March 1, 2023

Life Time and OZ Brands Announce $65,000 Prize Purse for Little Sugar MTB

CHANHASSEN, Minn., (March 1, 2023) /ENDURANCE SPORTSWIRE/ – Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand and owner and producer of 30 premier athletic events, announces a $65,000 total prize purse for the Life Time Little Sugar MTB presented by Mazda, set to debut Oct. 15 in Northwest Arkansas....

March 1, 2023

First Bourn Commits $100,000 to Scholarship Fund to Support U.S. Professional Female Endurance Athletes

Charlotte, North Carolina USA – March 1, 2023 /ENDURANCE SPORTSWIRE/ – First Bourn, a co-operative advocacy and endurance sports venture at the intersection of purpose and profit, today announces their commitment of $100,000 towards the Futures Fund, a college sponsorship program for the endurance sports industry. The fund is a female-focused grant...

March 1, 2023

U.S. Naval Academy Becomes 13th NCAA Division I Program and First Military Academy to Offer Varsity Women’s Triathlon

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Triathlon and the United States Naval Academy today announced the U.S. Naval Academy in Annapolis, Maryland, will become the 13th NCAA Division I program, and the first U.S. military academy, to offer women’s triathlon at the varsity level. A member of the Patriot League,...

March 1, 2023

The Cowtown Course Records Broken – Race Results

Fort Worth, Texas/ENDURANCE SPORTSWIRE/ – This weekend marked the 45th running of The Cowtown, the largest multi-event road race in North Texas, with some 21,000 total runners registered representing 49 states and 11 countries. The two days of events included the 10K, Adults 5K and Academy Sports+Outdoors Kids 5K distances on...

March 1, 2023

BikeExchange Offers Ideal Solution for North American Inventory Normalization

Asheville, North Carolina (March 1, 2023) /ENDURANCE SPORTSWIRE/ – As the cycling industry struggles with a post-pandemic twist – excess inventory following normalization of supply chain shortages – online marketplace BikeExchange (BEX) is proving an ideal option for retailers and manufacturers alike. Through BikeExchange’s unique platform, bike sellers can exponentially increase...

March 1, 2023

Introducing the Power Plate® REV™ with VibeShift™ Technology

CHICAGO – March 1, 2023 /ENDURANCE SPORTSWIRE/ – Power Plate®, the global leader in advanced technology vibration solutions is proud to introduce the Power Plate® REV™; as the first health, fitness and wellness product to deliver the benefits of vibration in a cycling modality, this type of training has never been...

March 1, 2023

UnitedHealthcare Renews as Presenting Sponsor of Maryland Cycling Classic, America’s Top Cycling Race

BALTIMORE, Maryland /ENDURANCE SPORTSWIRE/ – The Maryland Cycling Classic, recognized as America’s top-ranked cycling race following a highly successful inaugural event in 2022, today announced UnitedHealthcare will renew as presenting sponsor in 2023. The Maryland Cycling Classic, presented by UnitedHealthcare, is set to return to Maryland on Sunday, September 3, 2023...

March 1, 2023

Denver Disruptors Cycling Club Announces 2023 Race Schedule and Team Sponsors

Denver, Colorado – March 1, 2023 /ENDURANCE SPORTSWIRE/ – The Denver Disruptors Cycling Club, one of the premier professional teams in the National Cycling League, today announced their 2023 competition schedule as well as the list of world-class sponsors supporting their ride to the top of professional cycling in the United...

March 1, 2023

Molveno, Italy to Host 2023 XTERRA European Trail Run Championship

March 1, 2023 /ENDURANCE SPORTSWIRE/ – The first-ever XTERRA European Trail Run Championship will be held September 9, 2023 in Molveno, Italy at the majestic Brenta Dolomites mountain range, a UNESCO Heritage site in the northern Italian Alps. The half-marathon and full-marathon championship races will award €5,200 in prize money, continental...

March 1, 2023

Leslie Jordan Apparel Sponsors US Trail Running Conference

/ENDURANCE SPORTSWIRE/ – Active at Altitude, organizers of the US Trail Running Conference, has announced that Leslie Jordan Apparel have agreed to renew as the Official Supplier of Event Apparel for Race Directors of the 2023 Conference. The US Trail Running Conference celebrates its 11th anniversary this year and takes place in...

March 1, 2023

deboer wetsuits Unveils FJORD 3.0

GRAN CANARIA, SPAIN /ENDURANCE SPORTSWIRE/ – On March 1st, deboer wetsuits proudly introduces the FJORD 3.0, the pinnacle of wetsuit innovation and performance for triathletes. The FJORD 3.0 integrates two years of research, development, and testing to create a wetsuit that is faster than ever before. The proprietary X-Skin neoprene technology used...

March 1, 2023

Blue Streak Time Trial Celebrates 25 Years

WRIGHT- PATTERSON AIR FORCE BASE, Ohio /ENDURANCE SPORTSWIRE/ – Today marks the start of registration for the 2023 Blue Streak Time Trial while also commemorating the 25th anniversary of the annual event. Time trials will occur on the second Tuesday of each month from April to October. The first time trial...

