PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

August 11, 2025
OCEANMAN USA Eyes Expansion: Open Water Swimming Series Begins Planning for 2026 and 2027 Seasons
Miami, FL /ENDURANCE SPORTSWIRE/ - OCEANMAN USA, the American arm of the world’s premier open water swimming series, continues to build momentum following the announcement of its debut event in Miami this November. Now, the organization is setting its sights on the future—actively meeting with potential host destinations across the...
August 7, 2025
UCI to test GPS-trackers to improve rider safety
The UCI will test a GPS-based safety tracking system during the Tour de Romandie Féminin. The race takes place from August 15–17. It as part of a broader effort to improve rider safety in professional road cycling. The pilot program, carried out in collaboration with race organizers and teams, will...

August 7, 2025
Escape to Anywhere: Introducing the OBED MMR
Chattanooga, TN (August 7, 2025) /ENDURANCE SPORTSWIRE/ - Your definition of the perfect ride could take you…well, anywhere. That requires a bike ready to get you there. For the rider who finds fun on the most remote, rugged, and unknown roads, OBED Bicycles debuts the MMR. The MMR is named...

August 6, 2025
Fuel Goods and The Realistic Runner Launch “Every Woman’s Fuel Fund” to Empower Undersupported Marathoners
ASHEVILLE, NC /ENDURANCE SPORTSWIRE/ Fuel Goods, the sports nutrition platform revolutionizing how real athletes fuel, has partnered with Makenzie “Mak” Rink AKA The Realistic Runner to launch the Every Woman’s Fuel Fund—a powerful new initiative supporting three women training for November’s Every Woman’s Marathon in Scottsdale, AZ. This campaign is rooted...

August 6, 2025
H2O Audio and Zwift Debut Limited-Edition RIPT Ultra Headphones
SAN DIEGO / LONG BEACH, Calif. (Aug. 6, 2025) — ENDURANCE SPORTSWIRE - H2O Audio, the leader in high-performance sport headphones, has partnered with Zwift, the global online fitness platform for cyclists and runners, to launch a limited-edition Zwift x RIPT Ultra headphone—bringing immersive sound to gamified training. Built for athletes who...

August 4, 2025
Suunto Run Expands Color Lineup
Los Angeles (Aug 4, 2025) /ENDURANCE SPORTSWIRE/ - Since its debut on May 13th 2025, Suunto Run has quickly become a favorite among runners worldwide. More than a watch, the Suunto Run is an ultralight performance partner—just 36 g and 11.5 mm thin—crafted to support every stride from training to...

August 4, 2025
Madelyn Cline and Reign Storm Lead Star-Studded Wellness Experience in South Carolina
Johns Island, SC – (August 4, 2025) /ENDURANCE SPORTSWIRE/ - Reign Storm Clean Energy is ensuring this year’s stars of summer have all the energy to savor every last drop of the season and inspire us all to do the same. Over the weekend, the leading zero sugar plant-based energy...

August 2, 2025
Gran Fondo World Tour® and The Stein Group Unveil in MAS D’EN BRUNO: The World’s Finest Cycling Experience.
/ENDURANCE SPORTSWIRE/ - The Gran Fondo World Tour® is proud to announce a prestigious collaboration with The Stein Group, unveiling the MAS D’EN BRUNO by Gran Fondo World Tour®, billed as the world’s finest and most luxurious cycling experience. Designed for elite cyclists and discerning travelers alike, the inaugural event...
August 1, 2025
Strava tracked 1,809 new KOMs at this year’s Tour de France
Strava, billed as ‘the app for active people’ with over 150 million users, tracked 1,809 new King of the Mountain (KOM) records during this year’s Tour de France. This marks the highest total of KOMs ever recorded during the race, up from 1,770 in 2024. Tadej Pogačar, now a 4x time...
August 1, 2025
Life Time Opens Waitlist for $550-a-Month LT Digital Studio in NYC
Life Time is gearing up to launch its most exclusive concept yet: LT High Performance, a luxury performance club opening this September at 420 Fifth Avenue in New York City, dubbed as a “training ground for life itself.” No stranger to luxury or results-driven performance, Life Time has opened a waitlist...