February 23, 2023

The Legend Expedition Race in Australia Starts the 2023 Adventure Racing World Series

/ENDURANCE SPORTSWIRE/ – This year’s Adventure Racing World Series spans 10 countries and the new Legend XPD race in Australia is the first, taking place from February 25th to March 4th. The expedition adventure race is based in Jindabyne, a popular alpine town that sits on the shores of the picturesque...

February 22, 2023

IRONMAN Announces New 5150 Cartagena Triathlon Taking Place in Cartagena De Indias, Colombia

CARTAGENA, Colombia / TAMPA, Fla. (Feb. 22, 2023) /ENDURANCE SPORTSWIRE/ - IRONMAN announced today the addition of the 5150™ Cartagena triathlon in the city of Cartagena de Indias, Colombia on September 17, 2023. With a beautiful colonial port with so much history to discover, athletes will have the opportunity to...

February 22, 2023

Wiley X Strengthens Senior Leadership Team to Align with a Promising New Direction

FRISCO, Tex. — February 22, 2023 /ENDURANCE SPORTSWIRE/ – Premium protective eyewear brand Wiley X today announced changes to its senior leadership structure that will help the company reach its full potential in the eyewear market. Co-Owners and brothers Myles Jr. and Dan Freeman maintain senior leadership positions, with Dan Freeman now...

February 22, 2023

BikeExchange Partners with Blaupunkt E-Bikes for DTC, Retail Sales

Asheville, North Carolina (February 22, 2023) /ENDURANCE SPORTSWIRE/ – In an effort to simplify the buying process while also increasing their North American (NA) presence, renowned electronics brand Blaupunkt has signed an exclusive agreement with BikeExchange, the world’s biggest online marketplace for bikes and bike products: BEX is now the sole direct-to-consumer...

February 22, 2023

2022 IRONMAN Athlete Choice Awards Announced for North American Region

TAMPA, Fla. (Feb 22, 2023) /ENDURANCE SPORTSWIRE/ – IRONMAN, today announced the North American regional results for the 2022 IRONMAN Athlete Choice Awards, highlighting the highest-scoring events in a variety of categories based solely on athlete surveys from all the 2022 IRONMAN® races across North America. Out of the all the...

February 22, 2023

rnnr Partners with Press Forward for PR and Communications Initiatives

REDLANDS, Calif. (February 22, 2023) /ENDURANCE SPORTSWIRE/ – rnnr and Press Forward PR are thrilled to announce that they’re partnering to help bring the brand’s hats, apparel, and accessories to runners across the country. rnnr was founded in 2019 by Kate and Justin Arsenault as a brand committed to creating products...

February 22, 2023

Kaiser Permanente Napa Valley Marathon Announces New Partner: ZOZOFIT

Napa Valley, CA /ENDURANCE SPORTSWIRE/ – The Kaiser Permanente Napa Valley Marathon & Half Marathon is proud to announce its newest partner, ZOZOFIT, a technology company specializing in 3D fitness tracking and body measurements. ZOZOFIT is excited to partner with the Napa Valley Marathon to promote their new technology as well...

February 22, 2023

Challenge Family and ROUVY Stand Together for Türkiye/Syria

/ENDURANCE SPORTSWIRE/ - Challenge Family and ROUVY are deeply moved by the earthquakes in Türkiye and Syria, where tens of thousands of people have lost their lives and many more have been injured or lost their homes and livelihoods. The people of these countries need help urgently and so ROUVY...

February 22, 2023

Independent Running Apparel Brands Janji and Oiselle Announce Merger

February 22, 2023 /ENDURANCE SPORTSWIRE/ - Janji, a Boston-based running apparel brand on a mission to expand access to safe drinking water worldwide, and Oiselle, a Seattle-based by and for women athletic apparel company, announced that they will enter a collaborative partnership through a merger, facilitated by Digsbury Ventures. The...

February 22, 2023

Nix Biosensors app available now in the Garmin Connect IQ store

BOSTON, MASS. /ENDURANCE SPORTSWIRE/ - Nix, the biosensor company delivering health and wellness data to consumers, today announced its new app is available now in the Garmin Connect IQ™ store for select Garmin smartwatches and cycling computers. Nix’s Hydration Biosensor, the first-ever device to analyze sweat and provide endurance athletes...

February 22, 2023

Distance Runner Kevin Salvano signs agency contract with Elite Runner Management

GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ – Kevin Salvano, a Notre Dame graduate and Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management (ERM), the Michigan based sports agency headed by Chris Mengel. “Kevin Salvano had a fabulous start to his pro career when he ran...

February 21, 2023

IRONMAN Announces 2023 Race Schedule For Events Across The United States And Canada

TAMPA, Fla. (Feb. 21, 2023) /ENDURANCE SPORTSWIRE/ - IRONMAN has announced its 2023 season calendar of racing in the United States and Canada mixing some iconic longstanding favorites with a variety of new host communities across the VinFast IRONMAN® North America Series and IRONMAN® 70.3® Series. Athletes looking to experience...

February 21, 2023

Shamrock Run Portland Announces Shamrock Showdown 8K

PORTLAND /ENDURANCE SPORTSWIRE/ – If the calendar reads that spring is knocking on the door, that can only mean one thing to the Pacific Northwest running community. The 2023 Shamrock Run Portland is preparing to welcome more than 20,000 runners for Oregon’s favorite St. Patrick’s Day tradition. The 45th edition of...