March 1, 2023

Injinji Launches New Run Series

San Diego, Calif. (March 1, 2023) /ENDURANCE SPORTSWIRE/ – Injinji, the innovator of the patented five-toe Performance Toesock™, is revamping its Run series, announcing the launch of its new Run Lightweight No-Show, Run Lightweight Mini-Crew, Run Original Weight No-Show, and Run Original Weight Mini-Crew for Spring 2023. This collection is designed...

February 28, 2023

Life Time Announces Lineup of 2023 Athletic Events Spanning Mountain Bike and Gravel Races, Marathons and Triathlons

CHANHASSEN, Minn., (February 28, 2023) /ENDURANCE SPORTSWIRE/ - Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand that operates 160+ athletic country clubs across North America, has released its 2023 lineup of more than 25 premier athletic events. Composed of cycling, running and triathlon events, the portfolio spans 11...

February 28, 2023

CamelBak® Launches New and Redesigned Run Hydration Vest Collection and All-Terrain Running Challenge

PETALUMA, Calif. (Feb. 28, 2023) /ENDURANCE SPORTSWIRE/ - CamelBak®, the global leader in award-winning personal hydration products, today unveils a new line of running hydration vests that include the all-new Zephyr™ Pro Vest and Trail Run™ Vest, as well as the fully redesigned Circuit™ Vest, all optimized to keep runners...

February 28, 2023

World Champion Triathlete Holly Lawrence Partners with Fuelin

San Francisco, CA /ENDURANCE SPORTSWIRE/ – Nutrition coaching app, Fuelin, announced today that it has partnered with professional triathlete and 2016 IRONMAN 70.3 World Champion, Holly Lawrence. Fuelin will be providing Lawrence with expert performance nutrition coaching for training and racing via a first of its kind nutrition coaching app. Fuelin’s app...

February 28, 2023

2023 Kaiser Permanente Napa Valley Marathon & Half Marathon at Full Capacity as Runners Gear Up for Race Weekend

Napa, California /ENDURANCE SPORTSWIRE/ – The 2023 Kaiser Permanente Napa Valley Marathon & Half Marathon has officially sold out, with runners from around the world gearing up for the highly anticipated race. The event, scheduled for March 5th, has drawn runners of all abilities who are ready to tackle the scenic...

February 28, 2023

PTO Asian Open 100km Race For Experienced Amateurs Sells Out

Singapore /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has announced that general registrations for its PTO Asian Open 100km race have sold out this weekend, having only gone on sale at 12pm Singapore Time on Thursday 23 February. The places were snapped up by experienced amateur triathletes from Singapore as well...

February 28, 2023

Electrolit Hydration Beverage Announces Launch of New Blue Raspberry Flavor

CERRITOS, Calif. (February 28, 2023) /ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – announced today the launch of their newest favor, Blue Raspberry. This exciting new flavor is the 14th addition to the global brand’s expansive line of hydration beverages. “Blue Raspberry...

February 28, 2023

Tucson Bicycle Classic brings pros, amateurs together for 3 days of racing

February 28, 2023, Tucson, AZ /ENDURANCE SPORTSWIRE/ – The 35th annual Tucson Bicycle Classic p/b The Meteor returns March 3-5, bringing together pros and amateurs from all over the country and many foreign nations for 3 days of racing across the greater Tucson area. This year's race will begin in Vail on...

February 28, 2023

Introducing Elevate 2028: USA Triathlon Foundation’s 2023-2028 Strategic Plan

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – The USA Triathlon Foundation today unveiled Elevate 2028, the organization’s 2023-2028 Strategic Plan, which outlines the path toward increasing philanthropic support, encouraging a culture of philanthropy, and providing a greater impact for donors and members of the multisport community. The USA Triathlon Foundation raises funds for...

February 28, 2023

Showcased

MOTTIV Training App Reduces Subscription Fee by 65%

VANCOUVER, CANADA /ENDURANCE SPORTSWIRE/ - MOTTIV, an athlete-run company dedicated to ensuring endurance sports and the transformations they bring are accessible to everyone, today launched MOTTIV 2.0, an all-encompassing training and motivation app for runners at every level. After extensive beta testing, new functions have been added including an athlete...

February 28, 2023

Yamaha Bicycles Adds Northwest Regional Field Sales and Marketing Rep

CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ - Yamaha Bicycles continues its field sales and marketing team growth, most recently adding Nate Espinosa as the new representative for the northwest region of the United States. Espinosa, who has spent a lifetime in the bike industry with over two decades of retail, race mechanic...

February 28, 2023

Supersapiens Announces Partnership with ZAAF Cycling Team

Atlanta – 28 February 2023 /ENDURANCE SPORTSWIRE/ – Supersapiens and ZAAF Cycling Team proudly announce a partnership for the 2023 season. New to the pro peloton, ZAAF Cycling Team boasts Audrey Ragot Cordon, Nikola Noskova, and Maggie Coles Lyster as standout riders. The Spanish-registered team kicked off the 2023 season in...

February 28, 2023

Enabled Tracking to Provide Live GPS Tracking for the 2023 Endurance Hunter Trail Race

/ENDURANCE SPORTSWIRE/ Front Royal, VA - Enabled Tracking will be providing tracking for the Endurance Hunter Trail Run for the third year in a row. After expanding from tracking just the 100-mile distance in 2021, Enabled Tracking will provide tracking for the 100-mile and 100K distances in 2023, as they...