PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
August 7, 2020
Female Cycling Incentive
August 7h, 2020 Natchez –Tour organizers at Rockstar All Access announced today they will offer a $1,200 incentive payout to the overall fastest female. The Mississippi held company is organizing a “Tour the Trace” event to be held in Late November. Participants will endure a 444-mile tour through 3 states...
August 7, 2020
100%® and BORA – hansgrohe debut new S3 style
SAN DIEGO, Calif. – August 7, 2020– 100% and the BORA – hansgrohe Professional Cycling Team have joined forces once again to create a special edition of the popular S3®style. Featuring BORA – hansgrohe’s signature green and white color scheme, 100%’s most popular style is now available with a fresh...
August 7, 2020
Human Potential Running Series Returns to In-Person Running Events with Huge Success. Eyes Full Schedule of Events
Arvada, CO – August 6, 2020 - The Human Potential Running Series (HPRS), Colorado’s largest series of ultramarathons and the 4th largest ultra-series in North America, successfully returned to in person racing on July 11, 2020, becoming the first trail and ultra races in Colorado to return since the Covid-19 Pandemic began. The series...
August 7, 2020
Elite Partners with Zwift to Launch the Sterzo Smart
FONTANIVA, ITALY — In partnership with Zwift, Elite is proud to release the STERZO SMART. The STERZO SMART is Elite’s revolutionary electronic steering plate to be used with indoor bike trainers. This innovative accessory measures the rotation angle of a rider’s handlebars as they move left and right. This allows...
August 7, 2020
Houston Marathon Uses haku’s Virtual Suite of Products to Host a Novel Virtual Event
When the COVID-19 crisis struck, the Houston Marathon Committee decided that they wanted to create a virtual experience to bring their community together in a unique way and turned to haku’s robust platform of virtual products to help. With virtual event popularity rising as social distancing measures continued to be...
August 6, 2020
CamelBak® Introduces 50% Recycled Material into Spring 2021 Product Line
PETALUMA, Calif. (August 6, 2020)– CamelBak®, the global leader in award-winning personal hydration products, announces the introduction of Tritan Renew, a 50% recycled material, into the brand’s everyday bottle collection for the first time in spring 2021. The collections made with Tritan Renew include Eddy® +, Chute® Mag, Chute® Mag...
August 6, 2020
Onewheel World Championship Race Promises to be a Must See Event
(Utah Mountains – August 6, 2020) Future Motion, maker of the popular Onewheel electric boards, today announced the details of its 2020 edition of Race for the Rail—an off-road Onewheel race that will take place at an undisclosed ski resort in the mountains of Utah. The finals will be broadcasted...
August 6, 2020
Col de la Croix-de-Coeur Virtual Race by Tour de Stations – Experience The Climbs of Swiss Marmotte Series from Home
The toughest one-day cycling race in the world takes place In the heart of the Valais Alps. The Tour des Stations traverses the enchanting landscapes of Valais, from the vineyards to the high mountains, crossing natural pastures, small authentic villages, and internationally recognized resorts. The outdoor event was just sold...
August 6, 2020
Super League Triathlon signs broadcaster deals in 135 territories for its hybrid SLT Arena Games format
The debut event of Super League Triathlon’s SLT Arena Games has secured significant global broadcast contracts. The year’s first major professional triathlon race is a groundbreaking mix of in real life and virtual racing with the sport’s biggest stars taking part in Rotterdam on August 23. The interest from broadcasters...
August 6, 2020
Dhani Jones Joins Pocket Outdoor Media Board of Directors
Boulder, Colorado, USA — August 6, 2020 — Pocket Outdoor Media, the leading endurance sports media platform, today announced that Dhani Jones, founder of BowTie Cause and Chairman of Qey Capital, has been elected to its board of directors. In this role Jones will offer strategic guidance and advise the...
