No products in the cart.
News Topics
December 14, 2020
Why genetics is a poor predictor of athletic talent
You've probably heard people say some athletes have "the right genes" for running, but it turns out that's not very accurate. Canadian Running
December 14, 2020
First Look: Apple’s new Fitness+ streaming workouts
Outside tests out a preview build of Fitness+, along with the numerous workout and health functions of the Series 6 Watch, which debuted in September.
December 14, 2020
New Holland Brewing Announces New Vice President of Marketing
(Holland, MI) Dec. 14, 2020 -- New Holland Brewing, the leading craft brewery and distillery based in Holland, MI, is proud to announce Arturo Rojas as Vice President of Marketing. Rojas comes to New Holland Brewing with over 20 years of marketing experience, most recently as Marketing Director, at Amway...
December 14, 2020
Documentary ‘The Infinite Race’ examines hard truths about the people who run Mexico’s most controversial foot race
The Infinite Race highlights the complicated relationship between the sport and an indigenous people who, for better or worse, have had their very identity enveloped in a unique manner by their mere association with running. Forbes
December 14, 2020
Celebrating A New Era in Sports Inventions, A Timely Solution For Golfers
BibBoards INC – a company that has introduced the original race bib fasteners BibBoards to the Sports community, came up with an innovative approach to their product. golfSNAPS - the wearable golf ball markers are convenient and innovative for numerous golf enthusiasts who don`t want to lose their ball marker...
December 14, 2020
Human Potential Running Series Becomes Only Major Race Series in The World to Host Full Calendar of Events in 2020
Arvada, CO – On Saturday December 12th Colorado’s Human Potential Running Series (HPRS) successfully hosted their final event of 2020 in Golden, CO. Even though the participation limit for their Sawmill Trail Runs was reduced from 200 to 75 runners, it marked the completion of hosting their full schedule of...
December 11, 2020
Here’s When Lululemon Will Launch Its First-Ever Shoe Collection
Lululemon Athletica Inc. has confirmed the upcoming debut of its inaugural shoe line as it plans to enter the footwear market in the back half of 2021, and will begin selling in early 2022. Footwear News
December 11, 2020
Mark Allen, Scott Molina, Dave Scott and Scott Tinley to Reunite at Endurance Exchange
COLORADO SPRINGS, Colo.— USA Triathlon today announced that the “Big Four” — the iconic powerhouses who dominated triathlon’s golden era of the 1980s and ‘90s — will reunite for a panel at the 2021 Endurance Exchange, a virtual triathlon industry conference set for Jan. 21-23. Mark Allen, Scott Molina, Dave...
December 11, 2020
Registration open for ATRA’s 25th Anniversary Challenge – winter edition
Colorado Springs, CO ----------- The American Trail Running Association (ATRA) was founded in 1996 in Colorado Springs, a city located along the Front Range of Colorado at the base of Pikes Peak – America’s Mountain. ATRA will celebrate its founding and honor this iconic landmark by offering a distance and...
December 11, 2020
What’s In the Bag? SylvanSport Unpacks Two New Hacky Pack Travel Packs
Brevard, NC – December 11, 2020 –SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce two new additions to their line of Hacky Pack packable packs: the Hacky Pack Duffle and the Hacky Pack Hip. The original pack in the Hacky Pack line, the...
December 11, 2020
Professional Triathletes Organisation 2020 Championship At CHALLENGE DAYTONA® To Be Seen On NBCSN & NBC
Daytona Beach, Florida: The PTO 2020 Championship at CHALLENGE DAYTONA® served up a thrilling end to a challenging year for professional triathletes as over 100 of the world's best triathletes, the strongest field ever assembled, battled it out at CHALLENGE DAYTONA® for a share of the $1.15 million prize purse on offer -...
December 11, 2020
First-ever ‘Sports Backers Marathon’ set to take place March 12-14, 2021, at Dorey Park, Virginia Capital Trail
RICHMOND, VA – The first-ever ‘Sports Backers Marathon’ will take place over the weekend of March 12-14, 2021, at Dorey Park and the Virginia Capital Trail, Sports Backers announced this week. The event will feature measured, marked courses for a marathon, half marathon, and 5k, allowing participants to train confidently...
