PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
August 29, 2025
A Colorado-based Brand Makes Highly Rated Recovery Tools — and It’s Putting Forth Shoes as Another
Tools in a runner’s recovery arsenal may include a foam roller, compression boots or a massage gun. Roll Recovery — a Boulder, Colo.-based company that makes those very items, as well as an analog massage contraption that looks something like an elaborate bench vise — is making the case that...
August 25, 2025
Wearables Move Beyond Fitness With Nuna Pendant, a $299 AI Necklace That Tracks Emotional Health
Wearables have spent the last decade tracking steps, sleep and stress. But one startup wants to measure something more elusive: emotions. ThingX, a digital health-tech venture spun out of the Chinese University of Hong Kong’s AIoT Lab and supported by a team of global researchers, has unveiled the Nuna Smart...
August 20, 2025
Google announces new AI-powered personal health and fitness coach for Fitbit
At its Made by Google event on Wednesday, the company announced a new AI-powered personal health coach built with Gemini that’s coming to Fitbit. The tech giant says the new personal health coach is a fitness trainer, sleep coach, and wellness advisor all in one. Google plans to roll out a preview of the...
August 20, 2025
Too Good to Be True? BikeOn Unveils ‘CycleClick’ Clip-On Power Meter
BikeOn is shaking up the power meter world with the launch of CycleClick, a compact, clip-on device that claims pro-level power metrics with no tools, no crank swaps, no fuss. GEAR JUNKIE
August 19, 2025
SHA, Whoop Bring Wearable Tech to Wellness Tourism
SHA, the upscale health and longevity resort with locations in Spain and Mexico, and a UAE property set to open in 2027, is partnering with wearable leader Whoop to integrate real-time data into its high-performance health program. Athletech NEWS
August 18, 2025
On just launched its first real gym shoe, and it’s not messing around
Swiss performance brand On has built its reputation on running shoes with cloud-like landings and precision propulsion. But with the launch of the Cloudpulse Pro, the brand is stepping confidently into the weight room, and doing so with intent. Unlike the On Cloud X or Cloudnova, which straddled the line between fitness...
August 18, 2025
Why the Blood Oxygen Feature’s Return to Apple Watch Matters
Apple Watch users in the United States will once again be able to access blood oxygen monitoring. Through a software update that recently rolled out, Apple has reintroduced the redesigned Blood Oxygen app for Series 9, Series 10 and Apple Watch Ultra 2 users who previously lost access due to an import...
August 11, 2025
Sauna Is Just the Start: Gyms Are Getting Creative on Wellness & Recovery
With wellness now entrenched as a core part of the modern gym experience, operators are taking things to the next level, including creating “mini spa” experiences and exploring waterless cold plunges The “gym” is no longer just a place to break a sweat, pump iron or get your heart rate...
August 7, 2025
UCI to test GPS-trackers to improve rider safety
The UCI will test a GPS-based safety tracking system during the Tour de Romandie Féminin. The race takes place from August 15–17. It as part of a broader effort to improve rider safety in professional road cycling. The pilot program, carried out in collaboration with race organizers and teams, will...
August 1, 2025
Strava tracked 1,809 new KOMs at this year’s Tour de France
Strava, billed as ‘the app for active people’ with over 150 million users, tracked 1,809 new King of the Mountain (KOM) records during this year’s Tour de France. This marks the highest total of KOMs ever recorded during the race, up from 1,770 in 2024. Tadej Pogačar, now a 4x time...
