BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
September 26, 2025
Giant files petition to resolve US Customs detention order
Giant Bicycles has filed a petition with the US government to resolve a Withhold Release Order put in place Wednesday by the Customs and Border Patrol agency. The agency issued the order, which effectively prevents Giant from being able to import bicycles and products from Taiwan to the US, over what CBP...
September 26, 2025
IRONMAN 70.3 Augusta Returns for Next Five Years
AUGUSTA, Ga. / TAMPA, Fla. (September 26, 2025) /ENDURANCE SPORTSIRE/ – IRONMAN and the Augusta Sports Council have agreed to a five-year partnership renewal to continue the longstanding and popular IRONMAN® 70.3® Augusta triathlon through 2030. The triathlon includes a 1.2-mile swim, 56-mile bike, and 13.1-mile run throughout the Augusta...
September 26, 2025
Notace Enters Performance Market, Unveils First Trail Running Model
Denver, Colorado — September 26, 2025 /ENDURANCE SPORTSWIRE/ - Notace, an innovative new active footwear brand grounded in the principles of natural movement and performance, proudly announces its official launch with the release of their first product: the Yama T1 trail running shoe. Designed to empower movement in its purest...
September 26, 2025
Ashworth Awards Appoints Morgan Ashworth as Chief Operating Officer & Transitions Her to Acting Sales Manager
North Attleboro, MA (September 26, 2025) /ENDURANCE SPORTSWIRE/ – Ashworth Awards is proud to announce the advancement of Morgan Ashworth into the position of Chief Operating Officer. In addition to her elevated position, Morgan Ashworth doubles as Acting Sales Manager, leading the charge to serve customers by aligning organizational capabilities, research...
September 25, 2025
Fleet Feet Opens New Store in Denton, Texas
DENTON, Texas, and CARRBORO, N.C. (Sept. 25, 2025) /ENDURANCE SPORTSWIRE/ - Fleet Feet, the nation’s largest franchisor of run specialty stores, today announced the opening of a new location in Denton, Texas, marking the ninth store in the Dallas-Fort Worth metro area. The store is run by operating partner Josh...
September 25, 2025
Planet Fitness Franchisee Acquires 17 Locations in Oregon and Alaska
Easy Mile Fitness, the privately held Planet Fitness franchisee, has completed an acquisition from the Bravo Fit Franchise Group, which adds 15 Planet Fitness locations in Oregon and two in Alaska. SGB MEDIA
September 25, 2025
The UCI has just announced rule updates from helmets to handlebar widths – here’s everything you need to know
Bans on certain helmets for road racing, concessions on limits for handlebar widths and points meaning more across disciplines are among updates on UCI rules that were announced on Thursday morning. CYCLING WEEKLY
September 25, 2025
Kelly Brush Foundation Calls On FIS To Institute Further Safety Measures Following The Death Of Italian Skier Matteo Franzoso
Burlington, VT. (September 25, 2025) /ENDURANCE SPORTSWIRE/ – Following the tragic death of Italian World Cup skier Matteo Franzoso, in a training crash in La Parva, Chile, the Kelly Brush Foundation is calling on the FIS to institute additional safety measures in a letter sent this week. In the letter,...
September 25, 2025
Durango to Host 2030 UCI Mountain Bike World Championships
Durango, Colo. (September 25, 2025) /ENDURANCE SPORTSWIRE/ — The Union Cycliste Internationale (UCI) announced today that Durango, Colorado, will be the host city of the 2030 UCI Mountain Bike World Championships. The event marks the 40-year anniversary from when the town of Durango and Purgatory Resort hosted the very first UCI...
September 25, 2025
San Antonio Sports Selects Laurel to Deliver Next-Gen Timing and Race App for the Inaugural San Antonio Marathon
SAN ANTONIO, Texas (September 25, 2025) /ENDURANCE SPORTSWIRE/ — San Antonio Sports announced today a new partnership with Laurel Innovations, the next-generation race technology leader, to deliver an innovative and interactive race experience at the San Antonio Marathon, Half Marathon and 5K taking place Dec. 5–7, 2025, immediately following The...
