IRONMAN 70.3 Western Australia Added To 2016 Race Schedule

July 13th, 2016

Race to coincide with SunSmart IRONMAN Western Australia Triathlon on December 4, 2016

BUSSELTON, WESTERN AUSTRALIA/TAMPA (July 13, 2016 ) – IRONMAN today announced the addition of the IRONMAN®70.3® Western Australia triathlon which will take place concurrently with the SunSmart IRONMAN Western Australia triathlon on December 4, 2016, in Busselton, Western Australia.

Incorporating the iconic Busselton Jetty, IRONMAN Western Australia is renowned worldwide for being the place to go for a personal best. The bike and run courses are among the flattest on the global IRONMAN circuit and the inaugural IRONMAN 70.3 event will be no different, with an almost identical course to the IRONMAN race that includes a fantastic start from a pontoon at the end of the jetty.

“SunSmart IRONMAN Western Australia is an iconic event, with one of the most popular swims on the IRONMAN circuit. We are delighted to add an IRONMAN 70.3 race to the weekend’s events, which allows us to give more of our athletes the chance to experience this stunning course,” said Dave Beeche, Managing Director of IRONMAN Oceania. “The Busselton Jetty is such an integral part of SunSmart IRONMAN Western Australia and having it provide such a world class start line for the IRONMAN 70.3 event will make this race a fast favourite amongst our athletes as well,” Mr. Beeche said.

With the addition of the IRONMAN 70.3 Western Australia triathlon, the picturesque town of Busselton will now host three IRONMAN events.

“The Busselton Festival of Triathlon, which incorporates IRONMAN 70.3 Busselton, remains as one of our most popular events, and we continue to work closely with Triathlon Western Australia to ensure the success of that great race as well,” Mr. Beeche added.

“Triathlon WA is again proud to stage IRONMAN 70.3 Busselton as part of the 2017 Busselton Festival of Triathlon across the weekend of May 6-7 2017,” said Peter Minchin, Executive Director Triathlon WA. “The 2017 edition will the 16th staging of this event in Busselton by Triathlon WA. The addition of an IRONMAN 70.3 distance event to IRONMAN Western Australia further positions Busselton as the home of long-course racing in Western Australia and provides another opportunity for athletes and their supporters to experience everything great that Busselton and the SouthWest has to offer.”

IRONMAN 70.3 Western Australia will be an age-group athlete race offering 30 qualifying slots for the 2017 IRONMAN 70.3 World Championship taking place in Chattanooga, Tennessee.

Registration for IRONMAN 70.3 Western Australia will open at 11 a.m. AEST, Thursday, July 14. For further details

Registration for IRONMAN 70.3 Busselton will open at 8 a.m. AEST, Tuesday October 18. For further details visit

For more information on the IRONMAN brand and global event series, visit Athlete inquiries may be directed to Media may contact



A Wanda Sports Holdings company, IRONMAN operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, Iron Girl®, IRONKIDS®, six of nine International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon Majors Series, mountain bike races, premier marathons and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than 680,000 participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 260 events across 42 countries. For more information, visit

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Ellie Seifert

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