SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
February 23, 2023
Oakland Running Festival Welcomes Under Armour as Official Shoe & Apparel Partner
OAKLAND, Calif. – (February 23, 2023) /ENDURANCE SPORTSWIRE/ – The Oakland Running Festival welcomes Under Armour as its Official Shoe and Apparel partner for the March 17–19 event. With its long-standing involvement in the Oakland community, Under Armour’s partnership will kick off with a free, open-to-all “Last Long Run” at the...
February 23, 2023
Science in Sport (SiS) announce partnership with OGC Nice
23rd February 2023 - London UK /ENDURANCE SPORTSWIRE/ – Côte d’Azur, France-based OGC Nice are widely recognised as one of the original members of first division French football. With regard to the development of the club, particularly on the performance perspective, this new partnership comes at an exciting time and will see...
February 23, 2023
U.S. Air Force Special Warfare to Partner with Spartan
BOSTON, MASS. (02/23/2023)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that the U.S. Air Force Special Warfare will be an Official Partner of select races in 2023. “At Spartan, we pride ourselves on grit, toughness, resiliency, and finding comfort in discomfort. By partnering with...
February 23, 2023
INFINIT Nutrition Announces 2023 Team INFINIT Elite Roster
Cincinnati, OH, February 23, 2023 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition, the original custom sports nutrition company is excited to unveil its 2023 Team INFINIT Elite roster, composed of seventeen athletes representing a variety of endurance disciplines including triathlon, cycling, mountain biking, and running. “At INFINIT we have always felt that...
February 23, 2023
National Cycling League Announces Strategic Partnership with Wahoo Fitness
Miami, FL. February 23, 2023 /ENDURANCE SPORTSWIRE/ – The National Cycling League, the first of its kind professional sports league built around values of diverse ownership, gender equality, technology, and sustainability, today announced a 2-year strategic partnership with leading endurance athlete fitness technology company Wahoo Fitness. The NCL’s two co-ed professional...
February 22, 2023
Kaiser Permanente Napa Valley Marathon Announces New Partner: ZOZOFIT
Napa Valley, CA /ENDURANCE SPORTSWIRE/ – The Kaiser Permanente Napa Valley Marathon & Half Marathon is proud to announce its newest partner, ZOZOFIT, a technology company specializing in 3D fitness tracking and body measurements. ZOZOFIT is excited to partner with the Napa Valley Marathon to promote their new technology as well...
February 22, 2023
Distance Runner Kevin Salvano signs agency contract with Elite Runner Management
GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ – Kevin Salvano, a Notre Dame graduate and Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management (ERM), the Michigan based sports agency headed by Chris Mengel. “Kevin Salvano had a fabulous start to his pro career when he ran...
February 21, 2023
D•CURVE Optics and Race Across America Announce 2023 Partnership
Colorado (February 2023) /ENDURANCE SPORTSWIRE/ – D•CURVE Optics is pleased to announce a new partnership with Race Across America (RAAM). Both brands are recognized world-wide for their excellence in their respective industries. 2023 marks the 41st year for Race Across America – The World’s Toughest Bicycle Race. Riders come from around...
February 21, 2023
FASTFOOD to Fuel Human Powered Health Cycling Team with On-and-Off-Bike Nutrition during 2023 Race Season
BOSTON, Feb. 21, 2023 /ENDURANCE SPORTSWIRE/ – FASTFOODTM, a new groundbreaking line of high-performance nutrition products engineered to fuel elite and amateur athletes, today announced it has been selected as the official sports nutrition partner of the Union Cycliste Internationale (UCI) professional men’s ProTeam and women’s WorldTeam Human Powered Health™. The partnership...
February 21, 2023
Ultimate Direction Propels into 2023 with Athlete Team, Race Wins, and Athlete Summit
BOULDER – February 21, 2023 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, a Colorado-based brand that designs innovative apparel and gear for self-propelled athletes of all levels, is proud to announce its 2023 athlete roster of road and trail runners and FKT-setters. Celebrating the unique pursuits and interests in the sport of running and...
