Press Releases

January 5, 2022

Rev Energy Gum to be Named the First Official Energy Gum for Spartan US Starting in 2022

Boston, Mass. (January 5, 2022)/ENDURANCE SPORTSWIRE/ - Starting in 2022, Rev Energy Gum launching in early 2022 is set to become the sugar free, portable, fast acting energy solution for the world’s leading endurance sport and wellness brand Spartan®. With a special formula that brings consumers the same amount of...

January 5, 2022

Momentum Introduces Voya E+ Commuter Bike Series

NEWBURY PARK, Calif. (Jan. 5, 2022) /ENDURANCE SPORTSWIRE/ - Momentum, the lifestyle-inspired bicycle brand focused on urban transportation solutions, today introduced the Voya E+ series, its newest electric commuter bikes that make it fun and easy to ride instead of drive, and a suite of all-weather accessories. Weighing in at...

January 4, 2022

Juice Plus+ Launch Perform – A Food Supplement Shake that Works as Hard As You Do

/ENDURANCE SPORTSWIRE/ - Leading health and wellness company Juice Plus+ are excited to announce the launch of the latest addition to their plant-based nutrition portfolio, Juice Plus+ Perform, a fruit-fusion flavoured food supplement shake designed to support multiple aspects of your fitness regime. Juice Plus+ Perform is an all-in-one protein performance...

January 4, 2022

PeopleForBikes Staff to Speak at Upcoming CES Tech Convention

BOULDER, COLO. (Jan. 4, 2022) /ENDURANCESPORTSWIRE/ - PeopleForBikes, a national bicycling advocacy nonprofit and the U.S. bicycle industry’s trade association, will have several staff members participating in panels and presentations at the upcoming CES trade show, taking place Jan. 5-8, 2022 in Winchester, Nevada. CES — the most influential tech...

January 4, 2022

She Tris Announces Return to the I’On Club, Mt. Pleasant in 2022

Charleston, SC (January 4, 2022)/ENDURANCE SPORTSWIRE/ - She Tris Sprint Triathlon announced this month that registration for three sprint triathlon events has opened and the first event will be back where the series started at the I’On Club in Mt. Pleasant. “We are thrilled to partner once again with the...

January 4, 2022

Mojo Vision Partners With Fitness Brands to Elevate Sports and Fitness Experience and Performance via Its Smart Contact Lens

SARATOGA, Calif. —  Jan 4, 2022 /ENDURANCE SPORTSWIRE/ - Mojo Vision, the Invisible Computing Company, today announced strategic partnerships with leading sports and fitness brands to collaborate on next-generation user experiences that combine augmented reality, wearable technology and personal performance data. The companies will work together using Mojo's smart contact...

January 3, 2022

HOKA® Reimagines The Run With The All-New Kawana

(GOLETA, Calif.), January 3, 2022 /ENDURANCE SPORTSWIRE/ - HOKA®, a division of Deckers Brands (NYSE: DECK), announces the launch of the all-new Kawana. A revolutionary new shoe for the start of a new year, the supremely versatile Kawana has been designed for runners and fitness enthusiasts seeking premium comfort in...

January 3, 2022

Showcased

Corrigan Sports Enterprises Events Expect Full Field & Accouterments in 2022

/ENDURANCE SPORTSWIRE/ - Corrigan Sports Enterprises (CSE) is excited to announce their races will make a full return to normalcy in 2022.  Plans include fully stocked and volunteer led water stops using paper cups as well as many other aspects of CSE races you’ve come to love and expect. The Corrigan...

January 3, 2022

Showcased

Long-Distance Triathlon Phenom, Sam Long, Joins Zoot Sports Elite Roster

Carlsbad, CA /ENDURANCE SPORTSWIRE/ - Zoot Sports, the industry leader in triathlon apparel, is proud to welcome triathlete, Sam Long, to its lite roster of triathletes. Touted as the triathlete “leading the next generation of long-course Pros,” this multi-year deal will allow Long to train and race on the world...

January 3, 2022

Liv Joins Team BikeExchange-Jayco as Technical Partner Through 2024

NEWBURY PARK, Calif. (Jan. 3, 2022) /ENDURANCE SPORTSWIRE/ - Liv, the company dedicated to getting more women on bikes, today announced its technical partnership with Team BikeExchange-Jayco  (formerly GreenEDGE Cycling) through 2024. “We are proud to support Bike Exchange-Jayco and to have the women’s team racing on our new Langma...

January 3, 2022

Rock Harbor Marketing Announces Acquisition of Endurance Town USA

Morro Bay, CA – (January 3, 2022) /ENDURANCE SPORTSWIRE/ - Rock Harbor Marketing (RHM), a full-service digital marketing company serving a diverse clientele, announced today the acquisition of Endurance Town USA (ETUSA) and creation of a niche endurance sports marketing division. The acquisition complements RHM's extensive experience in the endurance...

December 31, 2021

Lake Sonoma Race Series (LSRS) Aims for More Events, More Charity and More Elite Competition with New Race Directors in 2022

/ENDURANCE SPORTSWIRE/ - “Bringing in powerful women as race directors is not only the right thing to do, but Gina and Keira do things right!” — Skip Brand, LSRS founder The Lake Sonoma 50-miler & Marathon fields are locked with more elite professionals committing daily, but at 6 am on...

