BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 18, 2024
Asics, Ugg, and On Saw Massive Growth on StockX in 2023, According to Year-End Report
Asics, which broke a number of its own sales records last year, jumped from tenth to fifth on the resale platform’s list of top-selling sneaker brands, thanks to a 239 percent boost in sales. StockX also reported a 240 percent growth for MSCHF, in large part due to the virality...

January 17, 2024
ShowcasedGravel Bike Insurance? Belgian Waffle Ride picks the best Bike Insurance!
January 17, 2024 / San Diego, CA /ENDURANCE SPORTSWIRE/ – Monuments of Cycling, the iconic Belgian Waffle Ride (BWR) producer, is thrilled to announce its partnership with BikeInsure. This partnership with BikeInsure in the United States emphasizes protecting gravel bicycles through a separate bike insurance policy. We highly recommend BWR participants sign...

January 17, 2024
ShowcasedTech Startup Sets Sights on Innovative Diabetes Solution with New Fundraising Campaign
ATLANTA, GA 17 January 2024/ENDURANCE SPORTSWIRE/ – Supersapiens, a tech company that launched the world’s first glucose management system designed for athletes and is now expanding into the diabetes space, is excited to announce its crowdfunding campaign. Built on the foundation of sport and activity, Supersapiens aims to inspire and engage...

January 16, 2024
Boulderthon Announces New Runner Experience Advisory Board
BOULDER, Colo. /ENDURANCE SPORTSWIRE/ – Boulderthon has announced the creation of their Runner Experience Advisory Board, as well as the inaugural six members who will offer their expertise as part of the board. The creation of the board is rooted in Boulderthon’s mission to create a signature Boulder Marathon series in...

January 16, 2024
USA Triathlon Launches New Tiered Annual Membership Offerings and Benefits
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon today announced a new tiered membership structure, providing multisport athletes more flexibility in choosing a membership and benefits that fit within their unique multisport journey. The new memberships and benefits are USA Triathlon’s first updates and price increases to the annual membership structure since 2016....
January 15, 2024
Atlanta Track Club chooses MYLAPS to offer best-in-class sports timing
ATLANTA (Monday, January 15, 2024) /ENDURANCE SPORTSWIRE/ - Atlanta Track Club, the second-largest running club in the United States, partners up with MYLAPS to offer best-in-class sports experiences to members and race participants in and around Atlanta. This was announced today at the MYLAPS Partner Conference in Houston, Texas. Both...
January 15, 2024
Designing shoes for women’s feet with Wes and Allyson Felix of Saysh (2023)
On How I Built This Lab, Allyson and Wes talk with Guy about their journey to the top of the track and field world, the decision to leave Nike, and how they built the iconic shoe that Allyson wore during her gold medal performance at the 2020 Olympics in Tokyo....
January 12, 2024
Hot Shoe Brand On Running Sets Aggressive Sales Goals
Executives from rising shoe brand On Running gave an update on the company’s goals, including doubling its sales in the next three years, at the ICR Conference in Orlando, Florida, earlier this week. The Switzerland-based company is on a steep upward trajectory, with $1.58 billion in net sales for the...

January 12, 2024
Fleet Feet Expands Footprint in Youngstown, Ohio
YOUNGSTOWN, Ohio and CARRBORO, N.C. (Jan, 2024) /ENDURANCE SPORTSWIRE/ – Fleet Feet, the largest franchisor of specialty run stores, announced today the grand opening of its new location in Youngstown, Ohio, which started welcoming customers in November. The location is the fifth store in the area operated by husband-and-wife team Heather...
January 11, 2024
Little Rock Marathon Unveils 2024 Courses Winding Through City’s Top Attractions
LITTLE ROCK, Ark. /ENDURANCE SPORTSWIRE/ - Race officials today revealed the official courses for the 2024 Little Rock Marathon, half marathon, 10K and 5K taking place March 3. The loop courses boast tours of downtown, the Clinton Presidential Library, the Arkansas State Capitol and other beloved city sights. The 26.2-mile...