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February 2, 2026

Wildflower Experience Partners with Zoot Sports

Paso Robles, CA — February 2, 2026 /ENDURANCE SPORTSWIRE/ - The iconic Wildflower Experience is thrilled to announce a new multi-year partnership with Zoot Sports, naming the premier endurance brand as the Official Custom Apparel Sponsor for the 2026 Wildflower Experience. This partnership was born not in a boardroom—but on the ground at...

Press Releases

Sponsorship

Triathlon

February 2, 2026

Showcased

Big Apple Triathlon Registration is open NOW

New York — February 2 /ENDURANCE SPORTSWIRE/ - Registration for the highly anticipated Big Apple Triathlon on October 10, 2026, has officially opened Monday 12:00 AM EST. After a 24‑hour Early Access Window reserved for clubs, teams, colleges, and early subscribers, general registration is now available to the public. The...

Events

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Sponsorship

Triathlon

January 30, 2026

Big Apple Triathlon Registration Opens February 2

New York (January 30, 2026) /ENDURANCE SPORTSWIRE/ — Registration for the highly anticipated Big Apple Triathlon on October 10, 2026, will officially open Monday 12:00 AM EST. The event features two distances — Sprint and Olympic — with a capacity of 1,250 athletes in each distance. Alpha Win expects rapid sell‑outs....

Events

Press Releases

Sponsorship

Triathlon

January 29, 2026

From Finish Line To Financial Fitness: Suncoast Credit Union Partners With Track Shack

ORLANDO, FL (January 29, 2026) /ENDURANCE SPORTSWIRE/ — Track Shack Events, a sports marketing company that specializes in marketing, management, and production of active lifestyle events, has named Suncoast Credit Union its exclusive financial services sponsor, underscoring Suncoast’s growing investment in Central Florida. The initiative kicked off January 17 at...

Business

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Running

Sponsorship

January 29, 2026

Amazon Committed to Further Success the Armed Forces Cycling Classic

ARLINGTON, VA (January 29, 2026) /ENDURANCE SPORTSWIRE/ — The Amazon Armed Forces Cycling Classic is set to return May 30–31, 2026. The event’s expansion into Washington, D.C. has proven to be a major success, and all systems are go for continued support and growth. “Last year’s event was a huge...

Cycling

Events

Press Releases

Sponsorship

January 29, 2026

Race Director University and Orbiter Inc. Forge Strategic Partnership at Running USA Conference

ST. LOUIS, Mo. (January 29, 2026) /ENDURANCE SPORTSWIRE/ – Race Director University (RDU), the nation's first certification program for race directors, and Orbiter Inc., the Washington-based RFID timing technology company, announce a strategic partnership launching at the 2026 Running USA Industry Conference February 1-3 in St. Louis. The partnership brings...

Business

Cycling

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Running

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Triathlon

January 27, 2026

Belgian Waffle Ride and Bike MS Announce National Partnership Across 2026 Event Series

Encinitas, CA (January 27, 2026) /ENDURANCE SPORTSWIRE/ — The Belgian Waffle Ride (BWR), the original and most irreverent unroad cycling series in the world, today announced a new national partnership with Bike MS, the premier cycling fundraising movement of the National MS Society. The partnership will launch during the 2026 BWR season and...

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Giving

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January 27, 2026

Quintana Roo Expands Support Program, Pro Team & Product Offerings for 2026

Chattanooga, TN (Jan. 27, 2026) /ENDURANCE SPORTSWIRE/ - Records broken. Victories achieved. Personal goals met. Quintana Roo achieved new heights last year, despite headwinds across the industry. Quintana Roo plans to carry this momentum into 2026 by increasing its event presence and athlete support, growing its star-studded pro lineup, introducing all-new...

Business

Cycling

Events

Press Releases

Sponsorship

Triathlon

January 26, 2026

Best Bike Split and Team Jayco AlUla Partner for the 2026 Season

Austin, TX (January 26, 2026) /ENDURANCE SPORTSWIRE/ - Best Bike Split, the creator of pacing optimization software that helps cyclists get from point A to point B as fast as possible, and Team Jayco AlUla have announced that they will be partnering again for the 2026 season. Best Bike Split...

Business

Cycling

Press Releases

Sponsorship

Triathlon