PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

July 14, 2025
MOVE Launches New Endurance Pre-Workout Formula To Take Athletes Miles Ahead
Edinburgh, UK (July 14, 2025) /ENDURANCE SPORTSWIRE/ - MOVE Pre-Workout, the performance supplement brand trusted by athletes and sports nutritionists alike, has announced the launch of its latest innovation: MOVE Endurance Pre-Workout - a clean, targeted formula designed specifically to help endurance athletes go further, feel stronger, and stay sharp....

July 14, 2025
Ombraz Goes the Distance with the All-New Refugio
Bellevue, WA (July 14, 2025) /ENDURANCE SPORTSWIRE/ —Ombraz, the award-winning vanguard behind armless sunglasses, is proud to unveil its most performance-driven frame yet, The Refugio. Inspired by retro wraparound silhouettes and the go-hard mindset of endurance athletes, this sleek new style is made for long days where the sun doesn't...

July 14, 2025
ShowcasedhDrop Enters European Market with RCD Espanyol de Barcelona to Deliver Advanced Sweat Testing and Hydration Technology to Pro Sports
Barcelona, Spain (July 14, 2025) /ENDURANCE SPORTSWIRE/ — hDrop, the company behind the leading wearable sweat and hydration biosensor for sports, today announced its official entry into the European market through a distribution agreement with From Minus Zero (from@fromminuszero.com). The partnership will make hDrop’s reusable sweat sensor available to professional...

July 10, 2025
Limited 2025 Maryland Cycling Classic Commemorative Jersey Revealed
BALTIMORE (July 10, 2025) /ENDURANCE SPORTSWIRE/ – The Maryland Cycling Classic, America’s top-ranked cycling race, today unveiled its official 2025 commemorative jersey designed by Athlos Sportswear. With offices in Baltimore, Athlos Sportswear is a custom cycling apparel company and returns as an official licensee and a founding sponsor of the...
July 10, 2025
Giant Bicycle recalls about 6,200 Momentum Vida E+ e-bikes
Giant Bicycle is recalling about 6,200 Momentum Vida E+ e-bikes because a faulty steerer tube poses a fall hazard. Four cases of a broken steerer tube have been reported, but no injuries resulted. Bicycle Retailer
July 10, 2025
Swedish bodyguards’ fitness app data reveals private locations of royal family
Sweden’s national security service said it was investigating reports that data shared by bodyguards on a fitness app had exposed the private locations of some of the country’s most powerful figures. NBC NEWS

July 10, 2025
ORTOVOX Enters Mountain Bike Market
BOULDER, Colo. (July 10, 2025) /ENDURANCE SPORTSWIRE/ – ORTOVOX, a global leader in mountain safety and alpine gear, is proud to announce its entry into mountain biking with the debut of the SEQUENCE series in Spring 2026. The new line includes performance-focused apparel, waterproof outerwear, ergonomic liners, and minimalist bike...

July 10, 2025
Tactical Athletes in Fire Services Turn to Nix Biosensors for Personalized Hydration and Heat Stress Management
BOSTON, MASS (July 10, 2025) /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, today announced new partnerships with South Kitsap Fire and Rescue (SKFR) and 211 Performance Therapy to bring advanced sweat-sensing technology to the fire service for the first time. Both organizations are leveraging...

July 10, 2025
ShowcasedINSCYD and Velocity Launch First Fully Automated Metabolic Testing Integration for Coaches
Chicago, IL (July 8, 2025) /ENDURANCE SPORTSWIRE/ — INSCYD, the global leader and gold-standard in metabolic testing, and Velocity, the premier coach-led virtual training platform, have partnered to launch the world’s first fully automated metabolic testing integration. This groundbreaking collaboration empowers cycling and triathlon coaches to deliver lab-accurate performance assessments at...

July 8, 2025
Eternal Launches Personalized Nutrition Product for Active Individuals, Powered by 70+ Biomarkers
San Francisco, CA (8 July 2025) /ENDURANCE SPORTSWIRE/ — Eternal, the science-backed performance health company for lifelong athletes, today announced the launch of Foundations, a $499/year membership that brings lab-driven, personalized nutrition guidance to active people everywhere. Designed for athletes and high-performers who want more than just “in-range” results, Foundations...