Showcased News

September 4, 2025

New Glow-in-the-Dark Shirts and Medals Bring Night Races to Life

September 4, 2025 /ENDURANCE SPORTSWIRE/ - X T-shirt announced the launch of its latest collection of glow-in-the-dark shirts and glow-in-the-dark medals, designed specifically for night runs, Halloween races, and themed fun runs. These products combine fun, creativity, and a memorable race-day experience for both organizers and participants. The glow effect...

September 4, 2025

RunSignup Opens Applications for the 2026 Community Grant Program Supporting Endurance-Focused Nonprofits

Moorestown, NJ (September 4, 2025) /ENDURANCE SPORTSWIRE/ – RunSignup, the leading technology platform for endurance events, announces the return of the RunSignup Community Grant Program. The Community Grant Program returns after a COVID-triggered hiatus to give back to the endurance community by supporting endurance-related nonprofit organizations. In 2026, $10,000 is...

September 4, 2025

AdventHealth confirmed as presenting sponsor of GFNY Florida Sebring

NEW YORK CITY, September 4, 2025 /ENDURANCE SPORTSWIRE/ - GFNY Global Endurance Sports Series is proud to announce that AdventHealth will once again be the presenting sponsor of GFNY Florida Sebring, scheduled to take place on October 26, 2025. “AdventHealth is honored to be the presenting sponsor for this year’s...

September 4, 2025

OOFOS Teams Up with Her Campus Media in a Groundbreaking Initiative for College Athletes

Braintree, MA (September 4, 2025) /ENDURANCE SPORTSWIRE/ – OOFOS, the global leader in Active Recovery footwear, has teamed up with Her Campus Media (HCM), the top media and marketing ecosystem for college women, for an exciting new partnership centered around the Her Campus Athletic Club. This groundbreaking initiative is set to...

September 4, 2025

Ultra X South Africa Sells Out in Record Time

September 4, 2025 /ENDURANCE SPORTSWIRE/ - Ultra X is proud to announce that Ultra X South Africa has officially sold out within 48 hours of launch, cementing its place as one of the most sought-after ultra marathons on the Ultra X series. Set against the raw wilderness of the Cederberg...

September 4, 2025

Combat Flip Flops Joins Spartan for Merchandise Collaboration

BOSTON, MASS. (September 4, 2025) /ENDURANCE SPORTSWIRE/ — Spartan, the world’s leading endurance sports and extreme wellness brand, is proud to announce a new partnership with Combat Flip Flops, a veteran-owned company known for its mission-driven approach to business and rugged, purpose-built footwear and apparel. As a key pillar of...

September 4, 2025

Thorne Reignites Partnership With USA Triathlon

COLORADO SPRINGS, Colo. (September 4, 2025) /ENDURANCE SPORTSWIRE/ — USA Triathlon is excited to welcome back Thorne as its official supplement partner, reinforcing a shared commitment to athlete health, safety, and performance. Thorne’s NSF Certified for Sport® supplements are trusted by elite competitors and everyday athletes alike, giving USA Triathlon...

September 4, 2025

BibBoards Launches 50/50 Partnership Program to Help Races Generate Sponsorship Revenue and Replace Safety Pins

[San Ramon, CA] /ENDURANCE SPORTSWIRE/ - BibBoards, the endurance sports innovator behind the eco-friendly bibSNAPS, today announced the launch of its new 50/50 Partnership Program — an initiative designed to transform the humble race bib fastener into a revenue-generating sponsorship opportunity for endurance events. The program allows race directors to replace...

September 3, 2025

OS1st Launches Wicked Comfort Performance Socks in Merino: A Sock Built for Adventure, Backed by Science

HICKORY, NC, UNITED STATES (September 3, 2025) /ENDURANCE SPORTSWIRE/ - OS1st®, the fastest-growing sock brand in U.S. specialty retail, is taking its best-selling Wicked Comfort Performance Socks line into the wild with the launch of Merino Wool Wicked Comfort Performance Socks. Designed for outdoor adventure and all-day comfort, this new...

September 3, 2025

Pelotan completes funding round and launches in USA

Performance sunscreen brand Pelotan has successfully completed an investment round backed by athletes and launched in the USA this summer. The expansion comes off the back of strong reported growth for the brand – nearing 100% year-on-year and the successful close of a £250,000 investment. ENDURANCE.BIZ