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July 10, 2025

Ciele Athletics Launches in China Through an Exclusive Operating Partnership With TOPSPORTS

CMONTREAL (July 10, 2025) /ENDURANCE SPORTSWIRE/ — Ciele Athletics, the performance headwear and apparel brand born in Montreal, Canada, has officially launched in China through an exclusive partnership with China’s leading sports retail operator, TOPSPORTS. As Ciele’s exclusive operating partner in China, TOPSPORTS will oversee all aspects of the brand’s operations,...

Press Releases

Running

Sponsorship

July 10, 2025

Las Vegas Marathon Announces Google Fiber as Presenting Sponsor of the Las Vegas Marathon App and Live Tracking

LAS VEGAS, Nev. (July 10, 2025) /ENDURANCE SPORTSWIRE/ – The Las Vegas Marathon, the premier and city-signature road running event for the city of Las Vegas, has welcomed Google Fiber to its partners ahead of its 2025 event taking place on Oct. 26. Google Fiber will serve as the Presenting...

Press Releases

Sponsorship

July 10, 2025

WXXV 25 Named Official Media Partner of the 2025 Keesler Federal Mississippi Gulf Coast Marathon

BILOXI, MS. (July 10, 2025) /ENDURANCE SPORTSWIRE/ — The Keesler Federal Mississippi Gulf Coast Marathon is proud to announce a dynamic new partnership with WXXV 25, naming the local television station as the Official Media Partner for the 2025 race weekend, set for December 13–14, 2025. As part of this...

Business

Events

Press Releases

Running

Sponsorship

July 10, 2025

RunSignup Announces 2025 Q2 Performance Report

Moorestown, NJ (July 10, 2025) /ENDURANCE SPORTSWIRE/ – RunSignup, the leading technology platform for endurance and peer-to-peer (P2P) events in the United States, today announced its Q2 2025 performance report. The company outpaced broader industry trends, reporting a 14% year-over-year increase in registrations, compared to 8% growth in 2024 and...

Business

Cycling

Events

Press Releases

Running

Triathlon

July 10, 2025

Olympic Champion Torri Huske pushes into new tech with deboer swim

Colorado Springs, CO (July 10, 2025) /ENDURANCE SPORTSWIRE/ – deboer swim, a leading innovator in performance swimwear, proudly announces a groundbreaking six-year partnership with Olympic champion and world record holder, Torri Huske. This collaboration marks a significant milestone for both Huske and deboer, as they commit to a close working...

Press Releases

Sponsorship

July 10, 2025

ORTOVOX Enters Mountain Bike Market

BOULDER, Colo. (July 10, 2025) /ENDURANCE SPORTSWIRE/ – ORTOVOX, a global leader in mountain safety and alpine gear, is proud to announce its entry into mountain biking with the debut of the SEQUENCE series in Spring 2026. The new line includes performance-focused apparel, waterproof outerwear, ergonomic liners, and minimalist bike...

Cycling

Press Releases

Products

July 10, 2025

Tactical Athletes in Fire Services Turn to Nix Biosensors for Personalized Hydration and Heat Stress Management

BOSTON, MASS (July 10, 2025) /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, today announced new partnerships with South Kitsap Fire and Rescue (SKFR) and 211 Performance Therapy to bring advanced sweat-sensing technology to the fire service for the first time. Both organizations are leveraging...

Business

Press Releases

Products

Sponsorship

July 10, 2025

Showcased

INSCYD and Velocity Launch First Fully Automated Metabolic Testing Integration for Coaches

Chicago, IL (July 8, 2025) /ENDURANCE SPORTSWIRE/ — INSCYD, the global leader and gold-standard in metabolic testing, and Velocity, the premier coach-led virtual training platform, have partnered to launch the world’s first fully automated metabolic testing integration. This groundbreaking collaboration empowers cycling and triathlon coaches to deliver lab-accurate performance assessments at...

Business

Cycling

Press Releases

Products

Triathlon

July 9, 2025

Start List Revealed as the IRONMAN Pro Series returns to the Adirondack Mountains and the Athletic Brewing IRONMAN Lake Placid Triathlon

- The Athletic Brewing IRONMAN Lake Placid triathlon offers a maximum of 5,000 points towards IRONMAN Pro Series standings and a $125,000 event total pro prize purse - Professional field highlighted by returning champions Danielle Lewis (USA) and Trevor Foley (USA) as well as a litany of world-class competition including...

Events

Press Releases

Triathlon