BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

September 25, 2025
Fleet Feet Opens New Store in Denton, Texas
DENTON, Texas, and CARRBORO, N.C. (Sept. 25, 2025) /ENDURANCE SPORTSWIRE/ - Fleet Feet, the nation’s largest franchisor of run specialty stores, today announced the opening of a new location in Denton, Texas, marking the ninth store in the Dallas-Fort Worth metro area. The store is run by operating partner Josh...
September 25, 2025
Planet Fitness Franchisee Acquires 17 Locations in Oregon and Alaska
Easy Mile Fitness, the privately held Planet Fitness franchisee, has completed an acquisition from the Bravo Fit Franchise Group, which adds 15 Planet Fitness locations in Oregon and two in Alaska. SGB MEDIA
September 25, 2025
The UCI has just announced rule updates from helmets to handlebar widths – here’s everything you need to know
Bans on certain helmets for road racing, concessions on limits for handlebar widths and points meaning more across disciplines are among updates on UCI rules that were announced on Thursday morning. CYCLING WEEKLY

September 25, 2025
Kelly Brush Foundation Calls On FIS To Institute Further Safety Measures Following The Death Of Italian Skier Matteo Franzoso
Burlington, VT. (September 25, 2025) /ENDURANCE SPORTSWIRE/ – Following the tragic death of Italian World Cup skier Matteo Franzoso, in a training crash in La Parva, Chile, the Kelly Brush Foundation is calling on the FIS to institute additional safety measures in a letter sent this week. In the letter,...

September 25, 2025
Durango to Host 2030 UCI Mountain Bike World Championships
Durango, Colo. (September 25, 2025) /ENDURANCE SPORTSWIRE/ — The Union Cycliste Internationale (UCI) announced today that Durango, Colorado, will be the host city of the 2030 UCI Mountain Bike World Championships. The event marks the 40-year anniversary from when the town of Durango and Purgatory Resort hosted the very first UCI...

September 25, 2025
San Antonio Sports Selects Laurel to Deliver Next-Gen Timing and Race App for the Inaugural San Antonio Marathon
SAN ANTONIO, Texas (September 25, 2025) /ENDURANCE SPORTSWIRE/ — San Antonio Sports announced today a new partnership with Laurel Innovations, the next-generation race technology leader, to deliver an innovative and interactive race experience at the San Antonio Marathon, Half Marathon and 5K taking place Dec. 5–7, 2025, immediately following The...

September 25, 2025
Pivot Cycles Partners with BikeInsure to Offer Bike Insurance Protection
Washington, DC (September 25, 2025) /ENDURANCE SPORTSWIRE/ – Pivot Cycles, the high-performance carbon fiber bike company, has selected BikeInsure as its Official Bike Insurance partner. This collaboration gives Pivot riders access to affordable, opt-in coverage that protects bikes and e-bikes against theft, transit damage, and riding accidents. BikeInsure offers comprehensive bicycle...
September 24, 2025
US Customs detaining bikes made by Giant over forced-labor allegations
Customs and Border Protection on Wednesday said it is detaining bikes, bike parts and accessories made by Giant in Taiwan because of allegations of forced-labor use. The ruling appears to apply to products sold under Giant's brands or produced by Giant in Taiwan for other brands. Bicycle Retailer

September 24, 2025
Beyond Monumental partners with NEVERSECOND as the Official Energy Gel Partner of the 2025 CNO Financial Indianapolis Monumental Marathon.
INDIANAPOLIS (September 24, 2025) /ENDURANCE SPORTSWIRE/ – Beyond Monumental, the 501(c)3 non-profit responsible for the CNO Financial Indianapolis Monumental Marathon, is proud to announce NEVERSECOND as the Official Energy Gel Partner of the CNO Financial Indianapolis Monumental Marathon, Half Marathon, & 5K on November 8, 2025. Participants will have access...

September 24, 2025
Let’s Do This Launches Partnerships with Mascot Sports and The Color Run
SAN FRANCISCO, Calif. (September 24, 2025) /ENDURANCE SPORTSWIRE/ – Let’s Do This, the AI-Native Registration Platform specialized for endurance events, has announced its new partnerships with notable event organizers within the industry, including Mascot Sports and The Color Run. The company continues to expand its global portfolio of major endurance...