SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
  	
           January 20, 2022
ShowcasedEVENT INSIGHTS: Leveraging Non-Fungible Tokens (NFTs) for Events
One of the most-talked-about technology trends in 2021 was NFTs, or “non-fungible tokens.” It’s becoming increasingly clear that NFTs are not just a fad and will quickly infiltrate most industries sooner or later, including event management. These tokens are part of the “metaverse,” which is a digital universe that encompasses many...
 
                                                               
                             January 20, 2022
Professional Triathletes Organisation Announce Age Group Racing at Collins Cup in Partnership With Challenge Family And X-Bionic® Sphere
20th January 2022. LONDON/ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) today announced that it has appointed Challenge Family as local organising committee (LOC) to deliver the second annual Collins Cup on 20th and 21st August 2022 at theextraordinary x-bionic®sphere in Šamorín, Slovakia. The Collins Cup is the 2nd race of the...
 
                                                               
                             January 20, 2022
ShowcasedUNDRBUDR Announces Continuing and New Sponsorships for 2022
Montclair, NJ, January 20, 2022 /ENDURANCE SPORTSWIRE/ - UNDRBUDR, developer of high performance, nature-inspired skincare and recovery products, today announced sponsored team highlights for the 2022 season. The sponsorships are a continuation of UNDRBUDR’s mission to promote cycling across all men’s and women’s fields as well as amateur through elite...
 
                                                               
                             January 20, 2022
Zoot Sports continues support of American athlete and 7x IRONMAN champion Ben Hoffman
Carlsbad, CA /ENDURANCE SPORTSWIRE/ - Zoot Sports, the industry leader in triathlon apparel, is excited to continue their 12th season with professional triathlete, Ben Hoffman. Hoffman turned professional in 2007 and has been a partner with Zoot Sports since 2011. As a top male World Champion contender, Hoffman will continue...
 
                                                               
                             January 19, 2022
Elite Ultrarunner Kelly Wolf Joins La Sportiva
January 19th, 2022 (BOULDER, Colo.) /ENDURANCE SPORTSWIRE/ - La Sportiva, makers of the world’s finest mountain footwear, today announces that elite ultrarunner and mountain athlete Kelly Wolf joins the La Sportiva ambassador team. Effective immediately, Wolf will be outfitted head-to-toe in La Sportiva footwear and apparel. The Crested Butte athlete...
 
                                                               
                             January 19, 2022
Experience Fayetteville to Sponsor Team USA Women’s World Championship Squad
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ - USA Cycling recently announced the 38-athlete roster heading to the 2022 UCI Walmart Cyclocross World Championships in Fayetteville, Ark. USA Cycling is excited that Experience Fayetteville is bringing a World Championship cycling event to the United States and is capitalizing on the opportunity to showcase...
 
                                                               
                             January 19, 2022
F2C Nutrition Welcomes Meaghan Hackinen – Ultra-Endurance Cyclist and 2021 BC EPIC 1000 Overall Champion to Team F2C
Vancouver, B.C. Jan 19, 2022 /ENDURANCE SPORTSWIRE/ - F2C Nutrition Inc. is happy to announce a partnership with Meaghan Hackinen, current world record holder of the 24-Hour World Time Trials. F2C Nutrition, known for premium sports nutrition products and is internationally recognized for quality and innovation, has extended a nutritional...
 
                                                               
                             January 19, 2022
ShowcasedBlack Rifle Coffee to be Named the Official Coffee of Spartan US Across 10 Races Starting in 2022
Boston, Mass. (January 19, 2022) /ENDURANCE SPORTSWIRE/ - Black Rifle Coffee (BRCC), a rapidly growing and mission-driven premium coffee company founded to support Veterans, active-duty military, and first responders, is prepared to caffeinate the Spartan community starting in 2022. The BRCC mission harmonizes perfectly with the prominent military ties blended...
 
                                                               
                             January 19, 2022
GO Sleeves Signs Pro Contract with Skyrunner Hillary “Hillygoat” Allen
San Jose, CA (January 19, 2022) /ENDURANCE SPORTSWIRE/ - GO Sleeves, the company that introduced the world’s first and only compression sleeve with built-in kinesiology strips, announced today the signing of Skyrace Endurance Runner Hillary “Hillygoat” Allen to an ongoing partnership contract. “I’m so inspired and proud to welcome Hillary...
 
                                                               
                             January 18, 2022
ShowcasedTCS Becomes Title Sponsor and Technology Partner of Toronto Waterfront Marathon Through 2026
TORONTO | MUMBAI, January 18, 2022 /ENDURANCE SPORTSWIRE/ Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS) has partnered with Canada Running Series (CRS) to become the new title sponsor and official IT services and technology consulting partner of the Toronto Waterfront Marathon and Virtual Race through November 2026. This news follows...

 
    
 
      
         
      
              
      
             



