LATEST RUNNING AND MARATHON NEWS
March 11, 2021
Adidas Pivots to China and E-Commerce
In a five-year plan released alongside its Q4 earnings on Wednesday, Adidas said it plans to double e-commerce sales to between $9.5 billion and $10.7 billion by 2025. The company will invest over $1.2 billion in the digital transition. Front Office Sports
March 11, 2021
Girls on the Run Celebrates 25 Years of Empowering Girls
Charlotte, N.C. - March 11, 2021 - National non-profit Girls on the Run celebrates 25 years of service as a leader in positive youth development programming. The organization will celebrate the anniversary on Thursday, March 25, 2021, at 7 p.m. EST with a virtual keynote address from Hoda Kotb. Interested...
March 11, 2021
Colon Cancer Foundation To Host Virtual Challenge in Support of Colorectal Cancer Awareness Month in March
NEW YORK – March 11, 2021 – March is National Colorectal Cancer Awareness Month and this year the Colon Cancer Foundation (CCF) is helping promote the importance of early detection in successfully beating the disease. CCF is honoring awareness month with a range of activities aimed at the Foundation’s ambitious goal of...
March 10, 2021
Getting to the Bottom of the Runner’s High
We can stop crediting endorphins, the natural opioid painkillers produced by our bodies, for the floaty euphoria we often feel during aerobic exercise, according to a nifty new study of men, women and treadmills. New York Times (paywall)
March 10, 2021
Life Time Announces Full Lineup of First-Ever Her Summit on March 19-21
BOULDER, Colo., (March 10, 2021) — On the heels of Life Time’s announcement of Her Summit, its first-ever women’s retreat created to increase comfort, accessibility and knowledge of outdoor sports for women, the company today announced the full lineup of speakers and sessions at the virtual gathering March 19-21, including...
March 10, 2021
BibRave Innovates the Virtual Race Experience with the Napa Valley Marathon
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, created a unique digital content series for the Napa Valley Marathon, managed by Blistering Pace Race Management (BPRM), that propelled their recent virtual experience beyond the standard race model. With the Behind the Vines digital content series, BibRave...
March 9, 2021
Jaybird Teams Up With Des Linden To Inspire Future Generations of Runners
PARK CITY, Utah — March 9, 2021—Jaybird, the leader in wireless headphones for outdoor sports and fitness enthusiasts, announced its partnership with American long-distance runner, Des Linden. Linden is a two-time Olympian in the marathon, representing the U.S. in 2012 and 2016, and won the Boston Marathon in 2018 becoming...
March 9, 2021
Detroit Resident runs 313 Kilometers for charity as part of 313 Day Virtual Running event
DETROIT, MI – Local endurance event company, Epic Races has not been able to hold actual running events during this pandemic so they have focused on expanding their virtual events and helping nonprofits raise money while they themselves have not been able to hold live events that bring in much...
March 9, 2021
US Trail Running Conference DEI Webinar sets high benchmark
Estes Park, CO– The second webinar in a nine-webinar series introduced by the US Trail Running Conference was hosted on Thursday, February 25. The session subject was Diversity, Equity and Inclusion (DEI), and focused on Black, Indigenous, and People of Color (BIPOC). Mirna Valerio, a certified DEI trainer and former...
March 8, 2021
Spring in Your Stride: Run the adidas Running Virtual Half Mayrathon
Vienna, AUSTRIA, March 8, 2021: On May 2, the adidas Running app will host its biggest ever virtual event: the Virtual Half Mayrathon. The race, open to anyone using the free running app, will require running a distance of 13.1 miles (21.09 km), and can be tracked using the app...
