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August 5, 2022

Liv Celebrates Shirin Van Anrooij, White Jersey Winner of The Tour De France Femmes Avec Zwift

NEWBURY PARK, Calif. (Aug. 5, 2022)/ENDURANCE SPORTSWIRE/ –  Liv, the company dedicated to getting more women on bikes and sponsor of the ‘Best Young Rider Classification’ at the inaugural Tour de France Femmes avec Zwift, extends its congratulations to Shirin van Anrooij of team Trek-Segafredo.r of the White Jersey. “As a brand...

Cycling

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Sponsorship

August 3, 2022

Maryland Cycling Classic Supported by UnitedHealthcare Reveals Official Podium Awards Jerseys for America’s Top One Day Professional Cycling Race

BALTIMORE, Md. /ENDURANCE SPORTSWIRE/ – The Maryland Cycling Classic supported by UnitedHealthcare, America’s top-ranked professional road cycling race and highest-ranked UCI event, today revealed the five official podium awards jerseys and each sponsor for the inaugural event, which takes place Sunday, September 4, 2022. Designed by Athlos Sportswear, headquartered in Baltimore, the...

Cycling

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Sponsorship

August 2, 2022

Tottenham Hotspur and Science in Sport Announce Industry-Leading Partnership

/ENDURANCE SPORTSWIRE/ – Tottenham Hotspur is pleased to announce Science in Sport (SiS) as the Club’s first Official Performance Solution Partner, working closely with the Nutrition and Sports Science teams for the next four seasons.  SiS have already played a part in shaping the Men’s First Team’s preparation for the upcoming...

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July 28, 2022

Denver Colfax Marathon’s Newest Race Sells Out In 13 hours

Denver /ENDURANCE SPORTSWIRE/ - The Denver Colfax Marathon is offering runners in Colorado an opportunity of a lifetime: to run a 5K on the runway at one of the busiest airports in the world. "This will be an incredible race for our runners in so many ways," said Andrea Dowdy,...

Business

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Running

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July 28, 2022

Challenge Family Partners with TrainingPeaks

/ENDURANCE SPORTSWIRE/ - Challenge Family and TrainingPeaks today announced a global partnership to help athletes of all abilities achieve their peak race condition for Challenge Family events around the world. The partnership further highlights Challenge Family’s commitment to the athlete journey throughout the year, from registration to race day. TrainingPeaks...

Press Releases

Sponsorship

Triathlon

July 27, 2022

BOA Nutrition Announces Official Brand Partnership With IRONMAN® Triathlon Series

RALEIGH, N.C. (July 27, 2022) /ENDURANCE SPORTSWIRE/ - Sports performance supplement company BOA Nutrition, inventor of the BOA Endure rapid sodium replenishment product, announced today that Endure has been selected as Official Endurance Salt of IRONMAN® in the North America region as well as the IRONMAN® World Championship and IRONMAN®...

Cycling

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Running

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Triathlon

July 27, 2022

BibRave Pumped to Launch Bike New York Ambassador Program

Portland, OR/ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, recently launched applications for the first-ever Bike New York ambassador program. “The Bike New York Roadies” will help spread excitement about the non-profit’s events and educational programming across the Tri-State area. Bike New York promotes and encourages bicycling and...

Cycling

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July 27, 2022

361° Announced as Presenting Sponsor of the Surf City Marathon

ORANGE COUNTY, Calif. – July 27, 2022/ENDURANCE SPORTSWIRE/ – 361°, an Irvine-based performance footwear brand, today announced a new partnership as the presenting sponsor of the Surf City Marathon. The 27th running of the Surf City Marathon and Half Marathon presented by 361° will take place in Huntington Beach on Sunday,...

Events

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Running

Sponsorship