BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 11, 2020
Addaday and Medi-Dyne Forge New Partnership to Unlock New Market Opportunities
Medi-Dyne, a leading producer of innovative pain relief and prevention products today announced a strategic partnership with Santa Monica, Calif.-based Addaday, Inc., a global leader in massage and stretching products. The new partnership is designed to expand market opportunities for Addaday’s massage and therapy products through Medi-Dyne taking on the...
August 10, 2020
Jackie Tyson joins Cyclingnews
Cyclingnews announced today that Jackie Tyson has joined the editorial team as online production editor for North America. Tyson founded the sports marketing and public relations firm Peloton Sports in 1998, managing projects for elite and professional cycling clients, including Tour de Georgia, USA Cycling Inc. and Larry H. Miller...
August 10, 2020
CAKE and Tom Dixon Announce Partnership to Get London Moving Again
(Stockholm, Sweden – August 10, 2020) – CAKE, the Swedish manufacturer of lightweight electric motorcycles, and Tom Dixon, the global lighting, furniture, and home accessories brand, today announced an expanded brand partnership with The Coal Office, Tom Dixon’s headquarters for experiments, innovation, and collaborations in London. As the first step...
August 7, 2020
Council for Responsible Sport now developing Responsible Sport Standard for Organizations
PORTLAND, OR August 7, 2020—Since 2007, the Council for Responsible Sport (Council) has offered a framework by which standalone sporting events can assess and certify their social and environmental impacts. The Council is now facilitating the development of criteria for organizations that produce and/or host multiple events, and it seeks...
August 7, 2020
Houston Marathon Uses haku’s Virtual Suite of Products to Host a Novel Virtual Event
When the COVID-19 crisis struck, the Houston Marathon Committee decided that they wanted to create a virtual experience to bring their community together in a unique way and turned to haku’s robust platform of virtual products to help. With virtual event popularity rising as social distancing measures continued to be...
August 6, 2020
Adidas Posts $360 Million Loss But Sees ‘Light at the End of the Tunnel’
For the three months ended June 30, the sportswear giant incurred a net loss of 306 million euros, or $362 million at current exchange, compared with the prior year’s income of 462 million euros. Revenues dropped 35% to 3.58 billion euros, or $4.24 billion. During the quarter, sales through the company’s own...
August 6, 2020
Mellow Johnny’s ends sales of police bikes
Mellow Johnny’s Bike Shop Austin will no longer will sell bicycles to the Austin Police Department because of concerns over officers using them to control Black Lives Matter protesters. The department purchased between 50 and 100 bikes per year. Read more on Bicycle Retailer & Industry News.
August 6, 2020
Super League Triathlon signs broadcaster deals in 135 territories for its hybrid SLT Arena Games format
The debut event of Super League Triathlon’s SLT Arena Games has secured significant global broadcast contracts. The year’s first major professional triathlon race is a groundbreaking mix of in real life and virtual racing with the sport’s biggest stars taking part in Rotterdam on August 23. The interest from broadcasters...
August 6, 2020
Dhani Jones Joins Pocket Outdoor Media Board of Directors
Boulder, Colorado, USA — August 6, 2020 — Pocket Outdoor Media, the leading endurance sports media platform, today announced that Dhani Jones, founder of BowTie Cause and Chairman of Qey Capital, has been elected to its board of directors. In this role Jones will offer strategic guidance and advise the...
August 6, 2020
Panaracer launches new B2C website and welcomes everyone with 20% — for a limited time only
HAYWARD, CA (August 6, 2020) — Panaracer is pleased to announce the launch of its new, more comprehensive website for the North American market. First launched in 2017, the Panaracer USA website has been a go-to resource for cyclists of all disciplines to learn more about the Panaracer brand and...