December 31, 2021

Showcased

The Air Force Marathon kick starts 2022 with registration opening on January 1

Registration for the 26th Annual Air Force Marathon opens at midnight on January 1 with special New Year’s Resolution savings of up to $20 if runners register by January 3. A New Year means new beginnings and a new you. The Air Force Marathon is the perfect opportunity to achieve...

December 31, 2021

Swim For Alligator Lighthouse General Registration is Now Open

Saint Augustine Beach, Florida /ENDURANCE SPORTSWIRE/ - The Swim For Alligator Lighthouse, located on Islamorada, FL, is the fourth stop on the Speedo SALT Series. The 8-mile swim is a challenge unlike any other and is not for the faint of heart. During this bucket list, tropical open water swim,...

December 30, 2021

ROUVY CAREER 2.0 – Training Motivation as a Fun Cycling Adventure Around the World

December 31, 2021 /ENDURANCE SPORTSWIRE/ - ROUVY releases a new and exciting Career format, one of the platform's top features and the 6th Career Edition. ROUVY CAREER 2.0. presents a new, motivating and gamified version of a multi-year ongoing progression for cycling indoors and outdoors. Numerous improvements and added features...

December 30, 2021

Liv Factory Racing and Liv Racing Collective Athletes Shine This Season

NEWBURY PARK, Calif. (Dec. 29, 2021) /ENDURANCE SPORTSWIRE/ - Liv, the company dedicated to getting more women on bikes, is celebrating the outstanding race seasons from its Liv Factory Racing and Liv Racing Collective riders. Top performances included Allysa Seely’s gold medal at the 2021 Paralympic Games, making her the...

December 29, 2021

Pensacola Sports Announces Upcoming Events Schedule

Pensacola, FL (December 29, 2021) /ENDURANCE SPORTSWIRE/ - Located in the northwest region of Florida along the Gulf of Mexico, the Pensacola Bay Area is home to award-winning sugar-white beaches, the U.S. Navy Blue Angels and a year-round event calendar brimming with festivals, sporting events, the arts, and seasonal celebrations. As...

December 29, 2021

Road Race Management Releases Results of Ninth Biennial Race Director Compensation Study

Bethesda, MD /ENDURANCE SPORTSWIRE/ - As the running industry emerges from the depths of the Covid-19 pandemic, race directors indicated that they are “cautiously optimistic” about their future compensation according to the results of the Road Race Management ninth biennial compensation study. While nearly 40% of the study respondents indicated...

December 28, 2021

Air Force Marathon Announces Best Pricing for Registration

/ENDURANCE SPORTSWIRE/ - As this year’s clock ticks away, the Air Force Marathon team prepares for the New Year, and the U.S. Air Force’s 75th birthday. When the clock strikes midnight on Jan. 1, registration opens for all with the chance to save up to $20 through Jan. 3. Race...

December 28, 2021

Endurance Town USA Host Goes International with RacingThePlanet

Morro Bay, CA /ENDURANCE SPORTWIRE/ - Endurance Town USA (ETUSA), a media production company focused on fostering human connection through outdoors, adventure, and endurance sports, is teaming up with a global ultramarathon producer RacingThePlanet. The ETUSA founder and host Samantha Pruitt will serve as the Event Director of the race in...

December 28, 2021

Showcased

Applications for 2022 Credit Union Cherry Blossom Ten Mile Run and 5K Run-Walk Lottery to Be Accepted Between Monday, January 3, and 11:59 P.M. Sunday, January 16, 2022.

December 28, 2021, Washington, DC /ENDURANCE SPORTSWIRE/ - After an unusual couple of years due to Covid-19 wreaking havoc on the global schedule of road races, the Credit Union Cherry Blossom race committee looks forward to welcoming runners back to Washington DC on April 3, 2022. Their hope is, of course,...

December 27, 2021

Pickleball Central Announces a Majority Investment from Dundon Capital Partners LLC

KENT, Wash.(December 27, 2021) /ENDURANCE SPORTSWIRE/ - Pickleball Central, the largest company in the world devoted to the fastest growing sport in America, has announced a majority investment from Dallas-based investment firm Dundon Capital Partners LLC. The deal includes both Pickleball Central's retail equipment business and its affiliated PickleballTournaments.com software and...

December 27, 2021

ROUVY partners with Animotion BV to boost its presence and activities in the Benelux countries

Zottegem, Belgium / December 27, 2021 /ENDURANCE SPORTSWIRE/ - In order to promote the joy of indoor cycling and running in AR (augmented reality) in Belgium, the Netherlands and Luxembourg, Animotion BV, headquartered in Zottegem, Belgium, has signed a multi-year partnership agreement with VirtualTraining s.r.o. located in the Czech Republic; and...

December 27, 2021

Swim For Alligator Lighthouse Named One of the Extreme Swimming Challenges Around the World by Swimming World Magazine

Saint Augustine Beach, Florida /ENDURANCE SPORTSWIRE/ - Swimming World Magazine included the Swim For Alligator Lighthouse 8-mile race in Islamorada, FL on its list of Extreme Swimming Challenges. The event is the fourth stop on the Speedo SALT Series. Only one of four races to be mentioned, the race continues...

December 23, 2021

Meta Director of Sport Peter Hutton Joins Professional Triathletes Organisation’s Board of Directors

LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it has appointed Peter Hutton, Director of Sports Partnerships at Meta, to its Board of Directors. In Hutton’s Silicon Valley based role at Meta, he is in charge of the company’s sports strategy and partnerships worldwide, helping rights holders, broadcasters, agencies,...