BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 27, 2026
Quintana Roo Expands Support Program, Pro Team & Product Offerings for 2026
Chattanooga, TN (Jan. 27, 2026) /ENDURANCE SPORTSWIRE/ - Records broken. Victories achieved. Personal goals met. Quintana Roo achieved new heights last year, despite headwinds across the industry. Quintana Roo plans to carry this momentum into 2026 by increasing its event presence and athlete support, growing its star-studded pro lineup, introducing all-new...
January 26, 2026
Wildflower Experience Announces New Partnership with Velocity
PASO ROBLES, California Jan. 26, 2026 /ENDURANCE SPORTSWIRE/ - The Wildflower Experience, one of the most iconic endurance festival events, is proud to announce a new partnership with Velocity Indoor Cycling App, bringing the legendary Wildflower bike courses directly to athletes - anywhere in the world. Through this collaboration, athletes...
January 26, 2026
RIA Welcomes New Board Members and Names New Executive Team
The Running Industry Association (RIA) has elected four new members to its Board of Directors (Board), comprised of retailers, brands and associate (non-endemic) members. Members voted to appoint three new retail members and one new brand member to fill the open seats on the Board and serve three-year terms. RIA...
January 26, 2026
Best Bike Split and Team Jayco AlUla Partner for the 2026 Season
Austin, TX (January 26, 2026) /ENDURANCE SPORTSWIRE/ - Best Bike Split, the creator of pacing optimization software that helps cyclists get from point A to point B as fast as possible, and Team Jayco AlUla have announced that they will be partnering again for the 2026 season. Best Bike Split...
January 26, 2026
Nike slashes 775 jobs in US to speed up automation, boost profit
Nike is laying off 775 employees, a source familiar with the matter told Reuters on Monday, as the sportswear giant looks to boost profits and accelerate its use of automation. The cuts will primarily impact distribution center roles in Tennessee and Mississippi, where the sneaker giant operates large warehouses, the...
January 25, 2026
Noah Droddy Tapped as Blistering Pace Race Management’s Sponsorship Manager
NAPA, CALIFORNIA /ENDURANCE SPORTSWIRE/ - After a near decade long professional running career, Noah Droddy has traded out the carbon shoes and picked up the telephone to join Blistering Pace Race Management (BPRM) as Sponsorship Manager. BPRM is a leading race management company specializing in non-profit legacy events and large-scale...
January 23, 2026
Honoring Our Legacy, Elevating What’s Next: RRCA Announces 2026–2030 Strategic Plan
Falls Church, VA (January 23, 2026) /ENDURANCE SPORTSWIRE/ — The Road Runners Club of America (RRCA) has unveiled its 2026–2030 Strategic Plan, a forward-looking roadmap that builds on nearly 70 years of consistent leadership while positioning the organization to serve the next generation of runners, clubs, event directors, coaches, and...
January 23, 2026
ASICS Los Angeles Marathon Sells Out in Record Time Amid High Demand
LOS ANGELES, Calif. (January 23, 2026) /ENDURANCE SPORTSWIRE/ – The 2026 ASICS Los Angeles Marathon, produced by The McCourt Foundation, announced that it has sold out of entries for its 41st anniversary event on March 8. The City of Los Angeles’ largest and longest-running community sporting event reached sell-out status...
January 23, 2026
The Pickle Juice Company Appoints Anya Powe as Vice President of Marketing
Mesquite, TX (January 23, 2026) /ENDURANCE SPORTSWIRE/ – The Pickle Juice Company, the original performance hydration brand scientifically proven to help prevent muscle cramps, announced the appointment of Anya Powe as Vice President of Marketing. Powe will lead global marketing strategy and brand initiatives as The Pickle Juice Company continues...
January 23, 2026
haku Releases New Research-Based Guide on Proving Economic and Community Impact for Endurance Events
Miami, FL (January 23, 2026)/ENDURANCE SPORTSWIRE/ - haku, the all-in-one technology platform for endurance events and nonprofits, today announced the release of a new research-based ebook, Securing Tourism Boards and Sponsorships: How Endurance Events Can Prove Both Economic Impact and Community Value. Endurance leaders need new ways to deliver direct,...
