looms and scientists work...
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August 26, 2020
Runner-Friendly Face Coverings
Searching for runner-friendly face coverings? Here are 15 runner-friendly masks and neck gaiters that offer a variety of unique features to fit what is best for one’s particular preferences – particularly for running ease and comfort.
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August 26, 2020
Tour the Trace Announces Primal Wear Partnership
August 26, 2020 Natchez – RSAA, or better known as Rockstar All Access announces today it has secured a 2-year deal with industry leading cycling apparel company Primal Wear as the exclusive apparel partner for a series of upcoming cycling events. Primal has enhanced the partnership by further securing the...
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August 26, 2020
JP Sportswear Pivots to P.P.E. Launching New Sports Medical Subsidiary: JP Medicalwear
LYNWOOD, California (August 26, 2020) - JP Sportswear is one of the most established apparel manufacturers in the United States. A typical day at the factory in early 2020 would have found the company producing high quality apparel and accessories for yoga, cycling, swim and many other active focused clients....
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August 26, 2020
SBT GRVL Raises $30K for Advocacy Partners Through SBT VRTL Ride Experience
STEAMBOAT SPRINGS, Colo., (August 26, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, raised $30,000 dollars for its advocacy partners through its global virtual ride, SBT VRTL . This free community ride experience was held on Sunday, August 16. Leading up to SBT VRTL the SBT GRVL...
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August 26, 2020
Hotter’N Hell 100’s first virtual race experience starts on ROUVY August 29th
The United States’ largest one-day cycling event takes place on the scenic country roads surrounding Wichita Falls. Though the in-person event was canceled due to the COVID-19 pandemic, the Hotter’N Hell organization invites riders from all over the world to come together and ride the virtual edition. The route begins...
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August 26, 2020
World class field at Challenge Davos: ‘Looking forward to a spectacular race’
In a few days time - August 28th and August 29th - CHALLENGE DAVOS will be held for the fourth time in total. It's considered the first CHALLENGE FAMILY race of the 2020 calendar and thus also the first major triathlon in Switzerland. Despite many corona-related adjustments, many international triathlon stars will not miss...
