News Topics
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February 12, 2020
St. Anthony’s Triathlon Names Patrick McGee as New Triathlon Manager and Race Director
PETERSBURG, FL., (FEBRUARY 12, 2020)– Patrick McGee, an industry veteran in triathlon and multisports, is taking the helm as the new St. Anthony's Triathlon manager and race director. McGee will lead the Triathlon as it prepares for its 37th annual race weekend, to be held from April 24-26. St. Anthony’s Triathlon is...
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February 12, 2020
Good Grief! Run & Ride Race Series Celebrates Peanuts 70th Anniversary with Throwback Medals
Seventy years old and still running races! The Run & Ride Race Series, a running series in and around three U.S.-based Cedar Fair Amusement Parks, has just released its medals for the three Peanuts Run & Ride events in 2020 at Kings Dominion on June 6-7, 2020, Cedar Point on...
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February 12, 2020
Uruguay to host inaugural GFNY Colonia on October 11, 2020
GFNY Global Cycling Marathon Series now celebrates two events in Uruguay with the launch of GFNY Uruguay Colonia scheduled for October 11, 2020. NEW YORK CITY, February 12, 2020 – Colonia will host Uruguay’s second GFNY event. Punta del Este hosts the early season GFNY South American Championship on March...
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February 12, 2020
VeloNews and Bicycle Retailer and Industry News Renew Sea Otter Partnership Through 2022
Pocket Outdoor Media Is an Official Media Partner of the 2020-2022 Sea Otter Classic Cycling Festivals Boulder, Colorado, USA — February 12, 2020 — Pocket Outdoor Media, publisher of VeloNews and Bicycle Retailer & Industry News, has extended its sponsorship of the Sea Otter Classic cycling festivals through 2022. As...
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February 11, 2020
Under Armour misses Q4 targets and delivers weak outlook
Under Armour Inc. reported an unexpected fourth-quarter loss and missed Wall Street estimates for its revenues. The company also warned of soft 2020 results and said it’s considering another massive restructuring initiative to rebalance its cost base. Click on SGBMedia to see the numbers.
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February 11, 2020
Women in Triathlon: Where Are We Now?
As triathlon approaches five years of working toward gender parity, how much has changed? Check out his piece on Triathlete that discusses what notable steps have been taken in the last five years to reduce gender disparity and grow women’s participation in triathlon, as well as where we are still missing...
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February 11, 2020
Strava hits 50 million athletes and 3 billion activity uploads
Strava athletes shared more than 1 billion activities in the last 13 months, surpassing 3 billion total activity uploads to the social fitness community since its founding in 2009. The company adds that more than 50 million athletes have joined Strava, with around 1 million new athletes joining each month. Check out...
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February 11, 2020
Berkshire’s Brooks running unit sues Brooks Brothers over trademark
Brooks, the running shoe and apparel unit of billionaire Warren Buffett’s Berkshire Hathaway Inc, filed a trademark infringement lawsuit against Brooks Brothers, pitting two companies whose roots date back more than a century against each other. Read more on Reuters.
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February 11, 2020
Rock ‘N’ Roll Marathon Series Announces Apple Pay Is Now Available and The Preferred Method of Payment for All U.S. Rock ‘N’ Roll Marathon Series Events
Apple Pay improves the overall Rock ‘n’ Roll Marathon Series event experience providing further convenience for runners, family and friends TAMPA, Fla. (February 11, 2020) – The Rock ‘n’ Roll Marathon Series®, a part of The IRONMAN Group, announced today Apple Pay is now available and is the preferred method...
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February 11, 2020
First Of Its Kind, Red Bull Raid Levels Up And Returns to Squaw Valley In 2020
Human Powered Ski And Splitboard Event Combines Speed And Form In Uphill Battle Olympic Valley, CA. (FEB 11, 2020) – Red Bull Raid, the only freeride event in the United States that blends the endurance aspect of competitive uphill ski mountaineering with the technical, progressive style of big-mountain riding, will...
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February 11, 2020
Kevin’s Natural Foods Announces Brand Launch, Enters Supermarkets Nationwide
Modesto, CA (February 11, 2020) – Kevin’s Natural Foods, makers of Paleo and Keto-certified sous-vide entrées, sauces, and seasoning blends, is excited to announce their formal debut into the consumer market. Beginning February 1st, Kevin’s products will be available online at www.kevinsnaturalfoods.com and in-stores at Whole Foods, HEB, Raley’s Supermarkets,...
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February 11, 2020
CamelBak® Expands Leadership Team with Key Marketing Hire
CamelBak welcomes Natasha Schroth as director of global brand marketing. PETALUMA, Calif. (Feb. 11, 2020)– CamelBak®, the global leader in award-winning personal hydration products, welcomes Natasha Schroth as the brand’s new director of marketing. Natasha will manage global marketing strategy for CamelBak, spearheading the scale and growth within the marketing department as...
