BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
April 14, 2025
EXEC: Giant Group March Bike Shipments Turn Negative as Tariffs Hit
Giant Manufacturing Co., Ltd. (Giant Group) shifted back into negative territory with March shipments after a big month for the manufacturer in February. SGB Media
April 11, 2025
The Running Specialty Channel Has Proven To Be Recession Proof: Can It Withstand Tariff Turmoil?
The volatility of the global trading landscape, with U.S. President Donald Trump imposing and pausing tariffs on most nations, has made the ability for retailers and brands to commit to a plan seemingly impossible. Footwear News
April 10, 2025
Guardian Bikes Powers American Comeback with Nation’s First High-Volume Bicycle Frame Manufacturing Plant
Guardian Bikes, the nation's leading direct-to-consumer kids' bike brand, has announced a $19 million financing with JPMorganChase to launch the first large-scale bicycle frame manufacturing operation in the United States. PRN
April 10, 2025
Life Time Acquires High Performance Lifestyle Training (HPLT) to Complement Health and Wellness Experiences in NYC and Beyond
Life Time, the nation’s premier healthy lifestyle brand, today announces the acquisition of High Performance Lifestyle Training (HPLT), founded by entrepreneur Brian Mazza. Lifetime
April 10, 2025
Life Time Levels Up Experiential Fitness With HPLT Acquisition
Life Time (NYSE: LTH) today announces the acquisition of High Performance Lifestyle Training (HPLT), founded by entrepreneur Brian Mazza. As desirability for Life Time continues to grow, this new relationship will further extend Life Time’s presence in the health and wellness landscape. LIFETIME

April 10, 2025
Cycling Time Trials Partners with Nopinz to Elevate UK Time Trial Scene.
April 10, 2025 /ENDURANCE SPORTSWIRE/ - Cycling Time Trials (CTT), the national governing body for time trialling in England, Scotland, and Wales, is proud to announce an exciting new partnership with Nopinz, the UK’s premier specialist in aerodynamic cycling clothing and a brand deeply embedded in the British time trial...
April 9, 2025
Nike, Skechers, Foot Locker and More Footwear Stocks Soar on Trump’s Latest Tariff Move
Shares of Nike, Deckers, Skechers, Wolverine Worldwide and more surged on Wednesday afternoon following President Trump’s move to place a 90-day pause on his previously announced reciprocal tariffs on most of 75 of the country’s key trading partners. Footwear is in the spotlight as one of the most impacted categories from these...

April 9, 2025
Keesler Federal Credit Union Named Title Sponsor of 10th Anniversary Mississippi Gulf Coast Marathon
Biloxi, MS (April 9, 2025) /ENDURANCE SPORTSWIRE/ – The Mississippi Gulf Coast Marathon is thrilled to announce Keesler Federal Credit Union as the title sponsor for its landmark 10th anniversary event, the Coastal Running Festival. This year’s marathon, themed “Cross the Coastline,” promises an unforgettable weekend of running and celebration...

April 9, 2025
Marathon Tours & Travel raises record-breaking donations for Oceanites through 2025 Antarctica Marathon® voyages
April 9, 2025 /ENDURANCE SPORTSWIRE/ - Marathon Tours & Travel is proud to announce that its 2025 Antarctica Marathon® Voyages raised an all-time record amount in donations for Oceanites, the official charity partner of the event and a leading nonprofit focused on climate science and conservation in Antarctica. Held on...

April 9, 2025
Best Bike Split Launches Newly Redesigned Website Featuring AI-Powered Tools for Cyclists and Triathletes
Austin, TX /ENDURANCE SPORTSWIRE/ - Best Bike Split, the industry-leading platform for race planning and predictive modeling for cyclists and triathletes, has officially launched its completely redesigned website. Built from the ground up, the new platform delivers a faster, easier, and more powerful experience for athletes, coaches, and teams. The...