BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
May 27, 2025
Feisty Media Celebrates Women’s Cycling with “More Women More Miles” Program Culminating at UNBOUND 2025
Emporia, Kansas (May 27, 2025) /ENDURANCE SPORTSWIRE/ — Girls Gone Gravel, a Feisty Media brand, in partnership with Life Time, is proud to spotlight the More Women More Miles initiative — a powerful movement to get more women to the start line of gravel events, culminating at the world-renowned UNBOUND Gravel....
May 23, 2025
EXEC: Deckers Shares Plunge on Weaker Hoka Growth in Q4 and Q1 Guide Miss
In another example that a company is only as good as its last quarter, the parent of Hoka, Ugg, Teva, Ahnu, and Koolaburra found that all the great numbers and marketing hype from the fiscal 2025 full-year period did little to instill confidence in investors. SGB MEDIA
May 22, 2025
Strava’s valuation jumps to $2.2bn following acquisition of UK running app Runna
Strava, the fitness tracking app that has become a lockdown staple for millions of runners and cyclists, has confirmed a new valuation of $2.2 billion following its recent acquisition of Runna, a UK-based running coaching platform. The deal, announced in April and completed on Thursday, marks a major step in...
May 22, 2025
Strava Announces Acquisition of Cycling Training App, The Breakaway.
SAN FRANCISCO (May 22nd, 2025) /OUTDOOR SPORTSWIRE/ – Strava, the app for active people, today announced it has acquired the core assets of The Breakaway, the Y Combinator incubated cycling training app. The deal follows the recent news of Strava acquiring Runna, a leading running training app, and signifies further investment in...

May 22, 2025
2XU And Motiv Sports Announce Multi-Year Partnership to Power Performance Across Iconic Running Events
Huntington Beach, CA (May 22, 2025) /ENDURANCE SPORTSWIRE/ – Performance brand 2XU and event organizer Motiv Sports today announce a new three-year partnership, bringing together two organisations united by a shared belief in movement, community, and the transformative power of performance. Commencing with the 2025 season, 2XU will become the Exclusive Compression...
May 21, 2025
Sneaker Shock: Yes, Nike Is Raising Prices Too on Select Products Amid Trump’s Tariffs
Nike is raising retail prices at its U.S. stores — on average between $2 and $10 — but it won’t be for all goods. Nike apparel and equipment will see price increases at between $2 and $10, while footwear prices currently between $100 and $150 will see increases up to $5 and those...
May 21, 2025
Stif Mountain Bikes to close in September
Stif Mountain Bikes will be bowing out this September. "As we prepare to close our doors, we’re inviting you to help us clear the decks. There’ll be some amazing bargains to be had — a final celebration of the community that’s made this possible.", said Sammy from Stif Mountain Bikes....
May 21, 2025
Revel Bikes is Back! Founder Adam Miller Rescues Beloved Brand from Private Equity Downfall
The most shocking was the surprise announcement that Revel Bikes was closing. The brand had just unveiled three new bikes, and seemed to have a ton of momentum heading into the Sea Otter Classic, but that all came crashing to a halt. BIKE RUMOR

May 21, 2025
Brant Kotch Selected for Houston Marathon Committee 2026 Hall of Fame Induction
HOUSTON, TX (May 21, 2025) /ENDURANCE SPORTSWIRE/ – The Houston Marathon Committee is proud to announce the unanimous selection of Brant Kotch as the 2026 Houston Marathon Committee Hall of Fame Inductee. This honor recognizes his commitment and outstanding contributions to the growth and success of the Houston Marathon Weekend...
May 21, 2025
Richard Laidlow and Laidlow Tribe Join the TriDot Coach Community
Southlake, Texas, May 21, 2025 /ENDURANCE SPORTSWIRE/ - TriDot is pleased to welcome Coach Richard Laidlow and the Laidlow Tribe to the TriDot Coach Community. This collaboration brings together extensive practical expertise and advanced technology to enhance how athletes train and perform. TriDot, a division of Predictive Fitness, Inc., leverages...