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BUSINESS NEWS

Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news. 
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  • March 8, 2024

    Freeletics Closes $45 Million Funding Round with Superstar Investors

    Digital fitness company Freeletics closed on a $45 million Series A funding round led by FitLab, Causeway Media Partners and Jazz Venture Partners, with participation from Courtside Ventures, Elysian Park Ventures, ward.ventures, and business strategist Tony Robbins. The investor group is affiliated with several professional sports franchises, including the San...

    Business
  • March 8, 2024

    RunSignup Publishes March US Race Registration Market Analysis

    Moorestown, NJ- March 8, 2024 /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for the endurance race industry, continues its tradition of publishing its market analysis on the endurance industry. These reports serve both as a compass for internal evaluations and a valuable resource for the wider endurance...

    Business
    Cycling
    Events
    Giving
    Press Releases
    Running
    Studies
    Triathlon
  • March 8, 2024

    TrainingPeaks Becomes Official Training Software of Purple Patch Fitness

    Louisville, Colo., March 8, 2024 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced a partnership with Matt Dixon’s Purple Patch Fitness. TrainingPeaks is now the technology platform of choice for Purple Patch, which offers performance training for time-starved athletes. The group previously used...

    Business
    Press Releases
    Triathlon
  • March 8, 2024

    Livermore Valley Half Marathon Champions Sustainability with Recyclable BibBoards Bib Clips

    Livermore, CA /ENDURANCE SPORTSWIRE/ - The Livermore Valley Half Marathon, known for its commitment to innovation and sustainability, has taken a significant step towards an eco-friendly race experience by partnering with BibBoards for pinless bib attachment. This forward-thinking move eliminates the need for traditional safety pins, contributing to a cleaner...

    Awards
    Business
    Cycling
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    Running
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    Triathlon
  • March 7, 2024

    Trek will cut spending by 10%

    According to the memo, which Bike Retailer obtained, Burke outlined a strategy where Trek will reduce both its overall inventory volume – by some 20% measured by days in stock – and the number of SKUs (stock keeping units) in its lineup by an even larger 40% by the 2026...

    Business
    Cycling
  • March 7, 2024

    Can Running Brands Like Hoka and On Help Foot Locker Get Back on Track as It Recalibrates Nike Relationship?

    Foot Locker’s financial results were weaker than expected in 2023, which prompted the company to delay its long-term sales targets by two years. The company has also begun to close about 125 underperforming locations of its Champs banner. The retailer on Wednesday said its percentage of non-Nike brand sales in...

    Business
    Running
  • March 7, 2024

    Giro hits back at UCI in helmet row, as expert says manufacturers could look at ‘legal options’

    Giro, the helmet manufacturer, has insisted it "plays by the rules" after the UCI announced a review into time trial helmets, a move seemingly triggered by the launch of the new Giro Aerohead II. In a post on Instagram on Wednesday evening, Giro revealed that the UCI had authorised the...

    Business
    Cycling
    Products
  • March 7, 2024

    IMG to represent PTO Media Rights for new T100 Triathlon World Tour

    London, UK/ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) today announced it has extended its agreement with IMG, a global sports, events and representation company, to exclusively negotiate and distribute the media rights for its T100 Triathlon World Tour until 2026. The deal will see IMG manage the broadcast deals for...

    Business
    Press Releases
    Triathlon
  • March 7, 2024

    Ruthless 719 Ride Returns for the 2024 SUAREZ Gran Fondo National Series

    Gettysburg, PA – March 7, 2024 /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series is proud to announce the continuation of its partnership with the 719 Ride cycling event in Colorado Springs. For the second year, 719 Ride participants can earn points toward the season-long Gran Fondo National Series Points Competition and qualify for the...

    Business
    Cycling
    Events
    Press Releases
    Sponsorship
  • March 6, 2024

    FitLab Accelerates Growth With $65M in Strategic Financing

    FitLab, the multi-brand performance lifestyle company behind Nike Studios, has secured a $65 million strategic financing facility from Atlas Credit Partners, made up of approximately $35 million funded at closing and $30 million of remaining availability. Athletech News

    Business
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