Showcased News

December 22, 2025

rabbit Trail Tour Expands to 32 Races in 2026

Santa Barbara, CA /ENDURANCE SPORTSWIRE/ - rabbit’s Trail Tour returns bigger than ever, partnering with 32 standout races across the country to celebrate the achievements of runners and create unforgettable moments on the trail. At each race, runners will earn a free, custom-designed race pin, shipped straight to their doorstep...

December 22, 2025

Spartan Celebrates Standout 2025 Season With 1.45M Finishers as Endurance Racing Booms Globally

United States (December 22, 2025) /ENDURANCE SPORTSWIRE/ Spartan, the world's leading endurance and obstacle course racing brand, has officially concluded its 2025 season, marking a year of global growth, historic firsts, and the crowning of 12 new Elite World Champions - all while on their way to welcoming over 1.45...

December 19, 2025

Should more marathons introduce a lower cut-off time?

Every year, the debate resurfaces: how long should a marathon be allowed to shut down city streets? Now, one big-city marathon is taking a firm step toward the middle ground. At the 2025 Valencia Marathon, runners who had not reached the 40-kilometre mark by five hours and 30 minutes were...

December 19, 2025

Whoop Enters Wellness Real Estate With Dubai Developer

As wellness becomes an increasingly valuable selling point in real estate, tourism and in the workplace, the next phase may be more personal — and wearable. Wearable company Whoop has partnered with Wasl Group, one of Dubai’s largest real estate developers, to bring biometric data directly into residential communities. Athletech News

Business

December 19, 2025

Nike Shows Signs of Recovery in North America, Faces Continued Headwinds in China

Nike released its second-quarter fiscal 2026 financial results Thursday afternoon, reporting revenue of $12.4 billion, a 1% increase on a reported basis and flat on a currency-neutral basis compared to the same period last year. The company’s performance varied by region with North America recovering while challenges persist in Greater China....

Business

December 19, 2025

Asics Establishes ‘Institute of Sport Science’ Research Hub at the University of Michigan

Asics is setting up its own research hub in the U.S. through a new partnership with the University of Michigan. The Japanese sports brand said on Friday that it has signed a $25 million multi-year strategic research agreement with the university to establish the Asics Institute of Sport Science America. The company added...

Business

December 19, 2025

F2C Nutrition Launches Rehab Performance & Repair Utilizing the Benefits of NMN and TMG

December 19, 2025 /ENDURANCE SPORTSWIRE/ - F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, has launched a new product Rehab Performance & Repair. Nicotinamide Mononucleotide or as it is known - NMN and Trimethylglycine -TMG are combined in...

Products

December 19, 2025

Volcanic Icon Ultra Fuego y Agua Enters the One Hundred® World Championship Series

/ENDURANCE SPORTSWIRE/ - The One Hundred® Group is proud to announce that Ultra Fuego y Agua, Nicaragua’s most iconic trail race, will officially join the One Hundred® Endurance Trail World Championship series. Held annually on Isla de Ometepe, a breathtaking island in Lake Nicaragua formed by the twin volcanoes Volcán...

December 19, 2025

12th Annual Run for a Claus 5K Brings Holiday Cheer to Irvine This Weekend

IRVINE, California (December 19, 2025) /ENDURANCE SPORTSWIRE/ - The Hoag OC Marathon will host the 12th annual Run for a Claus 5K and one-mile run/walk this Saturday, December 20, marking a new chapter for the popular holiday tradition with a new venue, new date and a sold-out field of nearly...