February 26, 2020

Gannett / EnMotive name John Smith as Vice President of Partnerships

SAN DIEGO & CHICAGO – February 26, 2020 – Gannett and its EnMotive Company division announced today that industry veteran John Smith has joined the company as Vice President of Partnerships, effective immediately. Smith comes to Gannett & EnMotive from the Ironman Group, operator of the Rock ‘n’ Roll Marathon...

February 26, 2020

XTERRA Introduces New World Rankings for Athletes

XTERRA Global, LLC, owners and producers of the XTERRA World Tour, today announced the launch of the first-ever XTERRA World Rankings for athletes. The new scoring system, developed by former XTERRA World Champion Nicolas Lebrun, will assign points to every finisher at an XTERRA World Championship qualifying event in 2020...

February 25, 2020

Marmot Wins Multiple Media Awards For Fall 2020 Lineup

Rohnert Park, Calif. – February 25, 2020 – Marmot’s innovative new WarmCubeTM insulation technology continues to garner hits and awards, this time from the Fall 2020 collection. WarmCube combines the warmth of down or synthetic insulation with a unique baffling system designed to trap air and hug the body for...

February 25, 2020

Bigger, faster, more – TerraTrike teams up with Bosch to offer e-trike Boost Kit for nation’s leading trike models

GRAND RAPIDS, Mich. — TerraTrike, the nation’s leading designer of recumbent trikes, is pleased to announce its partnership with Bosch and release of the Boost Kit, a non-integral power assist kit compatible with most TerraTrike models and available to consumers now. The Boost Kit’s Bosch motor provides gentle acceleration up to 20...

February 25, 2020

CTS Bolsters Coaching Staff with 3 New Coaches

(Colorado Springs, CO – February 25, 2020) – CTS, the industry leader in personal endurance coaching, today announced the addition of three new coaches to the CTS Coaching Staff. Stephanie Howe, Sarah Scozzaro, and John Croom bring unique strengths to staff of 56 total coaches, and are available to take...

February 25, 2020

Pro Runner Patrick Rizzo Announces His Retirement

February 25, 2020 - It will all come to an end next Saturday, Leap Day. Patrick Rizzo, one of the most decorated and versatile distance runners in the United States, will run his last professional race at the Olympic Marathon Trials in Atlanta. A testament to his longevity, it will...

February 24, 2020

Spartan offers relief for cancelled Tough Mudder events

Spartan offers relief for cancelled Tough Mudder events. According to Spartan Race's CEO Joe Desena, Tough Mudder tickets for any event not held will be transferable to any other Tough Mudder event in 20/21. Additionally, registrants will also receive two Spartan open entries of any distance, anywhere in the world....

February 24, 2020

Brooks Sports Sees 3.5 Percent Revenue Gain In 2019

Brooks Sports saw sales climb 3.5 percent in 2019 despite the opening of a new distribution center that presented logistical challenges, according to the annual report of the running brand’s parent, Berkshire Hathaway. Read more on SGB Media.

February 20, 2020

Fitbit earnings show worst holiday sales performance since IPO amid Google acquisition

Fitbit Inc. holiday sales declined more than 12% to the lowest fourth-quarter total for the company since it went public amid an acquisition attempt by Alphabet Inc. according to an earnings report released Thursday afternoon. Fitbit reported fourth-quarter losses of $120.8 million, or 46 cents a share, on sales of $502.1 million,...

February 20, 2020

Chrome Industries Retains ECHOS Communications As PR Agency

Portland, OR (Feb 2020) - Chrome Industries, a leader in making useful durable gear for people who live and ride in the city, has selected ECHOS Communications as Agency of Record for PR and Marketing services. “ECHOS has the public relations experience and passion for the urban outdoors we need...

February 20, 2020

2020 IRONMAN Now Facebook Watch Schedule Announced

TAMPA, Fla. (Feb 20, 2020) – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), today announced it will continue live event coverage on Facebook Watch via the IRONMAN Now® Facebook Page for the third straight year, featuring 19 events from around the world in 2020. As the number of events...

February 20, 2020

EnMotive / imATHLETE Continue Expansion With Opening Of Boston Office

Feb 20, 2019 (Chicago, IL) – EnMotive / imATHLETE, a world class leader in technology that drives event growth, has announced the opening of a new office in Boston, Massachusetts.  This location marks the 12th office for the company in the United States. The new location was driven by long-standing...

February 20, 2020

Brooks to Grow Run Happy Team with help from BibRave

BibRave will provide community management and event planning for Brooks Running’s newly-formatted Run Happy Team ambassador program Portland, OR - BibRave, the running industry leader in grassroots digital marketing, recently launched a new partnership with Brooks Running, providing community management of Brooks’ ambassador program - the Run Happy Team. BibRave...

