SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
March 12, 2024
ShowcasedMountain Hardwear Announces New Additions to Its 2024 Athlete And Ambassador Team
Richmond, Calif. [March 12, 2024] /ENDURANCE SPORTSWIRE/ – Mountain Hardwear, a leader in high-performance equipment and apparel for climbers, mountaineers, skiers, snowboarders and outdoor athletes, is continuously driven by its team of athletes and ambassadors to make the highest performing gear for the most extreme conditions. The brand added four...
March 12, 2024
Chargel Provides Samples of Athletic Gel Drinks Onsite at the Los Angeles Marathon Lifestyle Expo
Los Angeles, Calif (March 12, 2024) - ENDURANCE SPORTSWIRE - Chargel, the first-of-its-kind, delicious Gel Drink that delivers convenient and delightfully unexpected instant pre-workout energy before any workout with zero caffeine, is beginning its series of onsite sampling events at the 2024 Los Angeles Marathon Lifestyle Expo. Attendees of the...
March 11, 2024
Honey Stinger Expands NIL Program with Launch of National Campaign Featuring More Than 40 Athletes from Top NCAA Programs
STEAMBOAT SPRINGS, Colo. (March 11, 2024) /ENDURANCE SPORTSWIRE/ - Honey Stinger, a leading and most trusted sports nutrition brand, announces a significant expansion of its Name, Image, and Likeness (NIL) Program with the launch of a national campaign featuring more than 40 athletes from prominent NCAA programs. Through a partnership with...
March 11, 2024
Pho3nix supports life-changing work of Tipo Boxing Academy
/ENDURANCE SPORTSWIRE/ - The Pho3nix Foundation expands its footprint in Africa through the Tipo Boxing Academy powered by Pho3nix in Lagos, Nigeria. The partnership between the sport nonprofit and Tipo Boxing Academy supports life-changing work that offers a lifeline to many children in an underprivileged setting, helping redirect the path...
March 8, 2024
Rehydrating 25,000 Runners: Electrolit Activates as Official Partner of the 39th annual Los Angeles Marathon presented by ASICS
Los Angeles, CA. (March 8, 2024)/ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – returns with a new multiyear partnership with The McCourt Foundation, becoming the official hydration sponsor for some of Southern California’s most iconic races, including the 39th annual Los Angeles...
March 8, 2024
Livermore Valley Half Marathon Champions Sustainability with Recyclable BibBoards Bib Clips
Livermore, CA /ENDURANCE SPORTSWIRE/ - The Livermore Valley Half Marathon, known for its commitment to innovation and sustainability, has taken a significant step towards an eco-friendly race experience by partnering with BibBoards for pinless bib attachment. This forward-thinking move eliminates the need for traditional safety pins, contributing to a cleaner...
March 8, 2024
Electrolit Serves the 2024 Miami Open presented by Itaú as Official Hydration Sponsor
Houston, TX. /ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – proudly announces it is the official hydration beverage of the prestigious 2024 Miami Open presented by Itaú, taking place from March 17 - 31. "Being part of the Miami Open presented by...
March 8, 2024
Bikeflights Announces 2024 Brand Ambassadors
PORTLAND, OR (March 8, 2024) /ENDURANCE SPORTSWIRE/ - Bikeflights, a bicycle shipping service trusted by riders worldwide, is pleased to introduce its roster of 2024 Brand Ambassadors and Sponsored Teams. "What Bikeflights offers is hugely helpful in managing logistics, reducing stress and saving time and money for Ambassadors who are...
March 7, 2024
HotelPlanner Expands Partnership with Ventures Endurance on Athlete Hotel Bookings
WEST PALM BEACH, Fla /ENDURANCE SPORTSWIRE/ - HotelPlanner, a leading travel technology platform and hotel booking engine, today announced an expanded sponsorship with Ventures Endurance, a subsidiary of Gannett’s USA TODAY NETWORK Ventures, to share revenue on athlete hotel bookings for more than 115 annual endurance and adventure races and...
March 7, 2024
TrainingPeaks Partners with German Cycling as Official Software Provider
Louisville, Colo., March 7, 2024 /ENDURANCE SPORTSWIRE/ – TrainingPeaks, the industry-leading training app for endurance coaches and athletes, is now the exclusive training software provider for the German Cycling Federation (BDR). TrainingPeaks will be used by BDR’s elite riders and their coaches for 2024 and beyond. The platform will also...
