2XU Secures Partnership of RealCyclist.com Pro Cycling Team for 2011 Season

April 27th, 2011

CARLSBAD, CA – April 27, 2011 – Sports Multiplied, LLC, the Carlsbad based USA distributor of the leading high performance sports compression brand, 2XU, reveal their new sponsorship contract with RealCyclist.com Pro Cycling Team for the squad’s inaugural season in 2011. As a prominent industry leader, 2XU will provide the United States based UCI Continental team’s 13-rider roster with compression gear throughout their competition in UCI America Tour events and the National Racing Calendar (NRC) 29-event series.

Based in Dahlonega, Georgia, the RealCyclist.com Pro Cycling Team is owned and operated by On the Rivet Management. RealCyclist.com serves as the Team’s title sponsor, offering premium road cycling gear online for all the best brands in the business, including all of their current fourteen sponsors. “Imperative to the success of any professional team is the quality of their sponsors,” said the Team’s Sports Director, Gord Fraser. “We’re very fortunate that in our inaugural year we have accumulated some of the industry’s very best equipment and support, which will help enable the Realcyclist.com Pro Cycling Team to achieve our ambitious goals.”

“This is an incredibly unique opportunity to forge a relationship with the Team, their top notch brand management and staff,” announced Sports Multiplied, LLC, Co-Owner, Richard Verney. “This group fields an impressive roster loads of potential to turn some heads in 2011. Together we are looking to challenge the status quo and push the limits to take this group to the podium in our 2XU Compression.”

Providing a strong sense of leadership at the helm of the team, Spanish racing sensation Francisco “Paco” Mancebo Pérez brings both stage racing success and strong climbing skills to the table. With five Top 10 finishes in the Tour de France since 2000, Pérez will join the likes of Australian Tommy Nankervis, Cuban Yosvany Falcon, and young phenom Cole House to form a stacked team with a bright future. Noting the importance of compression gear, Cole House said, “I like the 2XU Compression Leggings as I feel like I’m recovery the whole time I’m wearing them. Whether I’m traveling and wearing them under my casual pants or warming up with a light spin, the compression gear makes all the difference in allowing me to perform at my peak.”

Coming off a win at last weekend’s Sea Otter Classic and with the Tour of Gila on the horizon, the Team will look to wear their 2XU Compression gear to aid their recovery for their next race.

Visit the official RealCyclist.com Pro Cycling Team for more information: www.realcyclist.com

About 2XU

2XU (“Two Times You”) was launched in January 2005, and is driven by a relentless company mission to advance human performance through the development of world-leading athletic garments. In its first year, 2XU graced the skin of multiple World Champion athletes and has since formed powerful alliances and key partnerships with World Champions across the globe in numerous sports including triathlon, cycling, swimming, soccer, cricket, netball, rugby, AL, and more.

2XU

Contact Info

Katie Araujo
(760) 603-9700
katie.araujo@sportsmultiplied.com
http://www.2xu.com

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