All Posts by Darby Communications.
Ultimate Direction Athletes Climb to the Top at USATF Mountain Championship Races
BOULDER – May, 2023/ENDURANCE SPORTSWIRE/ – Grayson Murphy and Joseph Gray, long-standing members of the Ultimate Direction athlete team, took home wins and earned spots on Team USA at this past weekend’s USA Track and Field (USATF)…
Ultimate Direction Propels into 2023 with Athlete Team, Race Wins, and Athlete Summit
BOULDER – February 21, 2023 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, a Colorado-based brand that designs innovative apparel and gear for self-propelled athletes of all levels, is proud to announce its 2023 athlete roster of road and trail…
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Ultimate Direction Announces Partnership with Western States Endurance Run
BOULDER – January 25, 2023 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, a Colorado-based brand that designs innovative apparel and gear for self-propelled athletes of all levels, is proud to announce its partnership with Western States Endurance Run…
Knog Announces New Rear Bike Light With Optimal Versatility
July 21, 2022 – Melbourne, Australia /ENDURANCE SPORTSWIRE/ – Dedicated to making fresh and ‘unboring’ things, bike and outdoor lighting accessory designer Knog presents riders with a new and incredibly versatile rear bike light: the…
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Ultimate Direction Announces its 2022 Athlete Team Roster
BOULDER – May 13, 2022 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, creator of innovative products that help support self-propelled athletes at all stages of skill find their stride and improve performance, is pleased to announce its…
Ultimate Direction Launches New Signature Athlete Apparel Line with Amelia Boone Collection
BOULDER /ENDURANCE SPORTSWIRE/ – To celebrate decades of supporting the world’s best athletes in the running and fastpacking space, Ultimate Direction is launching an all-new Signature Apparel Collection this spring designed by athletes, for athletes.…
Around the Crown 10K presented by Truist Laces Up with Darby Communications
Charlotte, NC — April 14, 2022/ENDURANCE SPORTSWIRE/ – Around the Crown 10K presented by Truist, a Charlotte, NC running race with year-round activities focused on building community, celebrating diversity, and implementing sustainability in every facet of…
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FitRankings® Works with Harvard Medical School and Massachusetts General Hospital to Facilitate Exercise Study
Austin, TX – February 2, 2022 /ENDURANCE SPORTSWIRE/ – FitRankings is proud to work with Harvard Medical School and Mass General Hospital in an ongoing study designed to determine whether virtual, team-based exercise improves burnout,…
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Made to Inspire: Ultimate Direction Introduces Two New Ultralight Vests for Spring ‘22
September 28, 2021 – Broomfield, CO – Ultimate Direction, creator of the original hydration pack, is excited to announce two more additions to its Vest and Vesta line-up: the Trail and Highland Vests. In a…
Po Campo Introduces Visi-Hemp®, the World’s First Reflective Hemp Fabric, in New Micromobility Commuter Collection
New York, NY – As the first bike bag brand to cater exclusively to the growing and underserved micromobility population, Po Campo is proud to launch its sustainable, highly reflective City Lights Collection. Micromobility is…
KT Tape® Leverages FitRankings Technology to Power the 2021 KT Tape Charity Series
Austin, TX – March 3, 2021 –FitRankings, the fitness industry’s most technologically advanced connected fitness platform, is excited to team up with KT Tape®, leaders in elastic therapeutic sports tape, for the KT Tape® 2021…
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Ignik Bolsters Sales Team with Powerhouse New Rep Groups
Seattle, WA – February 25, 2021 – Ignik, a Seattle-based brand committed to improving the sustainability of outdoor heating products, is thrilled to announce the addition of sales rep groups in two key territories, securing…
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FitRankings Kicks Off Multi-Year Partnership with USA Cycling
Austin, TX – February 10, 2021 –FitRankings, the fitness industry’s most technologically advanced connected fitness platform, is proud to announce its multi-year partnership with USA Cycling. Together FitRankings and USA Cycling will bring engaging virtual…
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Darby Communications, Status Forward Announce 2021 Stand Up Partners
Asheville, NC – January 26, 2021 – Darby Communications and Status Forward are thrilled to announce the recipients of the 2021 Stand Up Initiative. Launched by Darby Communications in 2016, the Stand Up Initiative provides…
Feetures Celebrates 20 Years of Family-Owned Business and Announces Organizational Changes
