SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.

October 29, 2024
The Running Event 2024 Expands Reach with PR Project and FloSports Partnership for TRE LIVE
PORTLAND, Maine (October 29, 2024) /ENDURANCE SPORTSWIRE/ - The Running Event (TRE), North America’s premier specialty retail conference and trade show, is teaming up with PR Project and FloSports to produce the second annual TRE LIVE, streaming directly from the 2024 exhibit hall. New this year, TRE LIVE will be...

October 29, 2024
Sumarpo Concludes Successful Sponsorship of 2024 Triathlon Events
October 2024 /ENDURANCE SPORTSWIRE/ – Sumarpo proudly announces the successful conclusion of its sponsorship for numerous triathlon and swimrun events in 2024. The brand has made a significant impact across various countries, including the United States, Canada, and the United Kingdom, providing essential gear such as swim caps, race bags,...

October 28, 2024
Pho3nix Foundation Expands Athlete Support For 2026 Winter Games
/ENDURANCE SPORTSWIRE/ - Today, the Pho3nix Foundation officially launches the fourth edition of its global Pho3nix Athlete Program, a unique initiative to identify and financially support athletes striving for the Olympics and Paralympics. Now accepting applications for the Milano Cortina 2026 Winter Games, the Pho3nix Athlete Program is open to...

October 25, 2024
Professional Triathletes Organisation Partners With Two Circles To Lead Partnership Sales For T100 Triathlon World Tour
ENDURANCE SPORTSWIRE/ - Two Circles has worked with the PTO since 2022 on a digital marketing brief and will now lead on partnership development for the 7-leg T100 Triathlon World Tour, which has already been to Miami, Singapore, San Francisco, London, Ibiza and Lake Las Vegas this year and will...

October 24, 2024
ShowcasedBOLT Skin + Shave Adds Pro Cyclist Keegan Swenson to Family of Athletes
Salt Lake City, Utah - ENDURANCE SPORTSWIRE - BOLT Skin + Shave is proud to announce that it has added celebrated professional cyclist Keegan Swenson to its family of athletes, pairing one of the leading figures in endurance mountain biking and gravel racing with a company quickly ushering in a...

October 24, 2024
Nissan Formula E Team Announces Reflo As Official Teamwear and Apparel Partner
UK, 24th October 2024 /ENDURANCE SPORTSWIRE/ - Nissan Formula E Team has today announced a new partnership with sustainable sportswear brand Reflo, who become the team's Official Teamwear and Apparel partner. The two year deal starting from the first race of Season 11 of the ABB FIA Formula E World...

October 24, 2024
ShowcasedMountain Hardwear Announces Fifth Annual Open Aperture Photo Clinic
Richmond, Calif. [October 24, 2024] /ENDURNACE SPORTSWIRE/– Mountain Hardwear is thrilled to announce the launch of the fifth edition of the Open Aperture Photo Clinic, a transformative program dedicated to amplifying the voices of underrepresented communities through the art of outdoor photography and videography. This year’s clinic, taking place in...

October 23, 2024
The Running Event and Running Industry Diversity Coalition Celebrate Four Years of Partnership Focused on Inclusivity and Community Building
PORTLAND, Maine (October 23, 2024) /ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier run and outdoor specialty retail conference and trade show, is excited to announce the return of the Running Industry Diversity Coalition (RIDC) for their fourth consecutive year as a key partner at TRE. RIDC is an educational...

October 23, 2024
Verge Announces Sponsorship of Elite Esports Cycling Team, The Coalition
New York, NY – October 23, 2024 /ENDURANCE SPORTSWIRE/ – Verge is proud to announce its sponsorship of The Coalition, an elite men’s and women’s esports cycling team. Verge selected The Coalition not only for their impressive success in the virtual world but also for their commitment to growing the...
October 23, 2024
MarathonFoto Extends Partnership with Atlanta Track Club Through 2028
ATLANTA /ENDURANCE SPORTSWIRE/ - MarathonFoto, the premier endurance sports photography company, is proud to announce the extension of its long-standing partnership with Atlanta Track Club through 2028. This renewal continues the 40 years of collaboration between the two organizations, dating back to their initial partnership in 1984. Under this agreement,...