PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 19, 2020
Strava leaderboards and routes no longer free; subscription model the future for fitness platform
Encouraging more users to pay for a Strava subscription will, according to co-founders Mark Gainey and Michael Horvath, fund future product development and, crucially, provide a route for the company, founded in 2009, to become profitable. Read more on BikeRadar.
May 19, 2020
The Athlete’s Gut Is a Problem-Solving Guide to the Gut for Athletes
Boulder, CO, USA — May 19, 2020 — The Athlete’s Gut by Dr. Patrick Wilson is an informative guide for endurance athletes to explore the digestive system and troubleshoot gut-related issues. Combining the latest research on exercise and the gut with humorous descriptions and relatable stories, Dr. Wilson makes the often-complicated...
May 18, 2020
NordicTrack Treadmill Makes History With Ultra-Marathoner Zach Bitter’s New 100-Mile World Record
(LOGAN, Utah) — NordicTrack powered by iFit, the leader in at-home connected fitness equipment, contributed to running history with elite runner Zach Bitter, who set a new world record for 100 miles on a treadmill, with a time of 12:09:15. Bitter’s average pace was roughly 7:12 per mile, and he ran...
May 18, 2020
Nuun Hydration Debuts New 3-Part Performance Supplement System, The Podium Series
SEATTLE May 18, 2020 – Today the functional hydration company, Nuun, launches their newest product suite, The Podium Series. Designed for high effort and high-performance exercise, The Podium Series consists of three formulas: Nuun Prime, Nuun Endurance and Nuun Recover. Each of these is intended to meet the specific physiological...
May 17, 2020
Honey Stinger Elevates Fueling for Athletes with New PLUS+ Performance Chews
STEAMBOAT SPRINGS, Colo. (May 15, 2020) — Honey Stinger, the honey-focused sports nutrition brand, today introduces PLUS+ Performance Chews, a product line designed to help athletes optimize performance across their most demanding efforts. Specially formulated with caffeine and electrolytes, the new PLUS+ Performance Chews – an addition to the brand’s...
May 15, 2020
Together, XTERRA Community brings Connect Series to Life
Minneapolis, MN (May 15, 2020) - XTERRA Global has joined forces with its own community – “The Tribe” – to create XTERRA Connect. The initiative delivers daily content to XTERRA’s social media and digital platforms that inspires community support and perpetuates the “Live More” spirit the brand has fostered throughout...
May 15, 2020
RunSignup Announces RaceJoy Anywhere for Virtual Events
May 15, 2020 –Moorestown, NJ – RunSignup announces RaceJoy Anywhere now available in the industry’s leading race day mobile app, RaceJoy. Virtual event organizers can now offer RaceJoy for both location independent and defined course route race experiences for participants of running, walking, cycling, and water events. RaceJoy delivers an official...
May 14, 2020
Allstate Hot Chocolate 15k/5k Virtual Run Sells Out at 36,000 Entries
May 14, 2020 (Chicago, IL) – RAM Racing, the leading endurance race producer in the country, has announced the sell-out of the Allstate Hot Chocolate 15k/5k Virtual Run. With over 36,000 participants, the event is considered the most popular virtual run in North America. From its launch in February 2020,...
May 14, 2020
Santa Barbara’s Surf’s Up Bath Co. Launches Hand Sanitizer Product; Donates 10 Percent of Inventory to COVID-19 Relief
Santa Barbara, Calif. (May, 14 2020) - Surf's Up Bath Co. and The Little Bath Co. – the pure, gentle, and eco-friendly personal care and bath brands – announced today the launch of their new FDA compliant, alcohol-based hand sanitizer to be available online and in stores beginning today. In conjunction with...
May 14, 2020
Sports Technology Company FORM Announces Launch of Open Water Features
Vancouver, BC, May 14, 2020 — FORM, the direct-to-consumer sports technology company behind FORM Smart Swim Goggles, today announced the upcoming release of a free firmware update which will provide open water features in the summer of 2020. In addition to the standard performance metrics offered through the FORM goggles...