BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 31, 2026
Herbalife in planned acquisition of personalised nutrition specialist Bioniq
Bioniq, a developer of personalised supplements based on blood biomarker analysis, has entered into an agreement for the sale of its assets to Herbalife. The deal is valued at up to US$150 million. The transaction, announced this month, is reportedly valued at a purchase price of US$55 million to be paid...
March 31, 2026
WHOOP Raises $575 Million at $10.1 Billion Valuation to Advance Global Health Platform
WHOOP, the human performance company, today announced it has raised $575 million in Series G funding at a $10.1 billion valuation, advancing its global expansion and long-term vision for personalized health. The round was led by Collaborative Fund and includes global participation from 2PointZero Group, Qatar Investment Authority (QIA), Mubadala Investment...
March 31, 2026
Customers Sue Lululemon for Piece of Eventual Tariff Refund
A group of Michigan shoppers is suing Lululemon, an athletic clothing brand, to recover costs from tariffs they said were passed onto customers last year. The proposed class-action lawsuit, filed last week in the U.S. District Court for the Eastern District of Michigan, is one of several recent cases from...
March 31, 2026
COROS Named Official Race Watch of the 2026 Hoag OC Marathon Running Festival
Costa Mesa, CA (March 31, 2026) /ENDURANCE SPORTSWIRE/ - The Hoag OC Marathon Running Festival today announced a new integrated partnership with COROS, naming the performance technology brand as the Official Race Watch of the 2026 event, scheduled for May 2–3, 2026. The 2026 race weekend is already generating strong...
March 30, 2026
California prosecutors charge parents with child abuse following e-moto crash
Prosecutors in California have charged a mother and father with child abuse after their child crashed into a vehicle in Walnut Creek on their e-moto and was seriously injured. Also this weekend, police in Long Beach arrested one operators and seized five e-motos after responding to what they said was...
March 27, 2026
Supertri announces partnership with NIRVANA
March 27, 2026 /ENDURANCE SPORTSWIRE/ - Supertri and NIRVANA, a global leader in sports travel, have today announced a new partnership. The agreement will see NIRVANA become the Official Travel Partner of Supertri. Specialists in providing stress-free travel and accommodation for endurance and mass participant events, NIRVANA will create unforgettable event...
March 26, 2026
Women’s Performance Brands Oiselle and Wild Rye Launch Collab Collection
Seattle, WA & Sun Valley, ID (March 26, 2026) /ENDURANCE SPORTSWIRE/ - Women-led active lifestyle and apparel brands, Oiselle and Wild Rye, announced today the launch of a collaborative collection consisting of shared, limited-edition prints featured across each brand’s key Spring styles. The two brands have long led product innovation...
March 26, 2026
Herbalife acquires Bioniq for $150M
Herbalife, the health and wellness company, has agreed to acquire assets from Bioniq, the UK-based personalised supplements company focused on making health more accessible and actionable, for $150 million. The transaction aims to advance Herbalife’s mission of becoming a technology-enabled, data-driven health and wellness platform. “The future of health and...
March 26, 2026
CTS Adds 4 Ultrarunning Coaches In Response to Surging Demand
(Colorado Springs, March 26, 2026) /ENDURANCE SPORTSWIRE/ - CTS, a pioneer in the endurance coaching and camps industry, today announced four additions to their professional coaching staff. The staff of 67 coaches benefits from an industry-leading continuing education program, ongoing mentoring and evaluation, as well as marketing and business services....
March 26, 2026
One Hundred Integrates Gretel Planner to Elevate Race Preparation Across Global Trail Championship
London, UK (26 March 2026) /ENDURANCE SPORTSWIRE/ – The One Hundred World Championship has announced a collaboration with race planning platform Gretel Planner, introducing advanced race-strategy technology to selected championship races and strengthening the series’ commitment to athlete preparation and innovation in trail running. For 2026, Gretel Planner will be...

Premium Job Listing