February 19, 2020

PeopleForBikes Announces 2021 Membership Dues Increase

Boulder, CO (Feb. 20, 2020) — Following last year’s merger with the Bicycle Product Suppliers Association (BPSA), the PeopleForBikes Coalition (PFBC) will enact its first membership dues increase in eight years, effective January 1, 2021. PFBC is supported primarily by membership dues, and this increase is essential to back the...

February 19, 2020

Garmin’s Q4 beats expectations on strong fitness growth

Garmin Ltd. reported fourth-quarter earnings that beat expectations and provided an upbeat outlook for 2020. All of Garmin’s business segments beat expectations, led by Fitness, up 34 percent; Marine and Aviation, both up 22 percent; and Outdoor, up 16 percent. See the earnings on SGB Media.

February 19, 2020

Stages® Cycling Announces Partnership With Carmichael Training Systems

Boulder, CO — Stages® Cycling today announced a two-year partnership with Carmichael Training Systems. Celebrating 20 years in business in 2020, CTS coaches will exclusively rely on Stages Dash GPS computers and Stages Power meters, and Stages will provide exclusive access to purchase incentives on Stages products for the thousands...

February 18, 2020

Julbo Expands Leadership Team; Welcomes Rick Randall As National Sales Manager

WILLISTON, Vt. (Feb. 18, 2020)– Julbo Eyewear, the premium French eyewear brand, with its US headquarters located in Vermont’s Green Mountains, is excited to announce Rick Randall as the company’s new national sales manager. Rick will work closely with the US and French sales and marketing teams to help develop, implement and support...

February 18, 2020

Space Performance Lab and Running Center Partners with Outside Interactive to Bring Marquee Race Course Simulations Into a Studio Setting

[New York, NY] February 18th, 2020 - SPACE Performance Lab and Running Center is now open to the public. SPACE is the world’s first anti-gravity AlterG treadmill facility with multiple AlterG anti-gravity units, high altitude training, and purified air in a natural and green setting.  SPACE uses Outside Interactive technology, which allows the user to...

February 18, 2020

Cyclist and SPOKES Performance Director Pav Bryan Completes Seven Summits Challenge in Seven Days

Laguna Niguel, Calif. February 18, 2020 — Pav Bryan, Performance Director at SPOKES, a dynamic coaching platform with a fully personalized and holistic approach for endurance athletes of all ages, abilities and goals, completed a “Seven Summits” Challenge yesterday in Orange County, Calif. The 725-mile ride is the first of...

February 18, 2020

RunSignup Reaches $1 Billion in Processing

(Moorestown, NJ)– RunSignup, the leading technology provider for races in the US, reached a milestone on February 14, 2020 by officially processing more than $1 billion for their customers. The transactions represent over 24 million registrations and nearly $100 million in donations. RunSignup has grown consistently since it began in...

February 18, 2020

ElliptiGO Announces Crowdfunding Campaign

Solana Beach, CA - Feb 18, 2020 – ElliptiGO, the leader in elliptical and stand-up bicycles, announced that it has launched a private placement offering in accordance with Regulation Crowdfunding. The purpose of the fundraise is to provide ElliptiGO with the capital to invest in marketing its full line-up of...

February 17, 2020

Wanda Sports considering $1 billion sale of Ironman triathlon

Wanda Sports Group Co. is considering selling the Ironman triathlon business it bought in 2015, according to people familiar with the matter. The company, part of Chinese billionaire Wang Jianlin’s conglomerate, is working with an adviser and has held discussions with some private-equity buyers that expressed interest in the business according to...

February 17, 2020

Charity founded by disgraced cyclist announces relaunch plan

The cancer charity whose yellow wristbands became a global brand under founder Lance Armstrong is seeking to reinvent itself, years after donations and revenues crashed along with the disgraced cyclist’s career. Armstrong was nowhere to be seen earlier this month during Livestrong’s “relaunch” ceremony in Austin, and gone are the yellow...

February 17, 2020

Asics’ Q4 sales In North America show modest decline

Asics Corp.’s sales in the North American region in the fourth quarter slid 5.5 percent to ¥18.8 billion ($171 mm) from ¥19.9 billion a year ago. The operating loss in the region was reduced to ¥2.12 billion ($19 mm) from ¥2.95 billion. Read more about the decline on SGB Media.

February 12, 2020

Spartan officially acquires Tough Mudder UK

As has been reported in recent weeks, Spartan has been acquiring the UK properties of Tough Mudder. Today it became official and all events scheduled for 2020 will occur as planned. This includes a Tough Mudder City event taking place on April 17-18, and Europes’ Toughest Mudder, which is 12 hour overnight event on June...