Charlotte, NC – January 25, 2021 – Family owned and operated since 2001, leading performance sock brand Feetures is celebrating 20 years of making socks to help people perform at their best. As the brand…
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Hyland’s Brings Cycling into Focus with Great Rides Powered by Hyland’s
LOS ANGELES – January 15, 2021 – Hyland’s, a century-old leader in products to support a healthy, active lifestyle, is announcing a series of cycling videos that feature some of the most beautiful and challenging routes in…
What’s In the Bag? SylvanSport Unpacks Two New Hacky Pack Travel Packs
Brevard, NC – December 11, 2020 –SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce two new additions to their line of Hacky Pack packable packs: the Hacky Pack…
FitRankings Pushes Connected Fitness Innovation with Enhanced Capabilities
Austin, TX – December 10, 2020 –FitRankings, the fitness industry’s first to market universal health platform, is expanding its capabilities with new features, including milestone triggered messaging and interactive mapping. With these advancements, FitRankings partners…
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Blyss Running Celebrates Five Years of Styling Women for the Long Run
Asheville, NC – Oct 21, 2020 –Blyss Running, the Asheville-based maker of women’s athletic apparel, is excited to celebrate five years in business. Founded in October of 2015 by entrepreneur Alyson Neel, Blyss Running has…
Ignik Introduces State-of-the-Art Line of Active Heating Products
Seattle, WA – October 20, 2020 – Ignik, a Seattle-based brand committed to improving the sustainability of outdoor heating products, proudly introduces a new line designed to elevate cold weather activities to a new level…
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Outdoor Editors and Publishers Form Outdoor Media 4 Inclusion
A group of publishers and editors who oversee consumer and B2B outdoor media titles have formed the working group Outdoor Media 4 Inclusion (OM4I) to provide more opportunities for journalists and contributors who are Black,…
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Darby Communications and Status Forward Announce Socially-Driven 2021 Stand Up Initiative
Asheville, NC – Oct. 15, 2020 – Darby Communications and Status Forward today announced the launch of their 2021 Stand Up Initiative. Previously geared toward nonprofits fighting to protect and preserve our public lands, the…
Port Side Productions Introduces the Backcountry Marketing Podcast
Bellingham, WA – Oct. 8, 2020 –Port Side Productions is thrilled to present the Backcountry Marketing Podcast. The Backcountry Marketing Podcast dives deep with leaders of the outdoor industry to discuss the gritty details of…
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Knog Introduces the Bilby Headlamp to North American Market
October 1, 2020 – Melbourne, Australia – Knog, the designer of cult-favorite bike accessories and outdoor lighting products is thrilled to announce the official North American launch of the Bilby—the world’s most powerful silicone headlamp.…
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A Bright Future for Knog and Darby Communications
September 22, 2020 – Melbourne, Australia – Knog, the award-winning manufacturer of unconventional bike accessories and outdoor lighting products, is proud to announce its partnership with PR and Digital Marketing agency Darby Communications. Connected by…
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FitRankings, a universal fitness platform, partners with Darby Communications
Austin, TX – September 15, 2020 –FitRankings, the fitness industry’s first to market universal health platform, announces today its partnership with the innovative PR and digital marketing firm Darby Communications. As FitRankings’ PR agency of…
Blyss Running Celebrates Five Years in Business, Partners with Darby Communications
Asheville, NC – Sep. 11, 2020 –Blyss Running, the Asheville-based maker of women’s athletic apparel, announces a partnership with Darby Communications to amplify the celebration of its fifth anniversary and new product for Fall ‘20.…
Feetures Enters the Bike Lane With Its First Cycling Sock Collection
Charlotte, NC – September 2, 2020 – Performance sock brand Feetures is excited to launch Feetures Cycling: the brand’s first cycling collection, created to shift cyclists’ rides into high gear. By bringing its Custom-Like Fit…
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Registration Opens for the 4th Annual Get Outside Mountain Relay (GOMR)
Teams are invited to join GOMR nation and test their endurance in this innovative 210-mile hub relay Sparta, NC – January 7, 2020 – The Get Outside Mountain Relay is proud to announce that registration…
Diamond Brand Gear Goes Off Road at Overland Expo East
Asheville, NC – October 1, 2019 – Outdoor craft manufacturer Diamond Brand Gear is excited to expand their branch into the overlanding market at the 2020 Overland Expo East. At the event, the brand will…
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