News Topics
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August 7, 2026
Luxury Spending Is Creating a New Category of Runner
The trendiness of running isn’t just about the activity itself anymore, as runners seek out the most popular — and often priciest — brands to signal a certain status symbol within a traditionally egalitarian sport. A new category of luxury runner is being created, fueled by high-end, trendy brands like...
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August 7, 2026
The North Face Launches a New Trail Running Shoe Built for Hardcore Terrain
The North Face has expanded its trail running line with a shoe equipped for handling terrain technical enough that you don’t even need to stay on the trail. The North Face Offtrail Ultra launched this week with the brand’s first dual-density DreamBound foam midsole. A nitrogen-infused combo balances comfort, durability...
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August 7, 2026
Four Destinations Worth Building a Trip Around: XTERRA’s 2026 World Tour Season Closers
August 7, 2026 /ENDURANCE SPORTSWIRE/ - The final 12 stops before the World Championship lead into XTERRA’s 30th anniversary gathering in Ruidoso, New Mexico. After that milestone, four destinations remain on the 2026 World Tour. This is where explorers, adventure seekers, and families give more room on their itineraries to...
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August 7, 2026
RunSignup Launches AI-Powered Contact Us Form for Race Websites
Moorestown, NJ (July 29, 2026) – ENDURANCE SPORTSWIRE - RunSignup, the leading technology solution for U.S. endurance events, today announced the launch of an AI-powered Contact Us form for RunSignup race websites. The feature, the first product released on RunSignup's new AI infrastructure, uses artificial intelligence to answer common participant...
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August 7, 2026
Zuma Beach Triathlon Brings Community Impact and Competition to World-Famous Malibu
MALIBU, Calif. – ENDURANCE SPORTSWIRE - The Zuma Beach Triathlon will return to Malibu on Sept. 19 and 20, inviting participants to swim in the waters of Malibu’s famous Zuma Beach, bike the Malibu coastline and run past the cliffs of Point Dume. While creating a world-class event where athletes...
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August 7, 2026
Big Sur Marathon Foundation Awards More Than $219,000 through Inaugural Community Grants Program
CARMEL, Calif. – ENDURANCE SPORTSWIRE - The Big Sur Marathon Foundation (BSMF) announces the recipients of its inaugural BSMF Community Grants Program, awarding $219,573 to 17 nonprofit organizations and community initiatives throughout Monterey County. The new grant program, which will be offered annually, represents the Foundation's continued commitment to enriching...
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August 7, 2026
Amazon Returns for Fifth Year as Official Community Partner of Kids Day at the Boston Triathlon
BOSTON, MA – August 7, 2026 /ENDURANCE SPORTSWIRE/ - ethos, the mass participation event organization behind the Boston Triathlon, today announced the return of Amazon as the Official Community Partner of the 12th annual Kids Day at the Boston Triathlon. With Amazon’s support, registration will once again be free for...
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August 6, 2026
Ragnar “Reach The Beach” Faces Cancellation After Unpaid Bills to Police, State Parks
The Ragnar Trail relay race scheduled for Sept. 18-19 in Hampton, New Hampshire appears headed for cancellation after FitLab-owned Ragnar failed to pay outstanding bills to local police departments and New Hampshire State Parks, according to John Nyhan, President of the Hampton Area Chamber of Commerce. Hybrid Fitness
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August 6, 2026
Fox Factory Boosts FY Outlook After Beating Q2 Guidance – Excluding Tariff Upside
Fox Factory Holding Corp. reported earnings in the second quarter topped guidance, even excluding the benefit of IEEPA tariff refunds. Sales were down but at the higher end of guidance with “signs of stabilization” within the powersports, bike, and aftermarket channels. Fox Factory raised its earnings and sales guidance for...
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August 6, 2026
Nike and Lululemon Face Lawsuits Over Deceptive Pricing
Nike and Lululemon have both recently been hit with lawsuits alleging deceptive pricing strategies in which discounted products are listed at fake, inflated original prices. Both lawsuits were filed by the same law firm, Pacific Trial Attorneys, and sought class-action status. In a lawsuit filed in Los Angeles federal court on July...
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