SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
April 28, 2025
Intermountain Health Returns as Official Healthcare Sponsor of the REVEL Big Cottonwood Marathon and Half
Salt Lake City, Utah (Apr. 28, 2025) /ENDURANCE SPORTSWIRE/ — The REVEL Race Series is proud to announce that Intermountain Health is returning as the Official Healthcare Sponsor and Medical Provider of the 2025 REVEL Big Cottonwood Marathon and Half, providing care to participants and staff. The REVEL Big Cottonwood...

April 28, 2025
Events DC Joins as Sponsor of the Region’s Premier Pro/Am Cycling Event: Amazon Armed Forces Cycling Classic
ARLINGTON, VA (April 28, 2025) /ENDURANCE SPORTSWIRE/ — Events DC, the official convention and sports authority of Washington, DC, today announced its proud support of the region's premier Pro/Am event, the Amazon Armed Forces Cycling Classic, taking place May 31 – June 1, 2025. This celebrated event will showcase top-tier professional...

April 27, 2025
Sumarpo Announced as Official Wetsuit Sponsor for IRONMAN 70.3 Muskoka
HUNTSVILLE, ON (April 27, 2025) /ENDURANCE SPORTSWIRE/ — The IRONMAN 70.3 Muskoka, renowned for its rugged natural beauty and demanding course, returns on Sunday, July 6, 2025, with Sumarpo named as the event’s official wetsuit sponsor. This partnership underscores Sumarpo’s commitment to supporting endurance athletes in one of Canada’s most...

April 26, 2025
XIII Triatlo Longo de Caminha Set to Challenge Athletes in Portugal’s National Championship
CAMINHA, PORTUGAL (April 26, 2025) /ENDURANCE SPORTSWIRE/ — On Saturday, May 24, 2025, the coastal town of Caminha will host the XIII Triatlo Longo de Caminha, a cornerstone event in Portugal’s triathlon calendar. Organized by the Associação Triatlo de Caminha and sanctioned by the Federação de Triatlo de Portugal, the...

April 25, 2025
Knog Partners with EF Pro Cycling to Illuminate the ’25 Season
Melbourne, Australia (April 24th, 2025) /ENDURANCE SPORTSWIRE/ – Knog, the Technically UnKonventional lighting brand known for pushing design boundaries, announces an exciting partnership with EF Education-EasyPost and EF Education-Oatly, the dynamic and exciting road and alt-road cycling team. Knog’s partnership with EF Pro Cycling aims to promote visibility and safety...

April 25, 2025
Athletes Gear Up for the West Point Lake Olympic & Sprint Triathlon & Aquabike
WEST POINT, GA (April 25, 2025) /ENDURANCE SPORTSWIRE/ — On Saturday, April 27, 2025, R. Shaefer Heard Park will host the West Point Lake Olympic & Sprint Triathlon & Aquabike, a thrilling multisport event produced by Georgia Multisports. Athletes from across the region will converge at 7:30 a.m. to test their...

April 25, 2025
3M™ Thinsulate and 3M™ Scotchgard™ Showcases Unmatched Innovation at the XGames China
April 24, 2025 /ENDURANCE SPORTSWIRE/ – 3M™, a global leader in advanced insulation and fabric care technologies, proudly sponsored the prestigious X-Games China held at the iconic Beidahu Ski Resort. Renowned for uniting the world’s best athletes, the X-Games exemplify global excellence in winter sports, combining thrilling competitions with a...

April 25, 2025
CLASH Endurance Launches New Event Attracting Those Ready for a True Florida Challenge
April 25, 2025 /ENDURANCE SPORTSWIRE/ - CLASH Endurance is thrilled to announce its expansion with the addition of Old Florida Gravel; a weekend comprised of gravel cycling and running events at the All-Tech Raceway in Lake City, FL. Nestled in Columbia County, approximately 55 miles from Gainesville and less than...

April 24, 2025
Denver Colfax Marathon Announces 2025 Race Season Sponsors
Denver, CO (April 24, 2025) /ENDURANCE SPORTSWIRE/ – The Denver Colfax Marathon, presented by Cigna Healthcare, is proud to announce their 2025 race season sponsor line up ahead of its spring race weekend in the Mile High. Denver’s only marathon weekend will take place May 16 – 18th, 2025. The...

April 24, 2025
J&A Racing Announces New Comprehensive Partnership With Sentara, Including Title Partner of 2 Signature Races
VIRGINIA BEACH, VIRGINIA (April 24, 2025) /ENDURANCE SPORTSWIRE/ – J&A Racing, a premier race event company based in Virginia Beach, is proud to announce a new partnership with Sentara Health, an integrated, not-for-profit health care delivery system and one of the largest healthcare providers in the region. Sentara will now...