BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

September 18, 2025
First Horizon Bank Returns as Title Sponsor of the 2025 Nashville Half Marathon & 5K
NASHVILLE, TN. (September 18, 2025) /ENDURANCE SPORTSWIRE/ – Run Nash announced that First Horizon Bank (NYSE: FHN) has returned as the Title Sponsor of the 2025 Nashville Half Marathon & 5K, reinforcing a long-standing partnership that celebrates active lifestyles and community pride in Music City. The 2025 race will once again...

September 18, 2025
Atlanta’s Largest Office Party Returns
ATLANTA, GA (September 18, 2025) /ENDURANCE SPORTSWIRE/ – Lace up your running shoes and grab your co-workers—the 21st Annual Kaiser Permanente Corporate Run, Walk & Roll 5K is back on Thursday, September 25, 2025 at 7 p.m., starting on Hank Aaron Drive at The Olympic Cauldron and finishing with Atlanta’s...

September 18, 2025
Monumental Momentum: 13th Consecutive Sellout For The CNO Financial Indianapolis Monumental Marathon
INDIANAPOLIS (September 18, 2025) /ENDURANCE SPORTSWIRE/ – The CNO Financial Indianapolis Monumental Marathon has once again sold out its signature 26.2-mile distance – earlier than ever before – marking the 13th consecutive sell-out. As the 18th annual event approaches, Monumental Marathon Weekend is set to bring tens of thousands of...

September 18, 2025
RunSignup Announces 2026 Timer Education Summit in Tampa
Moorestown, NJ ( September 18, 2025) /ENDURANCE SPORTSWIRE/ — RunSignup, the leading registration and technology provider for the endurance industry in the U.S., is pleased to announce the 2026 Timer Education Summit. The summit is scheduled for January 27-28, 2026, at the University of South Florida Health CAMLS facility in...

September 18, 2025
Race Director Summit presented by Race Roster Returns to The Running Event 2025
London, ON (Thursday, September 18, 2025) /ENDURANCE SPORTSWIRE/ - In partnership with The Running Event (TRE), Race Roster is excited to announce the return of the Race Director Summit presented by Race Roster during The Running Event 2025 at the Henry B. González Convention Center in San Antonio, Texas. The...
September 17, 2025
Fresh Off $2.2B Valuation, Strava Said To Be Prepping for IPO
Strava is gearing up for a U.S. initial public offering, with the San Francisco-based social fitness platform said to have invited Goldman Sachs, JPMorgan and Morgan Stanley to pitch for roles, according to a report. The move comes just months after Strava closed a fundraising round valuing the platform at $2.2...
September 17, 2025
Altra Partners with Running Industry Diversity Coalition to Publish Trail Running Toolkit for BIPOC Runners
DENVER (September 17, 2025) /ENDURANCE SPORTSWIRE/ - Altra, an innovative leader in performance running footwear, has partnered with the Running Industry Diversity Coalition (RIDC) to publish Opening the Path to Trail Running: A Toolkit for Runners, Retailers, and Communities. This resource was developed with the goal of addressing systemic barriers...

September 17, 2025
Spartan Launches Project 300 – The Most Demanding Transformation Study in America
Boston, MA (September 17, 2025) /ENDURANCE SPORTSWIRE/ - Spartan, the world’s leading endurance and obstacle race brand, has announced the launch of Project 300, a six-month real-world study designed to test the limits of discipline, training, and lifestyle transformation. Spartan is recruiting 300 Americans from all walks of life to commit...

September 17, 2025
Feetures® Runs the Runway at New York Fashion Week with Bold Performance-Meets-Fashion Debut
New York, N.Y. (September 17, 2025) /ENDURANCE SPORTSWIRE/ – Performance met high fashion last week as Feetures®, America’s #1 running sock, made its New York Fashion Week debut with The RUNway, a first-of-its-kind activation at Fleet Feet Upper East Side. The event merged sport, culture and couture, spotlighting the launch...
September 17, 2025
Little Rockers Registration Opens
LITTLE ROCK, Ark. /ENDURANCE SPORTSWIRE/ - Race officials with the Little Rock Marathon announced today that registration for the 2026 Little Rockers Kids Marathon, presented by the Hatcher Agency, opens Sept. 17. The Little Rockers Kids Marathon will be held on Saturday, Feb. 28, 2026, at 11:00 a.m. as part...