SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
March 3, 2022
ShowcasedSports Backers, Allianz Partners announce partnership for Allianz Partners Richmond Marathon
RICHMOND, VA /ENDURANCE SPORTSWIRE/ - Sports Backers announced today a new partnership with Allianz Partners, making the consumer specialty insurance provider the new title sponsor of the Allianz Partners Richmond Marathon. The 2022 event is set for Saturday, November 12, in downtown Richmond, and also features the CarMax Richmond Half...
March 2, 2022
LA Tri Club Names InsideTracker Official Personalized Performance, Nutrition Partner
LOS ANGELES. – March 2, 2022/ENDURANCE SPORTSWIRE/ - Los Angeles Triathlon Club (LA Tri Club) today announced a partnership with InsideTracker, a leading, truly personalized performance and nutrition system, which will enable its members to further amplify their training results based on blood, DNA and fitness tracker data. As part of...
March 1, 2022
Challenge Family and Zone3 Announce Global Partnership
/ENDURANCE SPORTSWIRE/ - Challenge Family has announced a multi-year worldwide partnership with leading triathlon brand, Zone3. As Challenge Family’s Global Swim Partner, Zone3 will also support a number of individual Challenge Family races around the world as swim course partner, providing age group athletes with access to Zone3’s high-performing full wetsuit range....
March 1, 2022
Chandon to Host On-Course Cheer Zone at Napa Valley Marathon
NAPA, CA /ENDURANCE SPORTSWIRE/ - The organizers of the Napa Valley Marathon & Half Marathon are excited to welcome Chandon as an on-course activation partner for the March 6, 2022 race. Chandon, an exceptional winery in Napa Valley for over 40 years, will be hosting a cheer station located on the...
February 25, 2022
XTERRA names Steve Andurs U.S. Tour Manager
February 25, 2022 (Portland, OR) /ENDURANCE SPORTSWIRE/ - XTERRA Global, LLC, owners and producers of the XTERRA World Tour, today announced Steve Andrus as the new manager for the XTERRA U.S. Tour, effective March 1, 2022. Andrus previously served as the Director of Sales and Events at Snowbasin Resort in...
February 24, 2022
Elite Cycling Announces WorldTour Team Sponsorships for 2022
FONTANIVA, ITALY, February 24th, 2022 /ENDURANCE SPORTSWIRE/ - Elite Cycling is pleased to announce their roster of sponsored WorldTour cycling teams for the 2022 race season. The list of top-WorldTour teams who will be making use of the Elite ecosystem of cycling products includes team INEOS Grenadiers, and UAE Team...
February 24, 2022
Aquasphere Welcomes World Class Triathlete Sam Long to the Global Team
SOPHIA ANTIPOLIS, France (February 24, 2022) /ENDURANCE SPORTSWIRE/ - Aquasphere, the premier swimming and triathlon brand, today announce 70.3 World Championship silver medalist Sam Long is joining its growing roster of world class athletes. As part of the partnership, Long will train and compete utilizing Aquasphere’s range of industry-leading products...
February 23, 2022
Triathletes Mirinda Carfrae, Timothy O’Donnell Join InsideTracker Endurance Team Following Harrowing “Widowmaker” Heart Attack
CAMBRIDGE, Mass.—Feb. 23, 2022 /ENDURANCE SPORTSWIRE/ - InsideTracker, the leading personalized performance and nutrition system, today announced a partnership with professional triathletes Tim O’Donnell and three-time IRONMAN World Champion, Mirinda “Rinny'' Carfrae. The athletes are recognized as two of the world’s most successful and experienced long-course triathletes on their own merit, and,...
February 22, 2022
UCI turns from Red Bull to Discovery Sports for Mountain Bike World Cup
The familiar go to for Mountain Bike World Cup coverage, Red Bull, looks set to change from 2023, with the Union Cycliste Internationale (UCI) announcing that it had entered into exclusive negotiations with Discovery Sports for the organisation and promotion of the series. The races will remain with Red Bull...
February 22, 2022
MarathonFoto Partners with NYCRUNS as Official Race Photography Provider
(February 22, 2022)/ENDURANCE SPORTSWIRE/ - With a full calendar of races scheduled for 2022—including their flagship race, the NYCRUNS Brooklyn Marathon & Half Marathon—NYCRUNS has signed MarathonFoto as their Official Race Photography Provider. MarathonFoto will provide participants of all NYCRUNS races with a selection of compelling photo options. This partnership...
