January 30, 2026

Big Apple Triathlon Registration Opens February 2

New York (January 30, 2026) /ENDURANCE SPORTSWIRE/ — Registration for the highly anticipated Big Apple Triathlon on October 10, 2026, will officially open Monday 12:00 AM EST. The event features two distances — Sprint and Olympic — with a capacity of 1,250 athletes in each distance. Alpha Win expects rapid sell‑outs....

January 30, 2026

Boulderthon’s Economic Impact Nears $23 Million in New Report

BOULDER, Colo. (January 30, 2026) /ENDURANCE SPORTSWIRE/ — According to a new report from Visit Boulder, the Official Destination Marketing organization for the City of Boulder, the 2025 edition of Boulderthon generated an estimated economic impact of $22.8 million in total. They also noted that the race supports over 6,400...

January 30, 2026

RunSignup Announces Matthew Smeltzer as 2026 Alan Jones Timer of the Year Award Recipient

Moorestown, NJ (January 30, 2026) /ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology provider for endurance events in the United States, is proud to announce that Matthew Smeltzer, founder of Competitive Timing, has been named the 2026 Alan Jones Timer of the Year Award recipient. The honor was presented...

January 30, 2026

Ultra X Donates Over £40,000 in Event Places and Commits to Giving Away 1,000 Places in 2026

January 30, 2026 /ENDURANCE SPORTSWIRE/ - Ultra X, the global trail running series committed to making endurance sport more inclusive and accessible, has today announced a major milestone in its access initiatives. Six months on from launching its Under-23 free entry scheme across UK events, Ultra X confirms that in...

January 29, 2026

Tokyo Marathon To Host 2027 AbbottWMM MTT Age Group World Championships

JANUARY 29, 2026 /ENDURANCE SPORTSWIRE/ - THE TOKYO MARATHON will host the 2027 Abbott World Marathon Majors Marathon Tours & Travel Age Group World Championships on March 7 next year. Tokyo becomes the first race in Asia to host the championships following London, Chicago, Sydney, New York City and Cape Town,...

January 29, 2026

Deckers Racks Up Record Revenue in Q3 as ‘Significant Global Demand’ for Ugg and Hoka Continues

Shares for Deckers Brands soared over 10 percent on Thursday after the market close following the footwear company’s latest earnings report. The Goleta, Calif.-based company reported net sales in the third quarter of fiscal 2026 increased 7.1 percent to $1.96 billion compared to $1.83 billion the same time last year. Net income for the...

January 29, 2026

Adidas achieves record sales in 2025, plans $1.2 billon share buyback

Adidas on Thursday said it would launch a share buyback of up to 1 billion euros ($1.2 billion) on the back of record 2025 sales that the German sportswear maker said benefited from stable prices in the face of U.S. tariffs. Adidas in October had warned of widespread discounting among...

January 29, 2026

Google Maps now lets you access Gemini while walking and cycling

Google announced on Thursday that Google Maps users can now access Gemini hands-free while walking and cycling. The update comes a few months after Google Maps rolled out its Gemini-powered hands-free, conversational driving experience. The announcement marks Google’s ongoing efforts to plug Gemini into more parts of people’s everyday lives, while shifting Google...

January 29, 2026

From Finish Line To Financial Fitness: Suncoast Credit Union Partners With Track Shack

ORLANDO, FL (January 29, 2026) /ENDURANCE SPORTSWIRE/ — Track Shack Events, a sports marketing company that specializes in marketing, management, and production of active lifestyle events, has named Suncoast Credit Union its exclusive financial services sponsor, underscoring Suncoast’s growing investment in Central Florida. The initiative kicked off January 17 at...

January 29, 2026

Movemint Announces Event Admin Navigation Updates to Streamline Organizer Workflows

San Francisco, CA (January 29, 2026) /ENDURANCE SPORTSWIRE/ – Movemint, the modern tech platform transforming athletic events, today announced a series of updates to its Event Admin experience. The updates are designed to help organizers work more efficiently, navigate more intuitively, and access key tools faster throughout their event lifecycle....