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February 11, 2020
SynchroKnit™ by Wigwam Named Official Sock Sponsor of Zooma Women’s Race Series
Sheboygan, WI. (February 11, 2020) – SynchroKnit™, the technology driven brand from the sock innovators at Wigwam Mills Inc., announces it will celebrate the launch of SynchroKnit contour fit, no slip running socks, by sponsoring Zooma, the weekend get-away race event series for women. The SynchroKnit groundbreaking technology results in less bulk,...
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February 11, 2020
Sports Business Summit San Diego Selects Events.com as Official Presenting Sponsor and Technology & Ticketing Partner
LA JOLLA, CA (February 11, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Sports Business Summit San Diego, a student organization within the College of Business at San Diego State University, has selected Events.com as its official Presenting Sponsor and technology, registration, & marketing...
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February 11, 2020
40th Anniversary Escape From Alcatraz Triathlon™ To Host First Ever ESCAPE Aquathlon
SAN FRANCISCO (February 11, 2020) – IMG, a global leader in sports, events, media and fashion, is set to launch ESCAPE Aquathlon on Saturday, June 6, at 7 a.m. (PST), the day before the Escape From Alcatraz Triathlon, which is celebrating its 40th anniversary this year. Staying true to the...
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February 11, 2020
CAKE Ösa Wins 2020 iF Design Award
(Stockholm, Sweden – February 11, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announces their win of the 2020 iF Design Award. Behind the iF DESIGN AWARD is the International Forum Design GmbH, organizers of one of the world’s most celebrated and valued design competitions....
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February 11, 2020
2020 Los Angeles Marathon to Welcome Most Runners All-Time
Presented by ASICS, the milestone 35th anniversary event will take place on Sunday, March 8 and is on-course to become the biggest gathering of runners in the marathon’s history The Los Angeles Marathon is one of the top-five marathons in the country with thousands of participants traversing the world-renowned ‘Stadium...
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February 11, 2020
Silicon Valley Half Welcomes Excite Credit Union as Presenting Sponsor
San Jose, Calif. (February 11, 2020) – Run Local, event organizers of the Silicon Valley Half (SV Half), have welcomed Silicon Valley based Excite Credit Union as presenting sponsor of its 3rd edition on Sunday, April 5. The new partnership invites runners throughout the Bay Area to find running and financial success locally. In...
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February 11, 2020
Team Cancer Sucks to Join Forces with the Lazarex Cancer Foundation
Petaluma, CA (February 11, 2020)– Team Cancer Sucks, an organization that raises funds to help cancer patients access needed medical care is becoming a program of the Lazarex Cancer Foundation in 2020. Team Cancer Sucks was created in 2013 with a mission to use the endurance sports platform to help...
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February 11, 2020
deboer wetsuits partners with Troi Agencies in South Africa
Stamford, CT, Release: February 11, 2020. deboer wetsuits is proud to have Troi Agencies as a retail partner in South Africa. We think there is a lot of opportunity in the South African market, and Troi Agencies makes a great partner to grow alongside. Marc Price, Director of Troi Agencies: “We distribute niche,...
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February 10, 2020
Why Altra signing two pregnant runners is a big deal
Last week, the shoe company announced that it will sponsor runners Alysia Montaño and Tina Muir. Montaño is a U.S. national champion and an Olympian in the 800 meters, and Muir is a 2:36 British marathoner and host of the podcast Running for Real. While Altra’s move is surprising, it fits into a larger...
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February 10, 2020
Peak Design Achieves B Corporation Certification
Peak Design cements its commitment to sustainability and the common good San Francisco, CA (February, 2020) — Peak Design, the worldwide leader in crowdfunding and everyday carry solutions, is proud to cement its commitment to sustainability and the common good as a Certified B Corporation (B Corp). The rigorous certification...
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February 10, 2020
ATRA announces partnership with UltraSignup
Colorado Springs, CO - The American Trail Running Association (ATRA) has partnered with UltraSignup to be its preferred registration provider and a member of its Event Standards Program. ATRA’s Event Standards Program debuted in 2012, and now includes vendors and suppliers as partners to further assist trail race directors in meeting...
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February 10, 2020
Outerbike Adds Four New Experiential Event Destinations, Activating ‘See Try Buy’ in Seven Iconic Riding Locations in 2020
New venues bridge core qualified consumers to more specialty brands + retailers nationwide MOAB, Utah (Feb. 10, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike and gear, celebrates a decade of successful partnership connecting specialty bike brands with qualified, enthusiast...
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February 10, 2020
18th Annual Life Time Miami Marathon presented by cbdMD Sells Out; Runners Revel in Sunny Skies and Ideal Temperature
Saidi Juma Makula takes first place in his second US race; Aydee Loayza Huaman claims first place in women’s division at her first-ever marathon MIAMI, Fla., Feb. 10, 2020 – In its 18th year, the 2020 Life Time Miami Marathon presented by cbdMD was a sell-out event for the first time in...