December 10, 2020
Lululemon’s Quarterly Revenue Jumps 22% as Online Sales Soar
Athleisure giant Lululemon reported $1.1 billion in net revenue for its 2020 fiscal third quarter after markets closed on Dec. 10. Quarterly revenue jumped 22% as the as an online sales surge more than compensated for a dip in company-operated store sales. Front Office Sports
December 10, 2020
Louis Garneau Completes Financial Restructuring
The Louis Garneau Sports Group, which filed for creditor protection in Canada in March, announced a new investor to complete a reorganization and has set a brand relaunch. Its company founder, Louis Garneau, remains the majority shareholder. SGB Media
December 10, 2020
Exercise Blocks Pain, But Only For Believers
A new study explores the links between exercise and pain perception, and how easily they can be manipulated. Outside
December 10, 2020
Peloton grows Plano Campus by more than 100,000 square feet
The additional space allows the company to significantly expand its current business presence and supports Peloton's plans to bring up to 1,600 more jobs in a variety of corporate functions and experience levels to the North Texas location. PR Newswire
December 10, 2020
5 bicyclists killed, 4 injured after truck hits group on ‘retirement ride’ in Nevada
On a highway ride to celebrate a cyclist's retirement, four male one female bicyclist were killed and four others were injured in a crash involving a truck, which struck the group of about 20. USA TODAY
December 10, 2020
IRONMAN Racing Returns to Maastricht-Limburg
MAASTRICHT / LONDON / TAMPA (December 10, 2020) – Twice is a charm. After a two-year hiatus in 2019 and 2020, IRONMAN racing will be returning to the community of Maastricht-Limburg in 2021 with the inaugural IRONMAN® 70.3® Maastricht-Limburg to be held on August 1, 2021. The community in the southeastern...
December 10, 2020
USA Triathlon Renews Longstanding Partnership with TrainingPeaks Through 2023
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has renewed with TrainingPeaks, one of the organization’s longest-standing corporate partners, through 2023. Through the agreement, TrainingPeaks will elevate its commitment to coaches with a strong focus on coaching education and exclusive resources, while continuing to provide USA Triathlon annual members with...
December 10, 2020
Supersapiens Gives Athletes Visibility Into Glucose, Redefines Fueling in Sport
ATLANTA, GEORGIA, December 10, 2020 --For any human, proper glucose management can mean the difference between feeling good or feeling lackluster. For athletes, the stakes are even higher: Dial in your optimal fuel intake and you can feel strong, fast, and agile in athletic situations. On the other hand, get...
December 10, 2020
FitRankings Pushes Connected Fitness Innovation with Enhanced Capabilities
Austin, TX – December 10, 2020 –FitRankings, the fitness industry’s first to market universal health platform, is expanding its capabilities with new features, including milestone triggered messaging and interactive mapping. With these advancements, FitRankings partners can better leverage the world of connected health devices and wearables to build the most...
December 10, 2020
USA Triathlon Drives Forward with Toyota
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has extended its partnership with Toyota as the organization’s Exclusive Mobility & Automotive Partner. The company will directly support USA Triathlon’s top elite athletes in the lead-up to the postponed Tokyo Olympic and Paralympic Games next summer and will continue its groundbreaking...
December 10, 2020
Run Austin Virtual Series Continues with Jackalope 10-Miler
AUSTIN, Texas, December 10, 2020 - The Run Austin Virtual Series hops into this month with the Jackalope 10-Miler. The popular series was created by the Ascension Seton Austin Marathon presented by Under Armour and 3M Half Marathon presented by Under Armour. It began with the Wildflower Mile in July....
December 10, 2020
Napa Valley Marathon Kicks Off Virtual Race Experience
NAPA, CA -- On Thursday morning, the Kaiser Permanente Napa Valley Marathon and Half Marathon opened registration for their new wine-themed virtual experience, The Perfect Pairing. The announcement comes after the organization made the difficult decision to cancel their 2021 in-person events last month. The Perfect Pairing is a collection...
December 10, 2020
Advocate and Elite Runner Jordan Marie Daniel Partners with rabbit
Santa Barbara, California - Jill Deering and Monica DeVreese were two dreamers with a simple vision when they co-founded rabbit less than five years ago: they wanted to create running apparel that is functional but fashionable, comfortable yet practical, all while building an amazing community of runners surrounding it all....
Follow us on
