SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
December 9, 2025
CLASH Endurance Brings Thousands of runners, cyclists and swimmers together at Daytona International Speedway for a weekend of performance and philanthropy
Daytona Beach, FL (December 9, 2025) /ENDURANCE SPORTSWIRE/ – This busy time of year didn’t keep nearly 3,000 athletes away from taking part in one of more than 12 CLASH Endurance events at the iconic Daytona International Speedway this weekend. Participants from nearly every U.S. state and 10+ countries were...
December 9, 2025
Global Retail Giant INTERSPORT Confirms Return To ISPO 2026
December 9, 2025 /ENDURANCE SPORTSWIRE/ - ISPO organisers Raccoon Media Group and Messe München today announce that INTERSPORT, a global leader in sporting goods retail, is the FIRST major retail partner to confirm attendance at the reimagined expo in 2026. As the doors close in Munich, the world’s most influential...
December 8, 2025
H2O Audio Joins 2025 Florence Pipeline Pro as Official Audio Partner
SAN DIEGO (Dec. 8, 2025) — H2O Audio, the leader in waterproof and high-performance sport headphones, today announced its partnership with the 2025 Florence Pipeline Pro. The event will run on the best three days of surf within the Dec. 10–21 competition window at the world-famous Banzai Pipeline on Oʻahu’s...
December 5, 2025
GranFondo Riviera Nayarit returns in 2026 for a beachfront weekend of cycling and celebration
Nuevo Nayarit, Mexico – [5/12/25] /ENDURANCE SPORTSWIRE/ - RBC GranFondo has announced the return of Gran Fondo Riviera Nayarit, scheduled for Saturday, April 18, 2026. Held on Mexico’s Pacific coast, the event combines endurance road cycling with a relaxed beachfront setting, drawing domestic and international participants to the region. Following...
December 4, 2025
UAE Team Emirates-XRG Partners with CORE to Advance Heat-Smart Performance in WorldTour Cycling
ZURICH, SWITZERLAND (December 4, 2025) /ENDURANCE SPORTSWIRE/ – CORE, the Swiss-engineered body temperature sensor used by elite athletes worldwide, today announced a new performance partnership with UAE Team Emirates-XRG, integrating real-time core temperature monitoring into the team’s training, racing, and environmental preparation strategies for the 2026 WorldTour season. The partnership...
December 4, 2025
Biofreeze Named Presenting Sponsor of the 2026 Surf City Marathon
HUNTINGTON BEACH, Calif. (December 4, 2025) /ENDURANCE SPORTSWIRE/ – The Surf City Marathon has announced Biofreeze, a Reckitt brand, as the presenting sponsor ahead of the 2026 event, taking place Sunday, Feb. 1, 2026. The partnership will introduce multiple event-enhancing experiences for participants, including new on-course “Pain Relief Zones,” product...
December 3, 2025
Nix Biosensors and Modo Yoga Partner to Bring Personalized Hydration Science to the Studio
BOSTON, MASS (December 3, 2025) /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, and Modo Yoga, the international community of hot yoga studios rooted in sustainability and mindfulness, today announced a strategic partnership aimed at transforming how yoga practitioners manage hydration. The partnership comes at...
November 28, 2025
Canada Running Series Welcomes Beneva as Official Title Partner of the Vancouver Half Marathon
Vancouver, BC (November 28, 2025) /ENDURANCE SPORTSWIRE/ – Canada Running Series is proud to announce that Beneva will join as title sponsor of the Vancouver Half Marathon, beginning in 2026. This scenic point-to-point race from UBC to Kitsilano, held in June, highlights Vancouver’s waterfront and vibrant running community — now...
November 27, 2025
Professional Triathletes Organisation Announces Partnership With Katara Hospitality For 2025 Qatar T100 Triathlon World Championship Final
London, UK (November 27, 2025) /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) is proud to announce a new partnership with Katara Hospitality, one of the world’s leading hotel owners, developers and operators, as an ‘Official Partner of the 2025 Qatar T100 Triathlon World Championship Final’, taking place in Doha...
November 26, 2025
IRONMAN and AG1 Announce Global Partnership Extension
TAMPA, Fla. (November 26, 2025) /ENDURANCE SPORTSWIRE/ — IRONMAN, the global leader in triathlon, and AG1, a leading global health company, are proud to announce an extension to their partnership, which will see AG1 continue to be the Official Supplement Partner of the IRONMAN® and IRONMAN® 70.3® Global Series. This...
