SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
July 17, 2024
Foil Race Kicks Off 25th Anniversary Molokaʻi 2 Oʻahu Paddleboard World Championships
Now over two weekends, the open ocean challenge begins on Sunday, July 21 with the foil race, followed by the prone and standup paddleboard race on July 28, 2024. Foil athletes will break in a new longer and faster course that will finish off the shore of Kaimana Beach in...
July 17, 2024
Chargel Announces Two On-Site Samplings at Signature California-Based Races: The San Francisco Marathon and Barracuda Championship
IRVINE, Calif. (July 17, 2024)/ENDURANCE SPORTSWIRE/ – Chargel®, a first-of-its-kind, delicious Gel Drink that delivers convenient and delightfully unexpected instant pre-workout energy before any workout with zero caffeine, today announced its July competitive race station lineup. Chargel will be showcasing its half drink, half snack, all delicious energy source at...
July 17, 2024
DEKA Announces Partnership with PRIME Energy and Alani Nu as the U.S. Exclusive Energy Drink
BOSTON, MASS./ENDURANCE SPORTSWIRE/ – DEKA, the leading fitness event series revolutionizing the way athletes train and compete, is thrilled to announce a new partnership with PRIME Energy and Alani Nu, a premier provider of great tasting energy drinks. PRIME Energy and Alani Nu will have a presence at upcoming DEKA FIT...
July 17, 2024
Be A Guest on Hilary Topper on Air – Endurance Sports Edition Podcast
Wantagh, NY /ENDURANCE SPORTSWIRE/ - Hilary JM Topper, a dedicated endurance athlete and seasoned podcaster, is excited to invite guests to the endurance sports edition of her popular podcast, Hilary Topper on Air. This edition delivers insights and tips tailored to both beginners and seasoned pros, featuring interviews with top...
July 16, 2024
Kerrville Triathlon Welcomes Back EIGHT Beer as Official Beer Sponsor
Kerrville, Texas July 16, 2024/ENDURANCE SPORTSWIRE/ – The Kerrville Triathlon, produced by High Five Events, is proud to announce the return of EIGHT Beer as the Official Beer for the second year in a row. This partnership celebrates the intersection of athletic achievement and community spirit, promising participants and spectators...
July 16, 2024
Zwift Academy Returns to Find the Next Stars of The Peloton
/ENDURANCE SPORTSWIRE/ - Zwift, the global online fitness platform for cyclists, today announced the launch of Zwift Academy. The programme is Zwift’s renowned talent identification pathway, designed to uncover hidden talent and support their development through the professional ranks, joining an elite alumni, including Jay Vine and Neve Bradbury. Neve...
July 16, 2024
BMW Joins as Official Automotive Partner for the Charles M. Schulz-Sonoma County Airport Napa to Sonoma Wine Country Half Marathon & Rosé 5K
SONOMA COUNTY, CA – July 16, 2024 /ENDURANCE SPORTSWIRE/ – This weekend, more than 5,000 runners from 48 states and 15 countries will converge in Sonoma County for the 20th running of the Charles M. Schulz-Sonoma County Airport Napa to Sonoma Wine Country Half Marathon & Rosé 5K (#STSN2S). Celebrating...
July 16, 2024
The McCourt Foundation Announces Partnership with Nirvana as Official Travel Partner of the 2025 Los Angeles Marathon Presented by ASICS
Los Angeles, CA – July 16, 2024 /ENDURANCE SPORTSWIRE/ – The McCourt Foundation is excited to announce a partnership with Nirvana, naming it the Official Travel Partner for the 2025 Los Angeles Marathon presented by ASICS. The 40th edition of the race will take place on March 16, 2025. “Partnering...
July 12, 2024
ChemStation Returns to Sponsor Chicago Grit
Chicago, IL – July 12, 2024/ENDURANCE SPORTSWIRE/ – Chicago Grit, formerly known as the Intelligentsia Cup, is excited to announce the return of ChemStation as the 2024 Category 2 Men's Jersey Sponsor. This partnership highlights ChemStation's dedication to supporting the next generation of elite cyclists and fostering the growth of...
July 11, 2024
ShowcasedTriathletes Paula Findlay and Eric Lagerstrom sign to Tailwind Nutrition’s Athlete Roster
Durango, Colo. – July 11, 2024 /ENDURANCE SPORTSWIRE/ – Today on the popular triathlon podcast That Triathlon Life, hosts and professional triathletes Eric Lagerstrom and Paula Findlay announced that they signed a partnership with leading sports nutrition company Tailwind Nutrition. After recently incorporating Tailwind into their nutrition plans, they approached...
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