February 21, 2023

D•CURVE Optics and Race Across America Announce 2023 Partnership

Colorado (February 2023) /ENDURANCE SPORTSWIRE/ – D•CURVE Optics is pleased to announce a new partnership with Race Across America (RAAM). Both brands are recognized world-wide for their excellence in their respective industries. 2023 marks the 41st year for Race Across America – The World’s Toughest Bicycle Race. Riders come from around...

February 21, 2023

Nearly 100 Elite Runners to compete in Half Marathon at 2023 Rock ‘n’ Roll Running Series Las Vegas

LAS VEGAS, Nev. (Feb. 21, 2023) /ENDURANCE SPORTSWIRE/ – As the heralded running series celebrates its 25th anniversary in 2023, the iconic Rock ‘n’ Roll® Running Series Las Vegas event makes its annual return to the famed Las Vegas Strip this weekend. Nearly 100 elite runners from around the world will...

February 21, 2023

USA Triathlon Announces 2023 U.S. Elite Triathlon National Team

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Triathlon today announced the 11 members of the 2023 U.S. Elite Triathlon National Team, the group of athletes who will represent the U.S. at the highest levels of elite triathlon competition during the 2023 season. “Our 2023 U.S. Elite Triathlon National Team is incredibly talented,...

February 21, 2023

FASTFOOD to Fuel Human Powered Health Cycling Team with On-and-Off-Bike Nutrition during 2023 Race Season

BOSTON, Feb. 21, 2023 /ENDURANCE SPORTSWIRE/ – FASTFOODTM, a new groundbreaking line of high-performance nutrition products engineered to fuel elite and amateur athletes, today announced it has been selected as the official sports nutrition partner of the Union Cycliste Internationale (UCI) professional men’s ProTeam and women’s WorldTeam Human Powered Health™. The partnership...

February 21, 2023

Life Time Sea Otter Classic to Host First-Ever Industry Day on April 20

MONTEREY, Calif. (Feb. 21, 2023) /ENDURANCE SPORTSWIRE/ - Life Time (NYSE: LTH), the nation's premier healthy lifestyle brand, and the Sea Otter Classic announced details for the first-ever Sea Otter Classic Industry Day set for April 20, 2023. Programming includes VIP tours, a networking social and a one-day intensive retail...

February 21, 2023

Pro Cyclist Tom Pidcock Features in Safa Brian’s Series “Descent Disciples”

/ENDURANCE SPORTSWIRE/ – Brian "Safa" Wagner, cyclist and filmmaker, will live premiere "Descent Disciples ||Vol13|| Tom Pidcock vs. The Fish" on February 21st, 2023, at 8:00 am PST on YouTube. Volume 13's featured rider, Tom Pidcock, is a professional rider for Ineos Grenadiers and is often referred to as the best...

February 21, 2023

Nominations Open for the Best Running Stores of 2023

PORTLAND, Maine (February 21, 2023) /ENDURANCE SPORTSWIRE/ – Best Running Stores, the awards program that recognizes and celebrates the best run specialty stores in the US, today announced 2023 nominations are open. The awards reception will be held on the last day of The Running Event (TRE), taking place in Austin,...

February 21, 2023

Pirelli Presents P ZERO Race TT, The Fastest and Lightest Clincher Tire of Its Range

Milan (Italy), 21 February 2023 /ENDURANCE SPORTSWIRE/ – Pirelli presents P ZERO Race TT, the top-performing clincher tire for professional riders and the sportiest amateurs. It is produced in the renovated Pirelli plant of Bollate, just outside Milan, and completes the racing tire range by taking over from the P ZERO...

February 21, 2023

Over 18,000 visitors registered for the first Run Show USA in Boston

/ENDURANCE SPORTSWIRE/ – Thousands of runners from the East Coast attended the first edition of Run Show USA Boston despite February Saturday 4th and Sunday 5th reporting record temperatures in the last 7 years. The weather reaching between 20 and 40 degrees below zero didn’t stop the Boston Strong runners coming...

February 21, 2023

Ultimate Direction Propels into 2023 with Athlete Team, Race Wins, and Athlete Summit

BOULDER – February 21, 2023 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, a Colorado-based brand that designs innovative apparel and gear for self-propelled athletes of all levels, is proud to announce its 2023 athlete roster of road and trail runners and FKT-setters. Celebrating the unique pursuits and interests in the sport of running and...

February 21, 2023

Showcased

Epic Races Announces New Partnership with Puma

Ann Arbor, MI (February 21, 2023) /ENDURANCE SPORTSWIRE/ - Ann Arbor-based race company, Epic Races, today announced global sports brand PUMA as the official running shoe of Epic Races. PUMA will support Epic Races’ 4 running races: Ann Arbor Goddess Run presented by Ann Arbor Sports Commission, Ann Arbor Firecracker...

February 21, 2023

Supersapiens Proudly Continuing Mallorca 312 Partnership

ATLANTA, 21 February 2023 /ENDURANCE SPORTSWIRE/ – The Spanish event features stunning roads and some of the toughest climbs on the island, meaning glucose management is essential for all participants. “The synergies between Supersapiens as a product and Mallorca 312 as an event are clear and evident. Add in Phil’s cycling...