PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
July 8, 2025
ShowcasedVelosurance Releases The Definitive Guide to the Best Bike Insurance for 2025
Boca Raton, FL /ENDURANCE SPORTSWIRE/ - Velosurance, the specialty bicycle insurance company that launched bike insurance on the US market in 2012, today released "The Definitive Guide to the Best Bike Insurance in 2025." The comprehensive guide addresses the critical insurance gaps facing today's cyclists as bike values soar and traditional...
July 6, 2025
Cofidis have 11 bikes stolen from truck before Tour de France stage two
Team Cofidis had 11 bikes stolen from their truck overnight before the start of the second stage of the Tour de France, the team said on Sunday. The team, based near Lille, were able to find enough bikes to start stage two, a 209.1-km hilly ride from Lauwin-Planque to Boulogne-sur-Mer,...
July 3, 2025
Cotopaxi Lands in Georgetown: Bold Gear and Bigger Purpose Come to D.C.
Salt Lake City, UT. (July 3, 2025) /OUTDOOR SPORTSWIRE/ — Certified B Corporation™ and impact-driven adventure brand, Cotopaxi, is thrilled to announce its second pop-up storefront and third east coast location, in the Georgetown neighborhood of Washington, D.C. The youthful brand has already established strong ties to collegiate communities such...
July 2, 2025
The ALL NEW deboer Tidal Wetsuit: Elite Performance is Now Within Reach
ROTH, Germany (July 2, 2025) /ENDURANCE SPORTSWIRE/ – deboer, a leading premium name in triathlon wetsuits, today announced the global launch of its newest innovation, the deboer TIDAL wetsuit, unveiled at "The Home of Triathlon,” Challenge Roth. This groundbreaking product delivers deboer's renowned performance at an accessible price, aiming to...
July 1, 2025
Army Veteran Transforms Bike Theft Heartbreak into USA Olympic Dreams
Dallas, Texas – July 1, 2025 /ENDURANCE SPORTSWIRE/ – BikeInsure, the Official Bike Insurance of USA Cycling and USA Triathlon, is thrilled to announce that Mike Smith, a military veteran who is the first loss-of-limb service member to re-enlist in the US Army, recently won the 2025 USA Cycling Para-cycling...
June 30, 2025
Verge Launches the Bini Legacy Line: A Tribute to Biniam Girmay and the Future of African Cycling
NEW YORK (June 30, 2025) /ENDURANCE SPORTSWIRE/ – Verge Cycling Apparel is proud to announce the launch of the Bini Legacy Line, a powerful new collection that honors Biniam "Bini" Girmay—trailblazing Eritrean cyclist, winner of three Tour de France stages, and the first Black African to claim the prestigious Tour...
June 26, 2025
Bell Sports recalls over 31,000 helmets
Bell Sports is working with the Consumer Product Safety Commission and Canadian authorities to recall more than 31,000 bike helmets because they don't meet the federal safety standard. Neither Bell nor the CPSC said exactly what the problem is with the helmets, which were sold through various retailers for about $20...
June 26, 2025
Essentia Organic Mattress Joins Forces with Spartan to Elevate Elite Athlete Performance Through Superior Recovery
Boston, MA (June 26, 2025) /ENDURANCE SPORTSWIRE/ – Essentia Organic Mattress, the industry leader in high-performance, organic sleep solutions, today announced an exciting strategic partnership with Spartan, the world's leading endurance sports and extreme wellness brand. This groundbreaking collaboration names Essentia as the Official and Exclusive Mattress of Spartan Races and...
June 25, 2025
BibBoards Launches National Race Sponsorship Giveaway to Support Event Organizers and Enhance Runner Experience
San Ramon, CA (June 24, 2025) /ENDURANCE SPORTSWIRE/ - BibBoards, the leading innovator in pinless race bib fasteners, has announced the launch of a nationwide race sponsorship campaign designed to help event organizers deliver a better experience for participants while eliminating the costs typically associated with high-quality race gear. This...
June 25, 2025
How Smart Bike Businesses Secure BikeInsure Commercial Fleet Insurance
Washington, D.C. - June 25, 2025 /ENDURANCE SPORTSWIRE/ - BikeInsure, an insurtech company that specializes in bicycle insurance for 'consumer use' bikes and e-bikes in the United States, has launched its Business Bike Fleet Insurance for 'commercial use' bikes and e-bikes. While BikeInsure has been offering commercial bike fleet insurance...
