Showcased News

July 23, 2025

Stunning day at Amashova National Classic, the South African Stop of Gran Fondo World Tour ® 2025

July 23, 2025 /ENDURANCE SPORTSWIRE/ - The 2025 edition of the Amashova National Classic once again delivered an unforgettable day of cycling, passion, and perseverance, as thousands of cyclists descended on KwaZulu-Natal on Sunday, 20 July. Now in its 39th year, the Amashova National Classic has cemented its status as...

July 22, 2025

El Salvador to Host First IRONMAN Branded Event in 2026; IRONMAN 70.3 Comes to the Central American Capital of San Salvador

SAN SALVADOR, El Salvador / TAMPA, Fla. (July 22, 2025) /ENDURANCE SPORTSWIRE/ - IRONMAN®, the global leader in long-distance triathlon, announced today that the vibrant city of San Salvador, El Salvador will host the newest addition to the IRONMAN® 70.3® triathlon circuit. The inaugural IRONMAN 70.3 San Salvador triathlon is...

July 22, 2025

Echelon Fitness Acquires B2B Fitness Streaming Platform

Echelon Fitness, which manufactures a range of connected fitness products, has acquired Fortë, a B2B fitness streaming platform that enables gyms, boutique studios, influencers, and sports organizations to launch live and on-demand fitness programs. Fortë will be rebranded to “Elevate by Echelon” and is expected to help Echelon Fitness further...

July 22, 2025

UCI warns Tour de France that Lance Armstrong’s former manager Johan Bruyneel is ‘not authorised’ to be given accreditation

Johan Bruyneel, Lance Armstrong's former manager, is not authorised to be at the Tour de France's accredited areas, the UCI has stressed. Cycling's governing body released a statement on Tuesday evening which reiterated that Bruyneel was banned for life from any activity related to cycling, after the 60-year-old was present at...

July 22, 2025

Hot Tubs Beat Saunas for Circulation & Immune Health, Study Finds

Hot tubs may be more than just a luxury. A new study from the University of Oregon’s Bowerman Sports Science Center found that soaking in hot water outperforms both traditional dry saunas and far-infrared saunas in raising core body temperature and triggering positive physiological effects. Researchers say that temperature boost...

July 22, 2025

Spartan’s 2025 Participation Surges Past Half a Million As Brand Opens Bidding For North America Presenting Partner

BOSTON, MA (July 22, 2025) /ENDURANCE SPORTSWIRE/ - Spartan, the global leader in endurance and obstacle course racing (OCR), has already seen more than 500,000 participants cross the finish line in 2025 across 101 events, 42 countries, and over 90 global locations. With participation at an all-time high and demand...

July 22, 2025

Introducing the QueenStage Women’s Cycling Podcast

/ENDURANCE SPORTSWIRE/ - The world of women’s cycling is about to get the podcast it deserves. The QueenStage Women’s Cycling Podcast is set to launch just in time for the Tour de France Femmes avec Zwift (TdFFaZ), bringing together four of the most respected journalists in the cycling world to...

July 22, 2025

Spotify and Travis Barker Team Up to Host Run Travis Run Races Across the U.S.

July 22, 2025 /ENDURANCE SPORTSWIRE/ - After legendary blink-182 drummer and producer Travis Barker survived a horrific, life-threatening plane crash in 2008, doctors told him he may never walk or play the drums the same again. Barker started on his journey to overall wellness, which included daily runs in order to...

July 22, 2025

Competitive Field Set to Race at Challenge Turku 2025

July 22, 2025 /ENDURANCE SPORTSWIRE/ - Challenge Turku returns on Sunday, 27 July, bringing high-level racing to the heart of Finland’s oldest city. While the professional field may be smaller than in previous years, it remains full of talent and exciting matchups, with athletes from across Europe ready to take...

July 22, 2025

On’s campaign, Soft Wins, spotlights softness as a strategy for runners

Fronted by On athlete and four-time world champion Hellen Obiri, the latest chapter of On’s campaign, Soft Wins, spotlights softness as a strategy for resilience, recovery, and going the distance – alongside the launch of the new Cloudsurfer Max shoe. ENDURANCE.BIZ